Hard to say, but lately, I feel sad about Urban Decay’s trajectory over the last five years. I used to get so excited for their launches but now it’s almost like waiting to be disappointed each time.
Share your recent beauty purchases or rediscovered favorites in your stash (for those on low/no-buys!), chit chat about weekend plans, and learn a little more about each other!
Sydney Grace! Compared to a lot of other indie brands that are talked about, they have a lot less followers than I’d expect! They have so many great products, which is the primary reason to try (duh!), but they are actually one of the better indie buying experiences one can have since they...
If money was not a concern, sure, I’d probably give it a go, but my hesitation is always the huge investment that brand building requires and the steep learning curve if one goes it alone. I’d want to do something mid-end so there was enough room for it to be carried at retailers in the future...
Happy Wednesday! Here's this week's survey, which you can copy and paste and share as a comment.
The more the brand pushes their products because of the backstory, the more I will care. For example, if a brand is talking about sustainability constantly, then it should, at least, feel authentic and align with their general values and why they were founded. I’m more concerned about quality...
Did a product catch your eye this week? Check out dupes for the most loved and most wanted products between February 9th and February 15th before you buy!
Once I see feedback from readers who’ve tried out and fallen in love with a brand, I’m more excited and willing to give it a try. I also need to see a decent product range, not hear horror stories about customer service, and not see problematic brand-owner behavior.
I love them! I find I reach for both, though I tend to prefer matte eyeliner for when I want medium-dark to deep colors, whether black or brown or color. Matte eyeliners tend to go on more smoothly and can be more pigmented on average.
— Christine
Charlotte Tilbury Hyaluronic Happikiss Colour Balm ($34.00 for 0.08 oz.) is a new, twist-up lipstick/lip balm hybrid formula available in eight shades, which you'll find swatched in this post!
