Tom Ford Otranto Moisturecore Lip Color ($55.00 for 0.09 oz.) is a muted, medium-dark plum with cool undertones and fine, light gold and rose shimmer. It had mostly opaque coverage with a lightweight texture that wasn’t as emollient as other shades in the range. It lasted for longer–four hours–and seemed to stay in place better. MAC Where No Man Has Gone Before (LE, $19.00) is more shimmery, lighter (95% similar). Guerlain Rose Bengale (DC, $37.00) is warmer (90% similar). Tom Ford Beauty Drake (P, $36.00) is darker, less glossy (90% similar). Chanel Noir Moderne (128) (P, $37.00) is less pigmented (90% similar). Clinique Black Honey (PiP, $15.00) is lighter (90% similar). Anastasia Lychee (LE, $18.00) is more shimmery, darker (85% similar). Tom Ford Beauty Velvet Orchid (LE, $57.00) is more shimmery, darker, warmer (85% similar). MAC A Wink of Pink (LE, $19.00) is more shimmery, darker (85% similar). Dior Fashion Night (881) (P, $35.00) is less shimmery, darker (80% similar). NARS Shrinagar (P, $26.00) is warmer (85% similar). YSL Rose Blazer (89) (P, $38.00) is less shimmery, darker (80% similar). Chanel Erik (456) (P, $37.00) is less shimmery, darker, cooler (80% similar). See comparison swatches / view dupes side-by-side.

Tom Ford Scandola Moisturecore Lip Color ($55.00 for 0.09 oz.) is a light-medium, peachy-beige with warm undertones and gold shimmer. It had sheer coverage, which seemed to lighten and add warmth to my lips without adding a lot of noticeable peach color. It applied somewhat evenly, but the lighter color emphasized all the lip lines as the product tended to settle into the lines. The color wore for two hours on me. Tom Ford Beauty Revolve Around Me (LE, $52.00) is less shimmery, darker (90% similar). Chanel Rouge Ingenue (168) (P, $45.00) is less shimmery (90% similar). Too Faced Shimmering Naked Dolly (DC, $22.00) is more shimmery, warmer (90% similar). MAC Pressed and Ready (LE, $19.00) is lighter (90% similar). Tom Ford Beauty Carine (LE, $36.00) is more shimmery, lighter (90% similar). MAC Zenith (LE, $30.00) is less shimmery, darker (90% similar). Chanel Charmeuse (142) (LE, $45.00) is brighter (90% similar). Tom Ford Beauty Ava (LE, $36.00) is darker (85% similar). Guerlain #92 (LE, $36.00) is more shimmery, less pigmented (85% similar). ColourPop Oh Snap (P, $7.00) is less shimmery, darker, less glossy (85% similar). Tom Ford Beauty In the Buff (01) (LE, $55.00) is darker, warmer (85% similar). Tom Ford Beauty Graham (P, $36.00) is more shimmery, darker (85% similar). Bite Beauty Caramel (DC, $28.00) is less shimmery, darker, warmer (80% similar). Chanel Julia (404) (P, $37.00) is less shimmery, darker, warmer (80% similar). See comparison swatches / view dupes side-by-side.

Tom Ford Purple Noon Ultra-Rich Lip Color ($55.00 for 0.10 oz.) is a muted, medium-dark berry plum with subtle, cool undertones and a glossy shine. It had semi-opaque coverage with a lightweight, moderately slippery texture that glided on easily but the thinner consistency made sure it didn’t slide around too readily. The color stayed on for four and a half hours and was lightly hydrating. Tom Ford Beauty Ingrid (LE, $36.00) is darker (95% similar). Too Faced Berry Naughty (DC, $22.00) is darker, more muted (90% similar). Hourglass Liberator (P, $32.00) is lighter, warmer (95% similar). YSL Forbidden Burgundy (12) (DC, $34.00) is less shimmery, warmer (90% similar). MAC Quelle Surprise (LE, $19.00) is darker, more muted (85% similar). Estee Lauder Sly Ingenue (430) (P, $32.00) is more shimmery, lighter (90% similar). Bite Beauty Aubergine (DC, $24.00) is less shimmery, warmer (90% similar). Givenchy Purple Fiction (07) (P, $34.00) is cooler (90% similar). Urban Decay Sabotage (DC, $18.00) is more shimmery, cooler (90% similar). Marc Jacobs Beauty Little Pretty (130) (DC, $30.00) is darker, cooler (90% similar). Tom Ford Beauty Valentina (LE, $36.00) is more shimmery, lighter (90% similar). Tom Ford Beauty Xavier (DC, $36.00) is less shimmery, lighter, brighter (90% similar). Hourglass Protector (P, $32.00) is cooler (85% similar). Tom Ford Beauty Georgie (LE, $36.00) is more shimmery, lighter, cooler (85% similar). Urban Decay Afterdark (DC, $18.00) is darker, cooler, less glossy (85% similar). Smashbox Black Cherry (LE, $21.00) is darker (85% similar). Bite Beauty Mulberry (DC, $24.00) is less shimmery, darker, warmer (85% similar). Guerlain Plum-brella (070) (P, $32.00) is more muted (85% similar). MAC Wild Nectar (LE, $19.00) is more shimmery, lighter (85% similar). Guerlain #78 (P, $36.00) is lighter, brighter (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

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Tom Ford Moisturecore Lip Color

Tom Ford Moisturecore Lip Color

Tom Ford Moisturecore Lip Color

Tom Ford Moisturecore Lip Color

Tom Ford Otranto Moisturecore Lip Color

Tom Ford Otranto Moisturecore Lip Color

Tom Ford Otranto Moisturecore Lip Color

Tom Ford Otranto Moisturecore Lip Color

Tom Ford Otranto Moisturecore Lip Color

Tom Ford Otranto Moisturecore Lip Color

Tom Ford Scandola Moisturecore Lip Color

Tom Ford Scandola Moisturecore Lip Color

Tom Ford Scandola Moisturecore Lip Color

Tom Ford Scandola Moisturecore Lip Color

Tom Ford Scandola Moisturecore Lip Color

Tom Ford Scandola Moisturecore Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color

Tom Ford Purple Noon Ultra-Rich Lip Color