Marc Jacobs Beauty Shameless (220) Shameless Bold Blush ($30.00 for 0.15 oz.) is described as a “soft peach.” It’s a light-medium peachy coral with a satin finish and warm, reddish undertones. Make Up For Ever #225 HD Blush (P, $26.00) is a cream product. Hourglass Dim Infusion (P, $35.00) is a touch lighter, less shimmery. Tarte Darling (LE, $26.00) is darker, brighter. MAC Melba (P, $21.00) is darker. Chanel Espiegle (P, $43.00) is slightly warmer. Bobbi Brown Nude Peach (P, $26.00) is more shimmery. See comparison swatches / view dupes.

The Shameless Bold Blush formula is described as a “vivid, silky blush … that delivers bold color and unprecedented vibrancy.” I’m not keen on the texture of the formula–the texture is stiff and yields little color. You really have to work your brush into the surface of the blush to get decent color out of it. If you can manage to get enough color on the skin, the resulting finish is delicate, lightly luminous, and gives skin a glow without emphasizing pores–but it’s a real struggle to get there. For a blush that describes itself as “silky” with “bold color and unprecedented vibrancy,” I can think of a dozen formulas that are far more vibrant and pigmented than this one. The color lasted for seven hours on me before starting to fade.

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush

Marc Jacobs Beauty Shameless (220) Shameless Bold Blush