Sephora Pretty Princess Ultra Shine Holographic Lip Gel ($14.00 for 0.11 fl. oz.) is described as a “holographic fuchsia.” It’s a muted, medium-dark pinky-plum with multi-coloured shimmer–though dominantly pink, lavender, and silver. This was the most pigmented of the four shades, though it was sitll only semi-sheer coverage; it just had a stronger tint. The consistency was smooth, non-sticky, and applied evenly with good shimmer distribution. On me, it lasted for four hours and was hydrating. MAC Social Season (LE, $20.00) is less shimmery (95% similar). Sephora Gorgeous Red (29) (P, $12.00) is less shimmery (90% similar). Becca Beach Nectar (LE, $22.00) is darker, more muted (90% similar). MAC Private Party (LE, $20.00) is less shimmery (90% similar). MAC Nutty & Naughty (LE, $20.00) is less shimmery (90% similar). Dior Diorosphere (996) (P, $30.00) is cooler (90% similar). Maybelline Lust for Mauve (535) (P, $8.99) is less shimmery (90% similar). Chanel Burnt Sugar (P, $30.00) is less shimmery, more muted (90% similar). See comparison swatches / view dupes side-by-side.

Sephora Queen Bee Ultra Shine Holographic Lip Gel ($14.00 for 0.11 fl. oz.) is described as a “holographic pink beige.” It’s a nearly colorless base with iridescent shimmer that almost seemed like a duochrome, not just holographic, as I could see it shift from a dirty silver to an icy lavender. It had sheer coverage with a fair amount of shimmer and sparkle. The shimmer dispersed evenly, and there was a glossy shine from the product overall. It wore well for three hours and was hydrating over time. Surratt Beauty Amethyste (P, $32.00) is less shimmery (95% similar). Maybelline Just a Glimmer (P, $4.49) is less shimmery (95% similar). ColourPop Nonsense (LE, $10.00) is more shimmery (95% similar). MAC Purpurine (LE, $21.00) is lighter, more pigmented, warmer (90% similar). Urban Decay Candy Flip (P, $20.00) is more shimmery, warmer (90% similar). Bite Beauty Opal (LE, $22.00) is cooler (90% similar). MAC Beautiful Moves (LE, $22.00) is less shimmery, lighter (90% similar). Pat McGrath Aliengelic (P, $30.00) is warmer (90% similar). Urban Decay Star Stunner (P, $20.00) is less shimmery, less pigmented (90% similar). MAC Glass Slipper (LE, $21.00) is lighter (90% similar). Chanel Clarte (216) (LE, $30.00) is cooler (90% similar). Pat McGrath Pale Fire Nectar (P, $30.00) is warmer (90% similar). MAC Sugar Coat (LE, $18.00) is more shimmery, lighter, less pigmented (85% similar). Pat McGrath Astral Moon Flower (P, $30.00) is less shimmery, lighter, cooler (85% similar). MAC BijouxBlond (LE, $20.00) is less shimmery, lighter (85% similar). Huda Beauty Charmed (LE, $18.00) is cooler (85% similar). Pat McGrath Earth Angel (P, $30.00) is more shimmery, cooler (85% similar). Fenty Beauty Diamond Milk (P, $21.00) is lighter (85% similar). MAC Like Venus (P, $20.00) is less shimmery (90% similar). See comparison swatches / view dupes side-by-side.

I think both shades are prettier in person than in photos, as the shimmer shifts and reflects light in a more multi-faceted way. I wish Sephora had been clearer about the opacity of these (the description doesn’t really indicate whether they’re sheer or opaque), because it is always nice to set expectations prior to purchasing. They say these are just a holographic variation on their regular gloss line, which has always varied in consistency, but they have tended to call out their sheerer shades with some sort of description. If you like non-sticky, hydrating, and shimmery gloss and don’t mind sheerer coverage, these are fun, but if you prefer more opacity, I’d skip.

Sephora Pretty Princess Ultra Shine Holographic Lip Gel

Sephora Pretty Princess Ultra Shine Holographic Lip Gel

Sephora Pretty Princess Ultra Shine Holographic Lip Gel

Sephora Pretty Princess Ultra Shine Holographic Lip Gel

Sephora Pretty Princess Ultra Shine Holographic Lip Gel

Sephora Pretty Princess Ultra Shine Holographic Lip Gel

Sephora Pretty Princess Ultra Shine Holographic Lip Gel

Sephora Queen Bee Ultra Shine Holographic Lip Gel

Sephora Queen Bee Ultra Shine Holographic Lip Gel

Sephora Queen Bee Ultra Shine Holographic Lip Gel

Sephora Queen Bee Ultra Shine Holographic Lip Gel

Sephora Queen Bee Ultra Shine Holographic Lip Gel

Sephora Queen Bee Ultra Shine Holographic Lip Gel

Sephora Queen Bee Ultra Shine Holographic Lip Gel