Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick ($21.00 for 0.4 fl. oz.) is described as a “magenta.” It’s a brightened, light-medium fuchsia-magenta with cool, blue undertones and a creamy, glossy finish. Revlon HD Tourmaline (510) (P, $8.99) is more shimmery, sheerer, less purple. NARS Angela (P, $32.00) is more matte, more muted. Melt Cosmetics Stupid Love (P, $19.00) is more matte. Sephora + Pantone Universe Radiant Rush (LE, $18.00) is more matte, sheerer. Bite Beauty Violet (P, $24.00) is less glossy. Bite Beauty Moscato (P, $28.00) is pinker. Bite Beauty Satsuma (LE, $24.00) is pinker, more matte. NARS Full Frontal (LE, $26.00) is more muted. Maybelline Electric Fuchsia (LE, $7.49) is pinker. MAC Candy Yum Yum (P, $16.00) is more matte. Obsessive Compulsive Cosmetics Nylon (P, $18.00) is slightly pinker. See comparison swatches / compare dupes side-by-side.

The Melted lipstick formula is designed to have “the shine of a gloss, lasting power of a stain, and pigment-packed color of a liquid lipstick.” It was intensely pigmented with a glossy finish that applied evenly and smoothly. The color sits between Melted Violet (lighter, purpler) and Melted Fuchsia (darker, pinker). It wasn’t hydrating over time, but it wasn’t drying, so the formula is comfortable to wear, and on me, the color lasted for eight hours before I removed it. I kind of wish they had injected this with rainbow-hued shimmer.

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick

Too Faced Melted Rainbow Melted Liquified Long-Wear Lipstick