Urban Decay Fall 2009 Product Launches

Ink for Eyes ($22.00)

It’s everything you want in a cream eyeliner! More precise than a pencil, more forgiving than a liquid, this super-smooth formula offers more control, play time, and buildable coverage than your average liner. Create razor-sharp lines or smoky bedroom eyes… the creamy formula and double-ended applicator make it easy. Try the angled liner brush for precise details, or use the smudger for blending and drama. With such a wide variety of intriguing shades and ways to apply, you’re only limited by your imagination. (Cheesy, but true.)

• Binge Midnight blue
• Demolition Brown
• Empire Eggplant
• Loaded Deep green
• Pyrotechnics Iridescent glitter, clear base
• Zero Black

24/7 Glide-On Lip Pencils ($16.00)

• Paranoid Dark pinky nude
• Wallflower Medium nude

Deluxe Eyeshadow ($18.00)

• Freakshow Deep purple with red sheen (Shimmer)
• Frigid Deep purple with blue sheen (Shimmer)
• Ruthless Pale sandy taupe shimmer (Shimmer)

Lipstick ($22.00)

• Confession Deep burgundy
• Naked Creamy pink nude
• Oil Slick Glossy black infused with microsparkle

Check out what new Primer Potions they’re adding — plus Surreal Skin!

Brightening Complexion Primer Potion ($30.00)

Dull skin? Fine lines? Disappearing foundation? Try Brightening Complexion Primer Potion under foundation (or alone!) for beautifully moisturized skin that looks brighter and feels tighter. This lightweight, oil-free, paraben-free formula includes buzz-worthy ingredient Matrixyl 3000, celebrated for its ability to reduce the appearance of wrinkles. Hyaluronic Filling Spheres also minimize the look of fine lines while leaving skin beautifully moisturized. Your skin will look youthful, lifted and firm, and your foundation will apply smoothly, evenly, and last longer! Ideal for complexions that need moisture, and great for mature skin. But, our Brightening formula gives every skin type a healthy glow.

Pore Perfecting Complexion Primer Potion ($30.00)

Smooth on a little Pore Perfecting Complexion Primer Potion before foundation (or alone!) to totally minimize the look of pores and fine lines. The velvety, paraben-free formula flashes down to a soft-matte finish, without the greasy, heavy feel sometimes associated with foundation primers. The result? Flawless skin with an airbrushed look and feel. Foundation applies smoothly, evenly, and won’t fade away. Ideal for oilier skin, but dry complexions who want pore perfection will love it, too. The convenient squeeze tube includes a twist-up dispenser (like school glue!) for easy portion control.

Lip Primer Potion ($20.00)

Prepare your lips for the day ahead. Our invisible primer lays a silky foundation for your favorite lipstick or gloss. Color is truer, applies smoother, lasts longer, and will not fade or feather. The easy-glide formula feels velvety-soft, without the drying feeling often associated with long-lasting lip color. The formula includes SPF 15 (yay!) and moisturizing Vitamins A, C and E for a primer that protects and perfects. And, our pretty roll-up tube and slanted bullet make for precise, easy application.

Eyelash Primer Potion ($17.00)

Wave this magic wand before your favorite mascara for lashes that appear thicker, longer and stronger… right before your very eyes. Tiny fibers band together, cling to every lash, and construct towers of Babel… reaching for heavenly lashes. Just apply Eyelash Primer Potion, then apply your favorite mascara as usual. Your lashes will look fake, but the magic is real. Our protein-rich and paraben-free formula conditions, fortifies, and thickens lashes with Silk Protein, Panthenol, and Hydrolyzed Wheat Protein.

Surreal Skin Cream-to-Powder Foundation ($34.00)

• Illusion Fair
• Nirvana Fair/light
• Dream Light
• Supernova Light/medium
• Trance Medium
• Hallucination Lightly tanned
• Vision Olive
• Mirage Dark olive

Surreal Skin Mineral Makeup ($29.00)

• Trippy Deep golden
• Destiny Deep bronzy brown
• Fortune Deep reddish-golden
• Fantasy Dark copper brown