This post features three of the new Makeup Geek Foiled Eyeshadow ($9.99 for 0.064 oz.) shades that have just been released. The formula is supposed to be a cross between a cream and powder eyeshadow that has “intense pigmentation” with a “smooth, silky formula.” The brand has said that the formula may be prone to creasing on oilier lids and recommends a primer. The color payoff of these shades ranged from mostly opaque to fully opaque with dense, thick, creamy textures. The wear was actually shorter when used over primers like Urban Decay Primer Potion and NARS Smudgeproof than it was without any primer or base; when I tested with MAC Painterly Paint Pot, I had the longest results, though shorter than I typically get with Paint Pots.

Makeup Geek Whimsical Foiled Eyeshadow ($9.99 for 0.064 oz.) is described as a “light silvery pink with a foiled finish frosted silvery pale pink.” It’s a very light pink with subtle cool undertones and a frosted, metallic sheen. It had mostly opaque pigmentation that was easily built-up to full coverage on the lid once blended and worked into the skin. The color lasted for seven hours on bare lids, five and a half hours over NARS/Urban Decay primers, and nine hours over MAC Painterly. Maybelline Petunia Punk (120) (LE, $6.99) is a cream product, darker. Chanel Tisse Rhapsodie #2 (LE) is less metallic. Too Faced Pink Frosting (LE, $16.00) is similar. MAC Harpooned Heart (LE, $16.00) is darker. Make Up For Ever I902 Quartz (P, $21.00) is less metallic. Make Up For Ever I528 Pearl (P, $21.00) is less metallic. Milani Bella Pink (13) (P, $4.49) is darker. MAC Violet Blend #1 (LE) is darker. Laura Mercier Diamond Pink (LE, $23.00) is similar. Tarina Tarantino Delightful #3 (P) is similar. Tarina Tarantino Violet Storm #2 (LE) is similar. Tarina Tarantino Diamond Dusk #2 (LE) os similar. Kat Von D Instaglam (LE) is warmer. Tom Ford Beauty Enchanted #1 (LE) is cooler-toned. MAC Fresh & Mint #2 (P, $21.00) is cooler-toned. MAC Young Venus (LE, $20.00) is darker. bareMinerals Muse (P) is less metallic. See comparison swatches / compare dupes side-by-side.

Makeup Geek Daydreamer Foiled Eyeshadow ($9.99 for 0.064 oz.) is described as a “light lilac purple with cool undertones and a foiled finish cool light lilac purple.” It’s a cool-toned, light-medium lavender purple with a metallic sheen. It had nice pigmentation that went on very smoothly and evenly, and it was easy to blend out on the skin. It started to crease after seven hours on bare skin, five and a half hours over NARS/Urban Decay primers, and nine hours over MAC Painterly. Urban Decay Tonic (P, $18.00) is warmer, pinker. Kat Von D Astrological (LE) is less metallic, lighter. Tarina Tarantino Violet Storm #4 (LE) is lighter. MAC Tropica (LE, $21.00) is less metallic. Urban Decay Grifter (P, $18.00) is pinker. NARS Marie-Galante #1 (LE, $24.00) is darker. MAC Light Violet (LE, $32.50) is more sparkly. See comparison swatches / compare dupes side-by-side.

Makeup Geek Masquerade Foiled Eyeshadow ($9.99 for 0.064 oz.) is described as a “bright medium plum with warm undertones and a foiled finish bright warm plum.” It’s a brightened, pink-based purple with warmer undertones and a frosted sheen. This shade wasn’t as metallic as others in the range. It had fairly good pigmentation with a soft, creamy consistency that was easy to blend on the skin. It lasted for seven and a half hours on bare lids, six hours over Urban Decay/NARS primers, and nine hours over MAC Painterly. MAC Frizzyplum (LE, $16.00) is more muted, warmer. ColourPop Dare (P, $5.00) is purpler. ColourPop Fantasy (P, $5.00) is more sparkly, brighter but isn’t eye safe. Ardency Inn Orchid (P, $21.00) is brighter but isn’t eye safe. Make Up For Ever ME912 Orchid (P, $21.00) is lighter but isn’t eye safe. NARS Rage (LE, $24.00) is lighter. Urban Decay Fishnet (P, $18.00) is lighter, less shimmery. MAC Power Boosted (LE, $16.00) is darker. MAC Stars ‘n’ Rockets (P, $16.00) is lighter. MAC Femininity (LE, $32.50) is lighter, more sparkly. Sugarpill Magentric (P, $13.00) is warmer. See comparison swatches / compare dupes side-by-side.

See more photos & swatches!

Makeup Geek Whimsical Foiled Eyeshadow

Makeup Geek Whimsical Foiled Eyeshadow

Makeup Geek Whimsical Foiled Eyeshadow

Makeup Geek Whimsical Foiled Eyeshadow

Makeup Geek Daydreamer Foiled Eyeshadow

Makeup Geek Daydreamer Foiled Eyeshadow

Makeup Geek Daydreamer Foiled Eyeshadow

Makeup Geek Daydreamer Foiled Eyeshadow

Makeup Geek Masquerade Foiled Eyeshadow

Makeup Geek Masquerade Foiled Eyeshadow

Makeup Geek Masquerade Foiled Eyeshadow

Makeup Geek Masquerade Foiled Eyeshadow

Whimsical (inner lid), Daydreamer (middle of lid), Masquerade (outer lid),
Marc Jacobs Violet Femme Eyeliner (No Primer)

Whimsical (inner lid), Daydreamer (middle of lid), Masquerade (outer lid),
Marc Jacobs Violet Femme Eyeliner (No Primer)

High Wire (inner lid), Charmed (middle of lid), Pegasus (outer lid),
Masquerade (crease) (and repeated on lower lash line), Stila Turquoise on waterline (NARS Smudgeproof)

High Wire (inner lid), Charmed (middle of lid), Pegasus (outer lid),
Masquerade (crease) (and repeated on lower lash line), Stila Turquoise on waterline (NARS Smudgeproof)

High Wire (inner lid), Charmed (middle of lid), Pegasus (outer lid),
Masquerade (crease) (and repeated on lower lash line), Stila Turquoise on waterline (NARS Smudgeproof)

High Wire (inner lid), Charmed (middle of lid), Pegasus (outer lid),
Masquerade (crease) (and repeated on lower lash line), Stila Turquoise on waterline (NARS Smudgeproof)