Anastasia Iced Out is a warm gold with a sparkle finish that is permanent and retails for $34.00. In comparison, Wet 'n' Wild Go With the Glow is a warm brown with a metallic finish that is permanent and retails for $5.99.
Wet 'n' Wild Go With the Glow is 85% similar — it is more shimmery, darker, more pigmented, warmer.