Burberry Eye Colour Cream ($30.00 for 0.13 oz.) is a new cream eyeshadow formula that is available in eight shades. The formula is supposed to be “creamy, blendable” in texture with a “long-lasting” and “crease-free” wear. Burberry says it can be used to “deliver an effortless wash of luminising colour.” The texture is lightly spongy, though the two shades I tried had a firmer consistency with less spring compared to other formulas I’ve tried. They’re very blendable with semi-opaque coverage that’s easily taken down to more of a wash of color or layered for more opaque coverage, but they’re more medium buildable than a true wash of color. They lasted for six to eight hours on me before creasing.

Burberry Gold Copper No. 100 Eye Colour Cream ($30.00 for 0.13 oz.) is a soft, medium brown with a gold, frosted finish. It had semi-opaque coverage in one layer, though it can be sheered out by blending more or layered once more for opaque coverage. The texture is smooth but firmer and less emollient in the pot. This shade started to crease after six hours of wear. Bobbi Brown Praline (LE, $21.00) is darker. Make Up For Ever I538 Pearly Gray Beige (P, $21.00) is more shimmery, lighter. Clinique Ample Amber (P, $17.00) is darker. Chanel Tisse Vendome #1 (P, ) is darker. Chanel Tisse Vendome #1 (P, ) is darker. Make Up For Ever I634 Praline (P, $21.00) is darker. Stila Peace (P, ) is darker, brighter, warmer. Tarte Keepsake Frame (LE, ) is more shimmery, darker. LORAC Sienna (LE, ) is darker, cooler. Makeup Geek Purely Naked (P, $5.99) is less shimmery. Dior Cuir Cannage #4 (P, ) is more shimmery, darker. Surratt Beauty Cuivre (P, $20.00) is darker. Sephora Collection Selfie (P, $13.00) is more shimmery, lighter. Too Faced Desire (P, ) is darker, warmer. See comparison swatches / compare dupes side-by-side.

Burberry Dusky Mauve No. 108 Eye Colour Cream ($30.00 for 0.13 oz.) is a soft, medium-dark taupe brown with warm undertones and a frosted sheen. It had semi-sheer to semi-opaque pigmentation with a blendable consistency. It had more slip than Gold Copper but was dry enough that pressing at the mound in the jar showed it to “crack” almost, even though it did have some slip and was certainly still a cream eyeshadow. It wore well for eight hours before creasing on me. Maybelline Sleek & Spice (95) (LE, $6.99) is darker. MAC Until Dawn #1 (LE, $21.00) is less shimmery, darker. Tom Ford Beauty Nude Dip #3 (LE, ) is darker, warmer. Make Up For Ever S560 Taupe (P, $21.00) is less shimmery, warmer. MAC Satin Taupe #2 (P, $16.00) is less shimmery, lighter. Anastasia Pink Champagne (P, $12.00) is lighter, warmer. MAC Force of Nature #1 (LE, $21.00) is more shimmery, darker. Burberry Rosewood (202) (P, $29.00) is less shimmery. Sleek MakeUP Paradise on Earth (P, $9.99) is more shimmery, darker. See comparison swatches / compare dupes side-by-side.

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Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Dusky Mauve No. 108 Eye Colour Cream

Burberry Dusky Mauve No. 108 Eye Colour Cream

Burberry Dusky Mauve No. 108 Eye Colour Cream

Burberry Dusky Mauve No. 108 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream

Burberry Gold Copper No. 100 Eye Colour Cream