Chanel La Merveilleuse (347) Rouge Allure Velvet ($36.00 for 0.12 oz.) is described as an “intense raspberry red.” It’s a bright, fuchsia pink with subtle blue undertones that ends up appearing almost warm-toned. It had a mostly matte finish. The texture was velvety smooth and glided right on with even, mostly opaque color payoff. It was comfortable to wear for four hours, and then it felt a little drying for the next two (six hours in total). Urban Decay Alpha (DC, $18.00) is lighter (95% similar). MAC Dangerously Red (P, $19.00) is less glossy (95% similar). Pat McGrath Full Panic (LE, $38.00) is warmer (90% similar). Tom Ford Beauty Notorious (P, $60.00) is darker (95% similar). MAC Moxie (LE, $19.00) is darker, cooler (95% similar). MAC A Killing Smile (LE, $19.00) is lighter, brighter, cooler (90% similar). MAC All Fired Up (P, $19.00) is warmer (90% similar). Anastasia Chrome Red (LE, $20.00) is less shimmery, less glossy (90% similar). Tom Ford Beauty Jared (P, $36.00) is cooler (90% similar). ColourPop Mucho (P, $7.00) is darker (90% similar). Too Faced Candy Cane (LE, $21.00) is lighter, brighter (90% similar). Fenty Beauty Candy Venom (P, $18.00) is cooler (90% similar). MAC Intoxica (LE, $19.00) is brighter, cooler (90% similar). MAC Fall in Love (P, $22.00) is less shimmery, lighter, warmer (90% similar). MAC Billion Dollar Smile (P, $26.00) is less shimmery, cooler, glossier (90% similar). Make Up For Ever M204 (DC, $22.00) is less glossy (90% similar). MAC To Matte with Love (P, $21.00) is lighter, less glossy (90% similar). Anastasia #12 (Vol. 1) (PiP, ) is darker, more muted, less glossy (90% similar). NARS You're No Good (P, $26.00) is more muted, less glossy (90% similar). Chanel Camelia Fuchsia (347) (LE, $40.00) is more shimmery, darker, less glossy (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Chane Rouge Noir (109) Rouge Allure ($36.00 for 0.12 oz.) is described as a “black red.” It’s a medium-dark, reddish plum with warm undertones and a natural shine. It had semi-opaque color coverage with a lightweight, creamy consistency that never tugged while applying. It was, however, a little streaky at times, and the lack of opacity seemed to emphasize that. On me, the color wore four and a half hours and was lightly hydrating. I didn’t experience feathering, but those who are more prone to it, this one seemed to have enough slip that I would consider using it with a liner. MAC Runner (LE, $19.00) is darker (90% similar). Tarte Berry Mojito (P, $21.00) is darker, glossier (85% similar). Maybelline Divine Wine (P, $7.99) is warmer, less glossy (90% similar). Bite Beauty Plum (LE, $24.00) is more shimmery, darker, cooler (90% similar). Bite Beauty Liquorice (DC, $26.00) is darker, brighter (85% similar). Bite Beauty Black Cherry (LE, $24.00) is brighter, warmer (85% similar). Tarte Manbun (P, $20.00) is darker (85% similar). Bite Beauty Liquorice (DC, $24.00) is darker (90% similar). Estee Lauder Desirous (P, $32.00) is darker, warmer (90% similar). Urban Decay Shame (DC, $18.00) is darker, cooler (85% similar). Tarte Frenemy (P, $20.00) is darker, brighter (80% similar). See comparison swatches / view dupes side-by-side.

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Chanel La Merveilleuse (347) Rouge Allure Velvet

Chanel La Merveilleuse (347) Rouge Allure Velvet

Chanel La Merveilleuse (347) Rouge Allure Velvet

Chanel La Merveilleuse (347) Rouge Allure Velvet

Chanel La Merveilleuse (347) Rouge Allure Velvet

Chanel La Merveilleuse (347) Rouge Allure Velvet

Chanel Rouge Noir (109) Rouge Allure

Chanel Rouge Noir (109) Rouge Allure

Chanel Rouge Noir (109) Rouge Allure

Chanel Rouge Noir (109) Rouge Allure

Chanel Rouge Noir (109) Rouge Allure

Chanel Rouge Noir (109) Rouge Allure