Makeup Geek Tiki Hut Eyeshadow ($6.00 for 0.064 oz.) is a medium brown with warm, yellow tones and a matte finish. It had good color payoff with a soft, smooth, finely-milled consistency that was a smidgen powdery but easy to blend out on the skin and did not look dry on the eye. The color lasted well for seven and a half hours on me. Marc Jacobs Beauty Dimmer (LE, ) is cooler (95% similar). MAC Head Over Heels (LE, $17.00) is lighter (95% similar). Too Faced Cocoa Truffle (LE, $16.00) is darker (95% similar). Anastasia Fawn (P, $12.00) is darker (90% similar). Too Faced Mousse (PiP, $16.00) is darker (95% similar). Anastasia Raw Sienna (PiP, $12.00) is cooler (95% similar). Marc Jacobs Beauty Daddi-O (P, $29.00) is more muted, cooler (90% similar). Pat McGrath Taboo (PiP, $25.00) is darker, cooler (90% similar). BH Cosmetics Carli Bybel Deluxe Edition #13 (LE, ) is brighter, warmer (90% similar). Make Up For Ever M660 Speculous (DC, $21.00) is warmer (90% similar). Anastasia Incense (LE, $12.00) is cooler (90% similar). Urban Decay Bucked (PiP, $19.00) is darker, cooler (90% similar). Lancome Sante (PiP, $19.00) is lighter (90% similar). Too Faced Dulce de Leche (LE, $16.00) is lighter (90% similar). NARS Tulum (P, $19.00) is brighter, cooler (90% similar). Lethal Cosmetics Hollow (P, $6.50) is darker, cooler (90% similar). Urban Decay Downfall (LE, $19.00) is lighter (90% similar). Laura Mercier Café au Lait (PiP, $23.00) is cooler (90% similar). KVD Beauty Glasswing (DC, ) is lighter (90% similar). KKW Beauty Calabasas (PiP, ) is cooler (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Makeup Geek Wild West Eyeshadow ($6.00 for 0.064 oz.) is a muted, medium-dark plummy brown with a matte finish. The consistency was really powdery, even though it was finely-milled and soft, so it tended to sheer out and have a more faded coloring applied than it did when viewed in the pan. The color started to fade noticeably after six hours on the eye. Tarte Camelflauge (LE, ) is darker, warmer (95% similar). MAC Swiss Chocolate (P, $17.00) is warmer (90% similar). Sydney Grace Mom Ride (P, $5.25) is warmer (90% similar). Inglot J317 Eggplant (LE, $10.00) is darker (90% similar). Lancome Voyage (PiP, $19.00) is lighter, warmer (90% similar). MAC Finjan (LE, $17.00) is warmer (90% similar). Make Up For Ever M600 Pink Brown (DC, $21.00) is warmer (90% similar). Sydney Grace Beach Days (PiP, $5.25) is darker, warmer (90% similar). Dior Toile de Jouy #5 (PiP, ) is warmer (90% similar). ColourPop Rockin' Robin (LE, $4.50) is warmer (90% similar). Anastasia Red Earth (P, $12.00) is lighter, cooler (90% similar). LORAC Sable (PiP, ) is lighter, warmer (85% similar). Charlotte Tilbury Happy Eyes (Smoke) (LE, ) is darker, warmer (85% similar). Buxom Spoiled Sexy (P, $12.00) is cooler (85% similar). NARS New York (DC, $25.00) is darker, cooler (85% similar). Tarte Rebel (PiP, ) is more shimmery, warmer (90% similar). Anastasia Dusty Rose (P, $12.00) is lighter (90% similar). Tom Ford Beauty Sous Le Sable #4 (PiP, ) is lighter, warmer (85% similar). Ciate Ember (PiP, ) is darker, warmer (85% similar). Hourglass Monochrome #4 (PiP, ) is lighter, cooler (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Makeup Geek Brownie Points Eyeshadow ($6.00 for 0.064 oz.) is a muted, dark taupe with subtle, neutral-to-cool undertones with a matte finish. It was very, very powdery and prone to sheering out; it was difficult to layer or build-up the color as it wouldn’t stick to itself, just dust away. This shade wore well for five and a half hours. Tarte Profesh (PiP, ) is warmer (95% similar). Makeup Geek Bandwagon (DC, $6.00) is lighter (95% similar). Make Up For Ever M548 Pink Gray (DC, $21.00) is lighter (90% similar). bareMinerals Vow (LE, ) is lighter (90% similar). Bobbi Brown Slate (P, $22.00) is warmer (90% similar). Bobbi Brown Pale Rose (LE, $22.00) is lighter (90% similar). Makeup Geek Faux Fur (DC, $6.00) is more pigmented (95% similar). Wet 'n' Wild VI Purple #6 (PiP, ) is lighter (90% similar). Too Faced Maple Syrup (LE, $16.00) is darker (95% similar). Make Up For Ever M549 Dark Taupe (P, $17.00) is lighter (90% similar). Chanel Blurry Mauve #1 (PiP, ) is lighter, warmer (85% similar). Chanel Blurry Mauve #4 (PiP, ) is lighter, warmer (85% similar). Sydney Grace Puppy (P, $5.25) is warmer (85% similar). NARS L'Amour, Toujours L'Amour #7 (DC, $25.00) is lighter, cooler (85% similar). Too Faced Pecan Praline (PiP, $16.00) is lighter (85% similar). See comparison swatches / view dupes side-by-side.

