MAC Mind Control Lipstick ($17.00 for 0.10 oz.) is described as a “bright cherry red [with an Amplified finish].” It’s a brightened, medium-dark red with cool, bluish undertones and a very, very fine dusting of gold and pink micro-shimmer (it’s really not noticeable as a distinct shimmer, only as a sheen). It had semi-opaque pigmentation with a creamy, moderately emollient consistency that glided on easily and didn’t feel heavy on. It seemed thinner than the typical Amplified. It wore well for five hours on me and was lightly hydrating. Bite Beauty Tannin (DC, $24.00) is lighter (95% similar). Hourglass Innovator (P, $32.00) is warmer (95% similar). Bite Beauty Coulis (LE, $24.00) is lighter, more muted (95% similar). Estee Lauder Boldface (P, $32.00) is darker (95% similar). Cle de Peau Dragon Red (P, $65.00) is lighter, glossier (95% similar). Shiseido Ruby Copper (RD501) (DC, $28.00) is lighter (95% similar). Tom Ford Beauty Armie (LE, $36.00) is less shimmery, lighter, cooler (95% similar). MAC Como La Flor (LE, $19.00) is cooler (95% similar). Urban Decay Spiderweb (DC, $18.00) is lighter, brighter (95% similar). MAC Stunner (LE, $19.00) is lighter (90% similar). Make Up For Ever C404 (DC, $22.00) is less glossy (90% similar). Besame American Beauty 1945 (P, $22.00) is cooler (95% similar). Bite Beauty #009 (LE, $36.00) is cooler (95% similar). MAC Reddy to Go (P, $20.00) is less glossy (90% similar). Hourglass Icon (P, $32.00) is darker (95% similar). L'Oreal Enamel Red (P, $9.99) is glossier (90% similar). Chanel Memoire (224) (P, $37.00) is darker (90% similar). Tom Ford Beauty Fucking Fabulous (LE, $60.00) is less shimmery, lighter (90% similar). MAC Kinky (LE, $19.00) is lighter, brighter, warmer (90% similar). Make Up For Ever C405 (DC, $22.00) is darker (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

MAC Which Witch Lipstick ($17.00 for 0.10 oz.) is described as a “deep plum [with an Amplified finish].” It’s a blackened purple with subtle, warm plummy undertones and a dash of violet micro-shimmer. It had semi-opaque pigmentation with a consistency that had moderate slip–it definitely slides around on me and could be a shade that feathers for some as a result. Application could have been better, but it isn’t the worst I’ve seen; some visible streaky and general unevenness, so I would recommend a lip liner with this one. It wore well for four hours and left a stain behind, while the formula was neither hydrating nor drying. MAC Power My Spirit (LE, $19.00) is cooler (95% similar). MAC Instigator (P, $19.00) is lighter (90% similar). ColourPop Nevermind (LE, $7.00) is lighter (95% similar). Revlon Midnight Mystery (P, $8.49) is more shimmery (90% similar). MAC Smoked Purple (P, $19.00) is cooler, less glossy (90% similar). Makeup Geek Shady (P, $15.00) is darker, brighter, more pigmented (85% similar). ColourPop Hutch (P, $7.00) is cooler (90% similar). NARS Train Bleu (P, $27.00) is less glossy (90% similar). MAC Firm Form (LE, $19.00) is more shimmery, darker (85% similar). Estee Lauder Extrovert (P, $32.00) is less shimmery, lighter (85% similar). MAC Noblesse (DC, $21.00) is lighter, brighter (85% similar). MAC Yung Rapunxel (LE, $19.00) is lighter, warmer (85% similar). MAC Phenomenal Woman (LE, $19.00) is darker, brighter (85% similar). Bite Beauty Berry Rouge (LE, $26.00) is lighter, brighter, cooler (85% similar). ColourPop Guess (DC, $6.50) is cooler, less glossy (85% similar). MAC Fervent (LE, $19.00) is lighter, cooler (80% similar). MAC Potent Fig (LE, $19.00) is lighter, cooler (80% similar). Marc Jacobs Beauty Scandal (226) (P, $30.00) is lighter, brighter (80% similar). ColourPop Feminist (LE, $7.00) is darker (80% similar). See comparison swatches / view dupes side-by-side.

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MAC Mind Control Lipstick

MAC Mind Control Lipstick

MAC Mind Control Lipstick

MAC Mind Control Lipstick

MAC Mind Control Lipstick

MAC Mind Control Lipstick

MAC Which Witch Lipstick

MAC Which Witch Lipstick

MAC Which Witch Lipstick

MAC Which Witch Lipstick

MAC Which Witch Lipstick

MAC Which Witch Lipstick