Anastasia Aubergine Eyeshadow ($12.00 for 0.06 oz.) is a muted, medium-dark plum with warm, reddish-brown undertones and a sprinkling of plum and purple sparkle over a semi-matte finish. It had good pigmentation with a soft, blendable texture that wasn’t too firm or too soft, so it didn’t kick up excess product was still easy to use. This shade wore well for eight hours on me. Make Up For Ever S832 Ash Plum (DC, $21.00) is less shimmery (95% similar). Guerlain Rose Barbare #4 (DC, ) is darker (95% similar). Chanel Rouge Noir (857) (P, $32.00) is darker (95% similar). Marc Jacobs Beauty Twilight (LE, ) is warmer (95% similar). Tarte Show Plum Love (LE, ) is more shimmery (95% similar). Smashbox Cabernet (LE, ) is cooler (85% similar). Too Faced Black Currant (PiP, $16.00) is less shimmery (95% similar). MAC Dark Lullaby (LE, $23.00) is darker, cooler (90% similar). Hourglass Black Violet (PiP, ) is warmer (90% similar). Too Faced Pop (PiP, $16.00) is warmer (95% similar). Sydney Grace Dream Big (P, $6.25) is less shimmery, darker, cooler (90% similar). Stila Plum (LE, $18.00) is cooler (90% similar). Tom Ford Beauty Seductive Rose #4 (PiP, ) is brighter, warmer (90% similar). Cle de Peau Stellar Gaze #4 (PiP, ) is lighter (90% similar). Tom Ford Beauty Virgin Orchid #4 (PiP, ) is less shimmery, darker, cooler (90% similar). Smashbox Eggplant (LE, ) is cooler (90% similar). NARS Not for Sale (LE, $25.00) is more shimmery (90% similar). Chanel Delicatesse #4 (LE, ) is warmer (90% similar). Fenty Beauty Nuts N Dates (PiP, ) is darker (85% similar). Disney by Sephora Ursula (LE, ) is cooler (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Anastasia Fudge Eyeshadow ($12.00 for 0.06 oz.) is a medium-dark, rich brown with warm undertones and a matte finish. It was intensely pigmented with a really smooth, silky consistency that was denser than the average matte eyeshadow from the brand. It blended out beautifully on the lid without losing its intensity or depth. On me, this shade lasted for eight and a half hours before fading noticeably. Laura Mercier Truffle (PiP, $23.00) is lighter (90% similar). ColourPop Programming (LE, $4.50) is darker (95% similar). ColourPop No Bounds (LE, $4.50) is darker, cooler (95% similar). KVD Beauty Rust (Define) (PiP, ) is cooler (95% similar). Urban Decay Knockout (LE, $19.00) is darker (95% similar). Anastasia Parallel (LE, $12.00) is lighter (95% similar). Tarte Crackle (PiP, ) is darker (95% similar). Gucci Beauty Autumn Fire #4 (DC, ) is lighter (90% similar). LORAC Bark (LE, $19.00) is cooler (95% similar). Hourglass Rich Brown (PiP, ) is more muted (90% similar). Bobbi Brown Bittersweet (LE, $28.00) is darker (95% similar). Giorgio Armani Fur Smoke (21) (DC, $39.00) is cooler (90% similar). NABLA Cosmetics Mea Culpa (PiP, $8.00) is cooler (90% similar). MAC Corduroy (P, $17.00) is darker, cooler (90% similar). ColourPop Legacy (LE, $4.50) is more shimmery, darker, cooler (90% similar). Melt Cosmetics Moonchild (LE, ) is cooler (90% similar). Too Faced Knock Out (LE, $16.00) is darker, more muted (90% similar). ColourPop Our Deal (PiP, $4.50) is darker, cooler (90% similar). Coloured Raine Duchess (PiP, $6.99) is lighter, warmer (90% similar). ColourPop Workhorse (LE, $4.50) is darker, cooler (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Anastasia Henna Eyeshadow ($12.00 for 0.06 oz.) is a bright, medium-dark copper with warm undertones and a metallic finish. It was incredibly dense and pigmented, which made it a little harder to get on a fluffier eyeshadow brush (you may want to use something flatter or firmer, possibly a synthetic brush). The texture was cream-like and buttery, and the color adhered exceptionally well to bare skin. It lasted for almost ten hours on me. Coloured Raine Downtown (DC, $6.99) is lighter (95% similar). ColourPop White Rabbit (PiP, $6.00) is less shimmery (95% similar). Huda Beauty Trust Fund (LE, ) is more shimmery, lighter (90% similar). MAC Brash (LE, $17.00) is less shimmery (90% similar). Makeup Geek Roulette (DC, $6.00) is less shimmery, lighter (90% similar). Viseart Cointreau (PiP, ) is less shimmery, lighter (90% similar). Huda Beauty Gemstone #7 (PiP, ) is less shimmery, lighter, less pigmented (90% similar). Urban Decay Powder Trip (LE, $20.00) is lighter (90% similar). Viseart Burnished Copper (Siren #6) (PiP, ) is less shimmery, lighter (90% similar). Tarte Clueless (P, $14.00) is less shimmery, lighter (90% similar). Marc Jacobs Beauty They Call Her (PiP, ) is cooler (90% similar). ColourPop Short Circuit (P, $9.00) is less shimmery (90% similar). LORAC Rust (LE, $19.00) is less shimmery, lighter, cooler (90% similar). Too Faced Sweet Toffee (LE, $16.00) is less shimmery (90% similar). ColourPop Sequin (P, $6.00) is less shimmery, lighter (90% similar). Tarte Scandal (LE, $14.00) is less shimmery (90% similar). Huda Beauty Blood Moon (PiP, ) is less shimmery, cooler (85% similar). ColourPop Paper Crane (DC, $4.50) is less shimmery, lighter (95% similar). Sugarpill Pumpkin Spice (LE, $13.00) is lighter, brighter (85% similar). Dose of Colors Encore (P, $20.00) is less shimmery, darker, more muted (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Anastasia Intense Gaze Eyeshadow ($12.00 for 0.06 oz.) is a slightly muted, medium-dark reddish-copper with warm undertones and a frosted sheen. The texture was soft, blendable, but it was a little dusty and thin, so I found the wear to be shorter at seven and a half hours. It had good pigmentation, though! Clarins Nude #2 (PiP, ) is less shimmery, darker (95% similar). Viseart Nuance #5 (PiP, ) is lighter (95% similar). Huda Beauty Mauve #2 (PiP, ) is more shimmery, brighter, cooler (90% similar). NYX Golden Peach (P, $6.00) is more shimmery (90% similar). Smashbox Turned On (PiP, ) is lighter (90% similar). Viseart Sangria (LE, ) is darker, cooler (90% similar). Gucci Beauty Autumn Fire #2 (DC, ) is more shimmery, lighter (90% similar). Sephora Mrs. Baily (LE, ) is more shimmery (90% similar). MAC Magnetic Attraction (LE, $21.00) is darker (90% similar). Urban Decay Flame (LE, $19.00) is more shimmery (90% similar). Smashbox Bikini Scene (PiP, ) is darker (90% similar). MAC Expensive Pink (P, $17.00) is less shimmery, darker (90% similar). Buxom Glitz Factor (P, $12.00) is more shimmery, lighter (90% similar). Viseart Coy #3 (LE, ) is lighter, warmer (90% similar). MAC Gingersnap (PiP, $17.00) is darker, warmer (90% similar). ColourPop Light Up (LE, $6.00) is lighter, cooler (90% similar). LORAC Starfish (LE, $19.00) is less shimmery, warmer (90% similar). BH Cosmetics Carli Bybel Deluxe Edition #5 (LE, ) is brighter (90% similar). MAC Mythical (LE, $17.00) is darker (85% similar). Morphe Little Lady (LE, ) is lighter, brighter, cooler (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Anastasia Party Dress Eyeshadow ($12.00 for 0.06 oz.) is a soft, light-medium peachy brown with warm undertones and fine gold sparkle over a satin finish. The sparkle got everywhere, and the sparkly bits didn’t bind with the base at all. It had decent pigmentation otherwise, and it blended out well, but it was just fall out city! After I cleaned up the initial fall out from application, there was little sparkle left and the eyeshadow lasted for seven hours. Anastasia Spoiled (LE, $12.00) is less shimmery (95% similar). Anastasia Sherbert (LE, $12.00) is darker (90% similar). NARS Nepal (P, $19.00) is less shimmery (90% similar). Make Up For Ever S710 Peach (DC, $21.00) is less shimmery, darker (85% similar). ColourPop Just a Sip (LE, $6.00) is darker, brighter (85% similar). bareMinerals Peace (P, ) is lighter (85% similar). See comparison swatches / view dupes side-by-side.

