Temptalia In-depth makeup reviews with swatches and dupes, plus what you need to know about new product launches and tips on how to use your makeup! Mon, 20 Apr 2026 22:27:24 +0000 en-US hourly 1 https://wordpress.org/?v=6.9.4 Do you like when influencers launch their own beauty brands? https://www.temptalia.com/do-you-like-when-influencers-launch-their-own-beauty-brands/ https://www.temptalia.com/do-you-like-when-influencers-launch-their-own-beauty-brands/#comments Sun, 13 Aug 2017 04:55:00 +0000 Christine http://www.temptalia.com/?p=307445 Yes and no. It's becoming more prevalent in the last year to do so, and I think there might be too much (or too much, too fast?). I think it works when it's clear the influencer has a deep understanding of beauty or else is very good at predicting trends or filling a hole in the market. They should be genuine ventures with real quality behind them to work. I'm just worried that they might not all be that way and could ruin the road for future brands as a result.]]> Yes and no. It’s becoming more prevalent in the last year to do so, and I think there might be too much (or too much, too fast?). I think it works when it’s clear the influencer has a deep understanding of beauty or else is very good at predicting trends or filling a hole in the market. They should be genuine ventures with real quality behind them to work. I’m just worried that they might not all be that way and could ruin the road for future brands as a result.

— Christine
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