MAC Plumful Lipstick ($15.00 for 0.10 oz.) is described as a “blossoming rose-plum” with a Lustre finish. It’s a pinky-plum with a little brightness but nothing too red or too over-the-top. Bobbi Brown Plum Rose is darker. MAC Capricious is more plum. Maybelline Bit of Berry is slightly darker. Bobbi Brown Wild Rose is pinker.

I find that this always looks very pink on me, and it often looks less pink on others. It has semi-sheer to semi-opaque color coverage; there’s translucency so it allows the natural lip color to come through. If you have redder lips, this is going to turn into a reddish plum shade and look less pink.  It has a soft, luminous finish, and it wears for three to four hours on me.  Plumful is probably one of my favorite Lustre finishes, because it isn’t drying and wears a bit longer than the norm.  It is, unfortunately, sold out with the snake skin embossing (although maybe MAC will restock), but Plumful is around in regular packaging all year-round, as it is part of the permanent range.

MAC Plumful Lipstick

MAC Plumful Lipstick

MAC Plumful Lipstick

MAC Plumful Lipstick

MAC Plumful Lipstick

MAC Plumful Lipstick

MAC Plumful Lipstick