Temptalia In-depth makeup reviews with swatches and dupes, plus what you need to know about new product launches and tips on how to use your makeup! Mon, 20 Apr 2026 22:27:24 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 If you could have a brand, would you? What would it be like? https://www.temptalia.com/if-you-could-have-a-brand-would-you-what-would-it-be-like/ promo https://www.temptalia.com/if-you-could-have-a-brand-would-you-what-would-it-be-like/#comments Thu, 18 Feb 2021 13:00:00 +0000 Christine https://www.temptalia.com/?p=463416 If money was not a concern, sure, I'd probably give it a go, but my hesitation is always the huge investment that brand building requires and the steep learning curve if one goes it alone. I'd want to do something mid-end so there was enough room for it to be carried at retailers in the future while still ensuring higher quality product offerings, functional and streamlined packaging, and be able to use properly-paid labor. I'd like to create a strong, core collection of products and then edit and build out with more seasonal offerings (e.g. discontinuing a few core shades Continue Reading… ]]> If money was not a concern, sure, I’d probably give it a go, but my hesitation is always the huge investment that brand building requires and the steep learning curve if one goes it alone. I’d want to do something mid-end so there was enough room for it to be carried at retailers in the future while still ensuring higher quality product offerings, functional and streamlined packaging, and be able to use properly-paid labor. I’d like to create a strong, core collection of products and then edit and build out with more seasonal offerings (e.g. discontinuing a few core shades if seasonal offerings end up being huge hits or using more limited runs for on-trend things).

— Christine
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