OCC Vain Lip Tar ($18.00 for 0.33 fl. oz.) is described as a “deep, dark indigo.” It’s a rich, medium-dark blue with a soft shine. It’s cool-toned, but it seems to be a subtle, cool undertone. The color will stain the lips for a good while, just as a heads up. I couldn’t think of any dupes of this shade from the blue lipsticks I’ve reviewed in the past.

The consistency of the Lip Tar was thinner, more watery, compared to others I’ve tried, which made application trickier, even though I used OCC’s Lip Brush. It also has a glossier finish that lingers for three to four hours before it wears down to more of a satin-matte one. If you want a matte finish from the get-go, I’d recommend blotting once, which should take down the shine without removing all the color, as it is quite pigmented (despite the thinner texture). I also had some feathering with this shade that was noticeable after six hours of wear and worsened over the next two hours. It lasted for eight and a half hours on me, and it was neither drying nor hydrating.

OCC Vain Lip Tar

OCC Vain Lip Tar

OCC Vain Lip Tar

OCC Vain Lip Tar

OCC Vain Lip Tar

OCC Vain Lip Tar