Sephora Love Sick (22) Colorful Blush ($15.00 for 0.12 oz.) is slightly muted, medium-dark pink with neutral-to-cool undertones and a satin finish. Marc Jacobs Beauty Night Fever & Hot Stuff (508) (P, $42.00) is more shimmery, lighter (95% similar). Tarte Montage (LE, $29.00) is cooler (95% similar). Tom Ford Beauty Wicked (P, $60.00) is warmer (95% similar). NARS Loves Me (LE, $30.00) is more shimmery, lighter (95% similar). Tarte Lovable (LE, $29.00) is lighter (95% similar). Tarte Ironic (LE, $29.00) is less shimmery, warmer (95% similar). MAC Red Water Lily (LE, $40.00) is brighter (95% similar). IT Cosmetics Matte Sweet Apple (P, $24.00) is warmer (90% similar). ColourPop Hysterical (LE, $8.00) is lighter, cooler (90% similar). Makeup Geek Love Affair (DC, $9.99) is warmer (90% similar). Milani Tea Rose (08) (P, $8.99) is warmer (95% similar). Bite Beauty Macaroon (P, $24.00) is cooler (90% similar). Kosas Longitude Zero (Blush) (PiP, ) is less shimmery, lighter (90% similar). Too Faced Your Love is King (P, $26.00) is warmer (90% similar). Tom Ford Beauty Flush (P, $60.00) is lighter (90% similar). Tarte Irreplaceable (LE, $29.00) is lighter (90% similar). Bobbi Brown Pink Rose (DC, $30.00) is more muted (90% similar). Bite Beauty Papaya (P, $24.00) is darker, warmer (90% similar). Kosas Longitude Zero (High Intensity) (Blush) (PiP, ) is darker (90% similar). NYX Desert Rose (DC, $5.00) is more shimmery, brighter (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

The Colorful Blush formula is supposed to be long-wearing, buildable, and have a lightweight texture. My experience with the formula has shown that they’re soft, lightly powdery at times (some are worse than others) with semi-sheer to semi-opaque color coverage that blends fairly well and lasts seven to eight hours. There is some variance between shades, but there are some gems in the range. Love Sick leans slightly cooler-toned, but on my warmer skin tone, it looks a lot warmer applied to my face as blush, but I fully expect it to be truer-to-color on those with neutral or cooler undertones. The texture was soft, smooth, fairly blendable while having buildable coverage that went from semi-sheer to mostly opaque with two to three layers. There’s a very subtle sheen to the finish, especially as it is worked into the skin, but it doesn’t look shimmery–more like a natural finish that looks like skin. It wore well for eight and a half hours on my normal-to-dry skin.

Sephora Love Sick (22) Colorful Blush

Sephora Love Sick (22) Colorful Blush

Sephora Love Sick (22) Colorful Blush

Sephora Love Sick (22) Colorful Blush

Sephora Love Sick (22) Colorful Blush

Sephora Love Sick (22) Colorful Blush