Wednesday, January 8th, 2014

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette ($3.99 for 0.21 oz.) consists of five eyeshadows. These are new–and permanent–beginning January. I found mine at Walgreens about a week ago. The formula is suposed to be “long-lasting, highly pigmented … satiny-smooth for crease resistant wear.” There are five of the 5-pan palettes being added to the permanent range. Recently, I’ve been rather disappointed with Wet ‘n’ Wild’s eyeshadow palettes, so I thought I would start with this neutral-themed one, as neutrals tend to easier to do than bright, bold colors. All five shades are on the softer side and can be powdery, so you’ll want to use a light touch when grabbing color and then pat, rather than sweep, on. I would recommend using an eyeshadow primer underneath these, as alone, they are noticeably faded after six to seven hours.

I don’t think the formula is as good as the now-classic Color Icon Trios and 8-pan palettes–there’s a prevailing dryness/powderiness throughout all of them that makes them harder to work with, prone to fading, and lacking color payoff. It’s not the worst Color Trio palette I’ve tried, but it doesn’t live up to the original formula.  The color combination is nice, and I could see it being a workhorse of a neutral palette for some; I just wish the quality of this was like their original palettes (that are still available–not like I’m pining for shadows from 10 years ago!).

Naked Truth #1 is a light, yellow-toned beige with warm undertones and a soft, frosted finish. This shade was the most powdery of the five, and it had a tendency to sheer out a lot when applied to the lid, as it doesn’t adhere to the skin well. If you applied it over a slightly tacky base, it would be more pigmented and easier to use. Cle de Peau #119 (LE, $45.00) is yellower. Kat Von D Galore (LE) is similar. MAC Femme-Fi (LE, $15.00) is warmer. bareMinerals Mixologist (P) is less warm-toned. Make Up For Ever #126 (P, $20.00) is less yellow, more peach. See comparison swatches.

Naked Truth #2 is a light beige with yellow tones and a matte finish. It had fairly good pigmentation, and it wasn’t too powdery and was blendable on the skin. Kat Von D Countess (LE) is similar. Urban Decay Bleach (LE, $18.00) is lighter. Disney by Sephora Ali Ababwa (LE) is similar. Urban Decay Broken (LE, $18.00) is lighter. MAC Brule (P, $15.00) is warmer. bareMinerals Daydream (P) is cooler-toned. See comparison swatches.

Naked Truth #3 is a dark, subtly warm-toned brown with a satin finish–a little sheen that ends up looking more matte than anything else on the lid. The texture was dry, slightly stiff to work with, but it wasn’t too powdery, though these characteristics resulted in semi-opaque pigmentation. Makeup Geek Bada-Bing (P, $5.99) is darker. Chanel Charming #4 (LE) is similar. Guerlain Two Spicy #2 (P) is slightly warmer. MAC Swiss Chocolate (P, $15.00) is warmer. Burberry Dark Spice #2 (P) is darker, warmer. See comparison swatches.

Naked Truth #4 is a warm, medium-dark brown-leaning taupe with a soft, pearly shimmer. This was the best shade in the palette, as it wasn’t too powdery and was nicely pigmented. MAC A Glimmer of Gold #4 (P, $21.00) is cooler-toned, darker. bareMinerals Toasted Espresso (LE, $14.00) is darker. MAC Just Before Dawn (LE, $21.00) is darker. Chanel Mystere #3 (LE) is similar. See comparison swatches.

Naked Truth #5 is a medium brown with warm, coppery tones and gold sparkle over a satiny finish. It had decent color payoff, though the texture was powdery. This shade did give me problems with fall out during wear (not just during application). Makeup Geek Brown Sugar (P, $5.99) is slightly warmer, no sparkle. theBalm C4 (LE, $16.00) is warmer. Inglot #122R Bottom (P, $6.00) is darker, warmer. MAC Lie Low (P, $21.00) is slightly darker, no sparkle. MAC Mulch (P, $15.00) is browner. See comparison swatches.

The Glossover

P
palette

Naked Truth

C+

Product

7.5/10

Pigmentation

8/10

Texture

7.5/10

Longevity

7/10

Application

4.5/5

Results
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P
product

Naked Truth #1

C

Product

7/10

Pigmentation

8/10

Texture

7/10

Longevity

7/10

Application

4.5/5

Results
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Dupes
P
product

Naked Truth #2

B-

Product

8/10

Pigmentation

8.5/10

Texture

8/10

Longevity

7/10

Application

4.5/5

Results
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Dupes
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Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #1 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #1 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #2 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #2 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #3 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #3 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #4 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #4 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #5 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth #5 Color Icon Eyeshadow

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

Wet 'n' Wild Naked Truth Color Icon Eyeshadow Palette
Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette

The Dupe List: Naked Truth #1

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The Dupe List: Naked Truth #2

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The Dupe List: Naked Truth #3

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62 thoughts on “Wet ‘n’ Wild Naked Truth Color Icon Eyeshadow Palette Review, Photos, Swatches

  1. I haven’t read too many other good things about these palettes from other bloggers as well. I’ve never had very good luck with WNW shadows, even the cult classics, so I’ll definitely be stepping away from these.
    Rikki Recently Posted: REVIEW: OCC Lip Tar – Memento

  2. Jennifer

    I remember when I got into makeup around 2009-2010, Wet n Wild eyeshadows were raved about and the ones I bought around that time were really great quality. But now when I read reviews for their recent eyeshadows, they aren’t very good :/ Too bad they’ve been changing their shadows, It’s a shame.

