Urban Decay Troublemaker Vice Lipstick ($17.00 for 0.11 oz.) is described as a “deep oxblood [with a Comfort Matte finish].” It’s a deep, blackened purple with warm, pink undertones and a natural finish. MAC Cyber (P, $19.00) is darker (95% similar). ColourPop Hutch (P, $7.00) is darker (95% similar). Bite Beauty Berry Rouge (LE, $26.00) is glossier (100% similar). Maybelline Blackest Berry (DC, $7.49) is cooler (95% similar). NARS Train Bleu (P, $27.00) is warmer, less glossy (95% similar). ColourPop Tonight We Fly (LE, $8.00) is cooler (90% similar). Make Up For Ever Passionate Fig (220) (P, $23.00) is warmer (90% similar). Bite Beauty Damson (P, $24.00) is cooler (90% similar). ColourPop Nevermind (LE, $7.00) is lighter (90% similar). Lancome Mademoiselle Isabella (508) (P, $32.00) is less shimmery, darker, cooler (85% similar). MAC Smoked Purple (P, $19.00) is lighter, less glossy (90% similar). NARS Wild Flower (DC, $28.00) is lighter, less pigmented (85% similar). MAC Instigator (P, $19.00) is warmer (95% similar). Pat McGrath Exxotica (LE, $40.00) is lighter (90% similar). Makeup Geek Shady (P, $15.00) is darker, more muted, warmer (85% similar). Smashbox Vinyl (P, $21.00) is more shimmery, lighter (85% similar). Too Faced Maneater (P, $22.00) is warmer (80% similar). Make Up For Ever Dark Purple (600) (P, $24.00) is darker, more muted (80% similar). NARS Nancy (LE, $34.00) is less shimmery, darker, cooler (80% similar). MAC Been There, Plum That (P, $24.00) is less shimmery, lighter, warmer (80% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

This is a new, limited edition shade exclusively available at Sephora, and it will debut on November 2nd. The consistency was lightly creamy–enough that it didn’t drag across the lips but didn’t slide around while worn–and seemed to become a little more emollient as it warmed up on the lips. It had semi-opaque color coverage that went on fairly evenly and lasted for six and a half hours, while also leaving behind a stain. The formula felt lightly hydrating over time.

Urban Decay Troublemaker Vice Lipstick

Urban Decay Troublemaker Vice Lipstick

Urban Decay Troublemaker Vice Lipstick

Urban Decay Troublemaker Vice Lipstick

Urban Decay Troublemaker Vice Lipstick

Urban Decay Troublemaker Vice Lipstick

Urban Decay Troublemaker Vice Lipstick

Urban Decay Troublemaker Vice Lipstick