ColourPop Aphrodisiac Super Shock Cheek ($8.00 for 0.15 oz.) is described as a “soft beige brown in a matte finish.” It’s a muted, medium brown with subtle, warm undertones and a satiny sheen. Urban Decay Video (P, $26.00) is a powder. MAC Scone (LE, $25.00) is a powder, darker, less shimmery. Tarte Park Ave. Princess #2 (LE) is a powder, warmer. MAC Liberating (LE, $21.00) is a powder. IT Cosmetics Warm Radiance (P, $34.00) is more shimmery, powder. Surratt Beauty Grisaille (P, $32.00) is cooler-toned, powder. MAC Bronzer (LE, $30.00) is lighter, powder. MAC Aphrodite’s Shell (LE, $33.00) is warmer, powder. MAC Sculpt (P, $16.50) is darker, matte, powder. NARS Paloma Contour (P) is powder. Kevyn Aucoin Natura (P) is rosier, powder. Tom Ford Beauty Terra (P, $65.00) is lighter, warmer, powder. NARS Madly (P, $30.00) is powder, darker. MAC Harmony (P, $21.00) is more matte, darker, powder. Burberry Earthy (P, $42.00) is rosier, darker, powder. bareMinerals The Close Call (P, $22.00) is pinker, powder. See comparison swatches / compare dupes side-by-side.

The Super Shock Cheek formula is a cream-based product that feels more like a clay texture, as it malleable without feeling really emollient or creamy like a traditional cream blush. It has a velvety, thinner consistency that goes on the skin more like a powder, but it has the superior blendability of a cream. I like to apply it by skimming the edge of my fingertip across the skin with very light pressure, which distributes the color evenly while blending it simultaneously. I also like a duo fiber stippling brush and patting it in three or four pats across the cheek and then blending together. Despite this seeming to have a sheen, when applied, it looks mostly matte or “natural matte,” where skin looks like skin, rather than dull and flat, but it doesn’t really look shimmery or dewy. I think this could be used to contour on fairer complexions. It had semi-sheer, buildable coverage with a brush, and mostly opaque coverage with a fingertip (which is in line with what the brand says). The blush wore well for nine hours on me.

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ColourPop Aphrodisiac Super Shock Cheek

ColourPop Aphrodisiac Super Shock Cheek

ColourPop Aphrodisiac Super Shock Cheek

ColourPop Aphrodisiac Super Shock Cheek

ColourPop Aphrodisiac Super Shock Cheek