Dior Montaigne Matte (207) Rouge Dior Lipstick ($35.00 for 0.12 oz.) is a light-medium gray with neutral-to-cool undertones paired with a semi-matte finish. It had semi-opaque color payoff that applied decently, but it could have been more even and flattering on the lips, as some of the color pulled into lip lines. The texture was smooth, velvety–creamy without being too emollient–and didn’t tug on the lips when applied from the tube. It lasted for five and a half hours and was neither drying nor hydrating. I do, however, love seeing Dior include non-traditional colors in their permanent range. MAC Night Mint (LE, $19.00) is warmer, glossier (85% similar). NYX Black Sesame (P, $6.00) is lighter, warmer (85% similar). Anastasia Smoke (P, $18.00) is darker, more muted, cooler (80% similar). See comparison swatches / view dupes side-by-side.

Dior Superstitious Matte (789) Rouge Dior Lipstick ($35.00 for 0.12 oz.) is a brighter, medium-dark purple with strong, warm pink undertones and a satin finish. It had semi-opaque pigmentation with a smooth, lightly creamy texture that wasn’t too thin or too thick and was easy to glide across the lips. The finish was more flattering than Montaigne Matte, but it took about an hour before it had more of a matte finish. On me, this shade lasted for five and a half hours and left a stain behind, and it was just a touch hydrating overall. Dose of Colors Dark Secret (P, $16.00) is lighter (95% similar). Milani I Am Cool (P, $6.99) is lighter (85% similar). KVD Beauty LUV (P, $19.00) is lighter (90% similar). Urban Decay Cloud9 (LE, $18.00) is lighter, brighter, cooler (85% similar). Maybelline Vibrant Violet (P, $7.99) is lighter (90% similar). ColourPop Zipper (DC, $6.50) is darker, more muted, less glossy (90% similar). MAC Heroine (P, $19.00) is lighter (95% similar). KVD Beauty L.U.V. (P, $20.00) is less glossy (90% similar). MAC Stylist's Tip (LE, $19.00) is lighter (90% similar). ColourPop Grind (LE, $7.00) is lighter (90% similar). Anastasia Vintage (P, $20.00) is less glossy (95% similar). Too Faced Unicorn (P, $21.00) is less glossy (95% similar). KVD Beauty Susperia (P, $20.00) is lighter, less glossy (85% similar). ColourPop Lychee (LE, $6.50) is lighter, brighter, less glossy (85% similar). Sephora Rock & Purple (56) (P, $14.00) is darker, more muted (85% similar). Anastasia Rage (P, $18.00) is lighter, cooler (80% similar). ColourPop Lil Rebel (LE, $9.00) is darker, cooler (80% similar). Anastasia #9 (Vol. 1) (PiP, ) is lighter, cooler (80% similar). See comparison swatches / view dupes side-by-side.

Formula Overview

Dior Rouge Dior Lipstick ($35.00 for 0.12 oz.) is supposed to “highly pigmented” with “lasting comfort” and no “colour streaking” for 16 hours. It’s a solid lipstick formula–fairly pigmented, applies without tugging, wears four to six hours, and is comfortable to wear, but it just is nowhere near 16-hour wear. The satin shades are more hydrating, while the mattes are slightly hydrating to non-drying. The formula has a floral scent but no discernible taste to me. The formula has a strong, floral scent in the tube, and I don’t really notice the scent once it’s on the lips.

Dior Montaigne Matte (207) Rouge Dior Lipstick

Dior Montaigne Matte (207) Rouge Dior Lipstick

Dior Montaigne Matte (207) Rouge Dior Lipstick

Dior Montaigne Matte (207) Rouge Dior Lipstick

Dior Montaigne Matte (207) Rouge Dior Lipstick

Dior Montaigne Matte (207) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick

Dior Superstitious Matte (789) Rouge Dior Lipstick