NARS Founder and Creative Director François Nars launched his namesake brand with a collection of 12 unforgettable lipsticks. Now, in celebration of its 20th Anniversary, NARS pays tribute to its beginnings with the launch of The Audacious Lipstick Collection: lipsticks so shamelessly seductive in touch and texture, the sensation is absolutely audacious.

The innovative, pigment-rich formula delivers an intense, full-coverage finish in a single stroke, while nutrient rich ingredients are known to smooth, moisturize and volumize. The 40-shade collection features a full range of provocative hues from neutral nudes to striking reds and bold pinks.

Housed in a modern, matte-black metallic case with a magnetic closure, the specially designed sculpted bullet is embossed with the NARS logo.

Audacious Lipstick ($32.00) (New, Permanent)

• Angela Pink orchid
• Anita Antique rose
• Anna Smokey rose
• Annabella Poppy red
• Audrey Red currant (Not at Sephora in JCPenneys)
• Barbara Tan rose (Not at Sephora/SiJCP)
• Bette Bordeaux (Not at Sephora/SiJCP)
• Brigitte Nude rose (Not at Sephora in JCPenneys)
• Catherine Sunny guava (Not at Sephora/SiJCP)
• Charlotte Oxblood burgundy
• Claudia Cool pink
• Deborah Chestnut (Not at Sephora/SiJCP)
• Fanny Rich berry
• Geraldine Tangerine
• Grace Bright pink coral (Not at Sephora in JCPenneys)
• Greta Wild azalea (Not at Sephora/SiJCP)
• Jane Terracotta rose
• Janet Deep magenta (Not at Sephora in JCPenneys)
• Jeanne Cherry red
• Juliette Pink coral
• Lana Vivid orange red
• Leslie Cherrywood (Not at Sephora/SiJCP)
• Liv Deep aubergine (Not at Sephora/SiJCP)
• Marlene Red brick (Not at Sephora/SiJCP)
• Michiyo Shocking pink
• Natalie Flamingo (Not at Sephora/SiJCP)
• Olivia Garnet
• Raquel Pink beige
• Rita Scarlet
• Vera Bright raspberry (Not at Sephora)

Audacious Lipstick ($32.00) (New, Permanent, Barneys Exclusives)

• Carmen Geranium
• Dominique Pink lilac
• Ingrid Merlot
• Julie Nude pink
• Kelly Coral hibiscus
• Marisa Warm pink
• Sandra Rosewood
• Silvia Radiant orchid
• Vanessa Mauve nude
• Vivien Red plum

Availability: September 1st at NARS; September 1st for shades exclusive to Barneys.  September 2014 for Sephora and department stores (except shade exclusives, noted above).

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NARS Audacious Lipstick for Fall 2014

NARS Audacious Lipstick for Fall 2014

NARS Audacious Lipstick for Fall 2014

NARS Audacious Lipstick for Fall 2014 — Angela, Anita, Anna, Annabella, Audrey

NARS Audacious Lipstick for Fall 2014 — Barbara, Bette, Brigitte, Carmen, Catherine

NARS Audacious Lipstick for Fall 2014 — Charlotte, Claudia, Deborah, Domonique, Fanny

NARS Audacious Lipstick for Fall 2014 — Geraldine, Grace, Greta, Ingrid, Jane

NARS Audacious Lipstick for Fall 2014 — Janet, Jeanne, Julie, Juliette, Kelly

NARS Audacious Lipstick for Fall 2014 — Lana, Leslie, Liv, Marisa, Marlene