Tarte Double Tap Tarteist Glossy Lip Paint ($20.00 for 0.20 fl. oz.) is described as a “cool mauve.” It’s a muted, medium-dark warm rosy brown with warm undertones and a cream finish. It had mostly opaque pigmentation with a creamy, spreadable texture that was very comfortable to wear and lightly hydrating. The only downside was some of the color gathered in lip lines, though I didn’t find it too noticeable from a normal viewing distance. MAC Anything But Demure (LE, $20.00) is more shimmery, lighter (95% similar). MAC Totally Buff (LE, $21.00) is more shimmery, lighter, cooler (85% similar). MAC It's a Strike (LE, $20.00) is lighter, less pigmented (90% similar). Tarte Snap (P, $20.00) is darker (90% similar). MAC Deelight (PiP, $20.00) is lighter, warmer (85% similar). Anastasia Vintage (-, $16.00) is lighter, brighter (80% similar). MAC Body-con (LE, $21.00) is lighter (85% similar). NARS Santo Domingo (LE, $26.00) is cooler (85% similar). Marc Jacobs Beauty Skin Deep (344) (P, $29.00) is lighter (80% similar). See comparison swatches / view dupes side-by-side.

Tarte Goals Tarteist Glossy Lip Paint ($20.00 for 0.20 fl. oz.) is described as a “rosy nude.” It’s a muted, medium pinky-coral with warm undertones and a cream finish. It had semi-opaque color coverage with a lightly creamy, gel-like texture on the lips that was moisturizing and comfortable on, though the texture had a tendency to pull into lip lines. This shade lasted for three and a half hours. ColourPop JJ (LE, $10.00) is more shimmery (90% similar). Too Faced Pure Peach (P, $19.00) is lighter, brighter (90% similar). NARS Chelsea Girls (P, $26.00) is lighter, warmer (90% similar). Pat McGrath Wicked Whisper (P, $30.00) is more shimmery, warmer (90% similar). Stila Guava (PiP, $22.00) is lighter, less pigmented (90% similar). Hourglass Bare (P, $49.00) is darker, cooler (85% similar). ColourPop Easy Bake (DC, $10.00) is more shimmery, lighter, less pigmented (85% similar). MAC Persistent Peach (DC, $19.50) is lighter, brighter (80% similar). NARS Stolen Kisses (P, $26.00) is lighter, brighter, warmer (80% similar). MAC Artful (LE, $21.00) is lighter, brighter, warmer (80% similar). See comparison swatches / view dupes side-by-side.

Tarte Snap Tarteist Glossy Lip Paint ($20.00 for 0.20 fl. oz.) is described as a “nude mauve.” It’s a muted, dark plummy-brown with warm undertones and a creamy finish. It had mostly opaque pigmentation with a lightly creamy texture that was smooth and easy to spread across the lips evenly. It wore well for four hours and was moisturizing while worn. Urban Decay Wallflower (DC, $19.00) is warmer (95% similar). Giorgio Armani #524 (P, $29.00) is lighter, less pigmented (90% similar). MAC Anything But Demure (LE, $20.00) is more shimmery, lighter (90% similar). Tarte Double Tap (P, $20.00) is lighter (90% similar). MAC Spice (P, $21.00) is warmer (90% similar). See comparison swatches / view dupes side-by-side.

FORMULA OVERVIEW | Tarte Tarteist Glossy Lip Paint ($20.00 for 0.20 fl. oz.) is supposed to be “pigmented” with a “glossy” and “non-sticky” finish and have a hydrating formula to back it up. There are nine shades available, and it is a new, permanent formula. The consistency is light-medium in weight–more gel-like with a very smooth, lightly creamy texture. It’s more like a gloss than merely a liquid lipstick, so it has a glossier finish overall. Most of the shades were semi-opaque to fully opaque, and even the darker shades applied evenly for the most part (that was a surprise!). They’re comfortable to wear, lightly hydrating, and non-sticky over time. The wear varied between three to five hours for me. I didn’t notice any scent or taste when testing these.

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Tarte Double Tap Tarteist Glossy Lip Paint

Tarte Double Tap Tarteist Glossy Lip Paint

Tarte Double Tap Tarteist Glossy Lip Paint

Tarte Double Tap Tarteist Glossy Lip Paint

Tarte Double Tap Tarteist Glossy Lip Paint

Tarte Double Tap Tarteist Glossy Lip Paint

Tarte Goals Tarteist Glossy Lip Paint

Tarte Goals Tarteist Glossy Lip Paint

Tarte Goals Tarteist Glossy Lip Paint

Tarte Goals Tarteist Glossy Lip Paint

Tarte Goals Tarteist Glossy Lip Paint

Tarte Goals Tarteist Glossy Lip Paint

Tarte Snap Tarteist Glossy Lip Paint

Tarte Snap Tarteist Glossy Lip Paint

Tarte Snap Tarteist Glossy Lip Paint

Tarte Snap Tarteist Glossy Lip Paint

Tarte Snap Tarteist Glossy Lip Paint

Tarte Snap Tarteist Glossy Lip Paint