Bobbi Brown Neutral Rose Luxe Lip Color ($35.00 for 0.12 oz.) is described as a “neutral pinky rose.” It’s a muted, medium-dark rosy pink with warm undertones and a moderate shine. It was richly pigmented with true, one-stroke color payoff. The texture was creamy, light-to-medium in weight (not heavy, but it’s not featherweight), and comfortable to wear. The color wore well for four and a half hours, while the formula was nicely hydrating from start to finish. Urban Decay Strip (DC, $22.00) is warmer (95% similar). Too Faced Honey Bear (DC, $22.00) is more shimmery, cooler (90% similar). Bite Beauty Pepper (DC, $24.00) is lighter (85% similar). Bobbi Brown Angel (P, $29.00) is less shimmery, lighter, cooler (90% similar). Bite Beauty Rosewood (DC, $28.00) is lighter, less glossy (90% similar). Maybelline Touch of Spice (P, $7.99) is lighter, less glossy (90% similar). Estee Lauder Irresistible (P, $32.00) is lighter (90% similar). NARS Anita (P, $34.00) is lighter (85% similar). Laura Mercier Cinnful (P, $25.00) is lighter, warmer, glossier (85% similar). Tom Ford Beauty Richard (P, $36.00) is warmer (85% similar). bareMinerals XOX (PiP, $20.00) is cooler (85% similar). Tom Ford Beauty Cary (P, $36.00) is brighter, cooler (85% similar). Shiseido Rose Muse (211) (P, $26.00) is less shimmery, lighter (85% similar). Bite Beauty Hazelnut (DC, $28.00) is lighter (90% similar). Dior Ultra Lust (485) (P, $37.00) is less shimmery, cooler, less glossy (85% similar). Bobbi Brown Soft Berry (DC, $37.00) is darker, warmer (90% similar). MAC Glamourdaze (LE, $19.00) is darker (85% similar). bareMinerals Heaven (PiP, $20.00) is lighter (80% similar). ColourPop Canoodle (P, $7.00) is lighter, brighter, cooler (80% similar). See comparison swatches / view dupes side-by-side.