Makeup Geek Friend Zone Eyeshadow ($6.00 for 0.064 oz.) is a medium, gray-taupe with cool, lavender tones and a matte finish. It was very soft and finely-milled, but it was powdery and prone to sheering out on the skin. Even over a regular primer, it doesn’t stick that well, so I would use something lightly tacky to keep it in place if you want true-to-pan color and full coverage. It wore well for seven hours. ColourPop Vintage Queen (PiP, $4.50) is cooler (95% similar). KVD Beauty Smoke (Base) (PiP, ) is darker (90% similar). MAC Copperplate (DC, $17.00) is cooler (95% similar). LORAC Stone (LE, $19.00) is darker (90% similar). Sephora + Pantone Universe Deep Taupe (LE, ) is darker (90% similar). Marc Jacobs Beauty The Free Spirit No. 11 (LE, ) is lighter (90% similar). Zoeva Gallery (PiP, ) is lighter (90% similar). LORAC Silent Mary (LE, $19.00) is darker (90% similar). Marc Jacobs Beauty Moment-o (590) (LE, $29.00) is darker (90% similar). Clinique Portobello (PiP, $15.00) is more shimmery (90% similar). ColourPop Harley (LE, $4.50) is lighter, cooler (85% similar). Viseart Cool Matte #10 (PiP, ) is more shimmery, darker (85% similar). Sydney Grace Broken Promise (LE, $5.25) is darker, cooler (85% similar). Smashbox Punked (PiP, ) is darker (85% similar). ColourPop Serendipity (LE, $4.50) is more shimmery, lighter, cooler (85% similar). Sephora Violet Gray (LE, ) is lighter (85% similar). Tarte Energetic (LE, ) is darker (85% similar). ColourPop Fate (LE, $4.50) is more shimmery, darker (85% similar). Guerlain Two VIP #2 (LE, ) is darker (85% similar). Sydney Grace Officer (P, $5.25) is more shimmery, darker, cooler (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

FORMULA OVERVIEW | Makeup Geek Eyeshadow ($6.00 for 0.064 oz.) is supposed to be a “highly-pigmented” powder eyeshadows. They come in a variety of finishes and shades, and the range has some winners but more than a few misses, too, so your mileage may vary from shade to shade. The formula tends to be softer and a little more powdery/dusty as they are not as firmly pressed into their pans, but they aren’t typically crumbly or so loose that they are prone to breakage. I find the more shimmery shades to be the most consistent in pigmentation, blendability, and wear, while the more neutral-hued matte shades are often finely-milled, blendable, and easy to use. The brighter pops of color, both shimmer and more matte, can run the gamut on quality. Some shades are better built-up than immediately opaque, which can suit some application styles better. The wear tends to fall between seven and eight hours as some shades are more prone to fading as a result of the dustier texture. (Note: this applies to their standard powder formula, not their Foiled line, which is a different formulation.)

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Makeup Geek Tiki Hut Eyeshadow

Makeup Geek Tiki Hut Eyeshadow

Makeup Geek Tiki Hut Eyeshadow

Makeup Geek Tiki Hut Eyeshadow

Makeup Geek Wild West Eyeshadow

Makeup Geek Wild West Eyeshadow

Makeup Geek Wild West Eyeshadow

Makeup Geek Wild West Eyeshadow

Makeup Geek Brownie Points Eyeshadow

Makeup Geek Brownie Points Eyeshadow

Makeup Geek Brownie Points Eyeshadow

Makeup Geek Brownie Points Eyeshadow

Makeup Geek Friend Zone Eyeshadow

Makeup Geek Friend Zone Eyeshadow

Makeup Geek Friend Zone Eyeshadow

Makeup Geek Friend Zone Eyeshadow

Makeup Geek Tiki Hut Eyeshadow

Makeup Geek Tiki Hut Eyeshadow