FORMULA OVERVIEW | Anastasia Eyeshadow ($12.00 for 0.06 oz.) is supposed to be a “finely-milled, highly-pigmented” powder eyeshadow. The brand has a large range of individual eyeshadows that are available as pan-only (no compact to hold them); if you purchase four, you’ll get a 4-well palette for $40 ($10 per eyeshadow), or purchase eight and get an 8-well palette for $70 ($8.75 per eyeshadow). The palettes are thick cardboard palettes with tabs on the side for easy removal/rearranging. There are several different finishes, and the performance can be better or worse depending on the finish, though it also ranges from shade to shade. On average, the formula is semi-opaque to opaque, lightly dusty to buttery, wears seven to nine hours, and is fairly blendable. The Metallic and Titanium finishes seem to be the best-performing to me, but there are some really standout mattes and shimmers as well. I have not tried the sparkle, satin, or velvet finishes as extensively as the other finishes, personally.

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Anastasia Aubergine Eyeshadow

Anastasia Aubergine Eyeshadow

Anastasia Aubergine Eyeshadow

Anastasia Aubergine Eyeshadow

Anastasia Aubergine Eyeshadow

Anastasia Fudge Eyeshadow

Anastasia Fudge Eyeshadow

Anastasia Fudge Eyeshadow

Anastasia Fudge Eyeshadow

Anastasia Fudge Eyeshadow

Anastasia Henna Eyeshadow

Anastasia Henna Eyeshadow

Anastasia Henna Eyeshadow

Anastasia Henna Eyeshadow

Anastasia Henna Eyeshadow

Anastasia Intense Gaze Eyeshadow

Anastasia Intense Gaze Eyeshadow

Anastasia Intense Gaze Eyeshadow

Anastasia Intense Gaze Eyeshadow

Anastasia Intense Gaze Eyeshadow

Anastasia Party Dress Eyeshadow

Anastasia Party Dress Eyeshadow

Anastasia Party Dress Eyeshadow

Anastasia Party Dress Eyeshadow

Anastasia Party Dress Eyeshadow

Macaroon (inner lid), Henna (middle of lid), Fudge (outer lid), Party Dress (crease), Lace (brow bone),
Marc Jacobs Sunset Eyeliner

Macaroon (inner lid), Henna (middle of lid), Fudge (outer lid), Party Dress (crease), Lace (brow bone),
Marc Jacobs Sunset Eyeliner

Metal (inner lid), Emerald (middle of lid), Peacock (outer lid), Not Today (crease), Party Dress (above crease),
Henna (lower lash line), Not Today (lower lash line)

Metal (inner lid), Emerald (middle of lid), Peacock (outer lid), Not Today (crease), Party Dress (above crease),
Lace (brow bone), Henna (lower lash line), Not Today (lower lash line)