Bobbi Brown Pink Buff Luxe Lip Color ($35.00 for 0.12 oz.) is described as a “creamy nude beige.” It’s a muted, medium-dark rosy brown with warm undertones and a creamy finish paired with moderate shine. It had nearly opaque pigmentation in a single pass of product, and the color distributed evenly and smoothly over the lips. The glossier finish combined with the full coverage made lips look plumper and fuller. This shade wore well for four and a half hours, and it was hydrating while worn. ColourPop Ink Blot (LE, $7.00) is lighter (95% similar). MAC Mocha (P, $19.00) is less glossy (90% similar). Fenty Beauty S1ngle (P, $18.00) is lighter (90% similar). Tarte Candy (LE, $20.00)(90% similar). Bobbi Brown Uber Nude (P, $24.00) is darker, more muted (95% similar). Urban Decay Carnal (DC, $22.00) is darker, brighter, warmer (90% similar). ColourPop At Twilight (LE, $7.00) is less shimmery, lighter (90% similar). Giorgio Armani Dolce (202) (PiP, $38.00) is lighter (90% similar). ColourPop Lay Over (P, $10.00) is darker, cooler (90% similar). Estee Lauder Discreet (P, $32.00) is lighter (90% similar). Guerlain #17 (P, $36.00) is more shimmery, cooler (90% similar). Shiseido Incense (209) (P, $26.00) is less shimmery, lighter (90% similar). NARS Carrera (LE, $34.00) is less glossy (90% similar). Shiseido Amber Afternoon (BR322) (DC, $28.00) is less glossy (90% similar). ColourPop Brat Pack (LE, $7.00) is darker, cooler (90% similar). MAC Apricot Gold (LE, $19.00) is lighter (90% similar). MAC Gabriel Zamora (LE, $19.00) is lighter (95% similar). Hourglass I've Never (P, $34.00) is lighter (90% similar). Obsessive Compulsive Cosmetics Marion (DC, $18.00) is lighter (90% similar). MAC Brick Dust (DC, $21.00) is darker (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Bobbi Brown Soft Berry Luxe Lip Color ($35.00 for 0.12 oz.) is described as a “neutral rose berry.” It’s a muted, medium-dark rosy plum with subtle, warm undertones and a luminous shine. It had rich, opaque color coverage with a creamy consistency that glided on easily. The color wore well for five hours, and it was moisturizing during as well as after it wore away. Shiseido Rose Crush (RD715) (DC, $28.00) is cooler (95% similar). ColourPop Dr. Facilier (LE, $8.00) is less shimmery, warmer (90% similar). Bite Beauty Rosewood (DC, $28.00) is lighter (90% similar). Charlotte Tilbury Glowing Jen (P, $37.00) is more shimmery, lighter, warmer (90% similar). Revlon Blushing Nude (P, $8.49) is more shimmery, warmer (90% similar). MAC Glamourdaze (LE, $19.00) is darker (95% similar). Estee Lauder Bois de Rose (P, $32.00) is brighter (90% similar). Chanel Fidelite (75) (P, $45.00) is less shimmery, lighter, warmer (90% similar). Shiseido Night Rose (203) (P, $26.00) is less shimmery, warmer (90% similar). ColourPop Mosh Pit (LE, $7.00) is lighter (95% similar). Chanel Ce Soir (DC, $34.00) is lighter, cooler (90% similar). Urban Decay Keep Tame (LE, $18.00) is lighter, less pigmented, warmer (90% similar). Charlotte Tilbury Viva La Vergara (P, $37.00) is less shimmery, darker (90% similar). Tom Ford Beauty Richard (P, $36.00) is lighter, warmer (90% similar). Sephora Matinee (30) (P, $8.00) is darker (90% similar). Sephora + Pantone Universe Pure Marsala (LE, $18.00) is warmer (85% similar). Bite Beauty Jicama (DC, $24.00) is darker, glossier (85% similar). Bite Beauty Rhubarb (DC, $24.00) is lighter, brighter (85% similar). Tom Ford Beauty Daniel (DC, $36.00) is more shimmery, lighter (85% similar). Smashbox Cognac (P, $21.00) is more shimmery, warmer (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

FORMULA SUMMARY | Bobbi Brown Luxe Lip Color ($35.00 for 0.12 oz.) is supposed to have one-stroke color coverage with a hydrating, smoothing formula, and “nourishing shine.” I was impressed with the formula as a whole, as the majority of the shades were very pigmented in one pass with a creamy consistency that glided on easily. There’s a richness to the texture that does feel more “luxe” in a way. The natural-to-luminous shine level gives lips a smoother, plumper look, while the formula itself is hydrating and many shades are longer-wearing. I noticed that the lighter shades tended to perform more poorly relative to more light-medium to medium-dark-hued shades. There was a faint floral scent (that was a surprise, I wish they had gone the unscented!), but I didn’t have issues with taste and found it very subtle on (it’s no Dior/Chanel-level scent!). In general, I like Bobbi Brown’s lipstick formulas, and this one feels creamier and more hydrating than others, but for pigmentation, you can’t go wrong with this or the Rich Lip Color formula.

Bobbi Brown Neutral Rose Luxe Lip Color

Bobbi Brown Neutral Rose Luxe Lip Color

Bobbi Brown Neutral Rose Luxe Lip Color

Bobbi Brown Neutral Rose Luxe Lip Color

Bobbi Brown Neutral Rose Luxe Lip Color

Bobbi Brown Neutral Rose Luxe Lip Color

Bobbi Brown Pink Buff Luxe Lip Color

Bobbi Brown Pink Buff Luxe Lip Color

Bobbi Brown Pink Buff Luxe Lip Color

Bobbi Brown Pink Buff Luxe Lip Color

Bobbi Brown Pink Buff Luxe Lip Color

Bobbi Brown Pink Buff Luxe Lip Color

Bobbi Brown Soft Berry Luxe Lip Color

Bobbi Brown Soft Berry Luxe Lip Color

Bobbi Brown Soft Berry Luxe Lip Color

Bobbi Brown Soft Berry Luxe Lip Color

Bobbi Brown Soft Berry Luxe Lip Color

Bobbi Brown Soft Berry Luxe Lip Color