Revlon Plum Velour Super Lustrous Lipstick ($6.99 for 0.13 oz.) is a reddish plum-berry with a luminous, lightly glossy, sheen. Marc Jacobs Seduce Me is brighter, more opaque. Too Faced So Berry Sexy is similar but less shiny. Illamasqua Magnetism is darker, redder. Revlon Berry Couture is lighter. Revlon Sorbet is brighter, pinker. See comparison swatches.

It had semi-opaque color that noticeably tinted and colored my lips but had a lightweight, somewhat translucent appearance so the natural lip color still came through. (If you have naturally redder lips, this may look much redder and less berry on you!) This particular shade is of the “Shine” finish variety, so it’s not quite the same as other Super Lustrous shades if you’ve tried them previously. It is supposed to have buildable color, which is does, and a “moisturizing shine,” which it is. It’s not as hydrating as a balm, but it is nicely moisturizing while worn (but it doesn’t add back a lot of hydration if you start with dry lips; instead, it helps to maintain). The one area this fell short was in wear; because it has such a thin, emollient consistency, it just doesn’t last all that long on, so it wears away in three hours or less.

Revlon Plum Velour Super Lustrous Lipstick

Revlon Plum Velour Super Lustrous Lipstick

Revlon Plum Velour Super Lustrous Lipstick

Revlon Plum Velour Super Lustrous Lipstick

Revlon Plum Velour Super Lustrous Lipstick

Revlon Plum Velour Super Lustrous Lipstick