  3. Ack! I’m so disappointed! I keep wanting the newer Wet’N’Wild palettes to be great, but alas…
    Elyse Recently Posted: Wednesday Wants Vol. 12

  4. I’m sad that these 5 pan palettes are replacing the 6 pan palette because I love those!!! Bring those back Wet N Wild!!!
    Ani_BEE Recently Posted: WARPAINT & Unicorns Favourites of 2013!

  5. MakeupTray

    You are generous. If EmilyNoel from Youtube went by a grading scale, she would have given these an F. At least you gave them average grades. lol

    • I’ve given some Fs for Wet ‘n’ Wild’s Color Icon Trios – this is definitely better than those – so I don’t think I was generous, just fair :)

  6. I was really considering getting this palette, but after seeing swatches I think I can live without it.

  7. Kellie

    All of those good reviews were simply too much for Wet N Wild to handle, apparently. Sheesh. What happened?

  8. Profile wp-user-avatar wp-user-avatar-60 alignnone photo of Cat CatG

    Continue to be disappointed :< Makes me sad for the brand, I wonder what happened.

  9. It’s such a shame that the Wet’n’Wild palettes haven’t quite been living up to people’s expectations lately – I heard so may raves about them, and now it seems like things have moved on to ‘meh’s. :-(

    Perhaps some of the other new releases will be back on form!
    Sylirael Recently Posted: Treasures from Waters Deep – A Glittering Gradient with OPI Eurso Euro and Last Friday Night

  10. I’ve never tried Wet n Wild eyeshadow palettes. I have enough neutral palettes to last me a long time, but you look fantastic with a neutral eye! What eyebrow product do you use Christine?

  11. Profile wp-user-avatar wp-user-avatar-60 alignnone photo of Veronica Veronica

    WnW needs to step up the game. :-/ I might grab it anyway just for the taupe and beige shade. Matte beige is my go-to brow color, so I tend to hit pan on those faster than any other shade I own. And who doesn’t like a good taupe? :P

  12. What a letdown. Is it me or has Wet ‘n Wild been disappointing a lot lately?

  13. Profile wp-user-avatar wp-user-avatar-60 alignnone photo of Amy xamyx

    It seems WnW is putting all of their focus into the Fergie line (and even with that, promotional stuff, not quality product), and adding a few new items instead of staying with what works… I wish they’d just keep the 3-, 6-, & 8-pans, and if they felt a need to change, just switch up some of the colors!

  14. I feel sad that this isn’t a better product. WnW took a lot of us by surprise when they came out with their original 8 pan and 6 pan palettes and some of their trios. The quality in a lot of those was excellent beyond belief, especially in light of the very low cost (ditto some of their single shadows). So I feel sad to see/read that they’re dropping the ball a lot lately. I wish this had been better.

  15. I think the colors are really beautiful and I’m glad to see this reviewed, I know you weren’t sure whether you’d keep reviewing WnW after their recent misses. I wish the quality was better, but at least it’s not the worst. Maybe, possibly, this is a step in the right direction and the old formula will be back soon?
    Catherine Recently Posted: ZOYA 3 Free Polish Promo (1/7-1/13)

  16. Profile wp-user-avatar wp-user-avatar-60 alignnone photo of Jaa Jaa

    Oh Christine! I have this palette sitting on my vanity waiting to be played with and now you’re ruined all the fun!! Ha ha!

    You still managed to make a pretty eye look out of it, though!! :D

  17. Yeah…the best swatched one I’ve seen was the purple one, Floral Values, and I ended up picking it up. If you like purple, it’s worth it for the crease color alone. But the others ranged from meh to badly pigmented.

    • Yeah? I didn’t have good luck with the purple palette :(

      • But the crease color! Even though I knew what I was getting into, I still think it’s worth it for the one unique shade at like $3-4. (Also, I had extrabucks, so I didn’t spend real money.) :D

        Someone who wants a nice cheap purple palette should probably still buy Petal Pusher or track down the Lust 6-pan on ACW or Ebay, though.

        • It looks pretty in the pan, but it was super dry on me? A total PITA to blend. Was yours better? Maybe that’s why we’re in disagreement ;)

          • It was just slightly drier than average for me. Only blending issue is when I made the inevitable decision to wear it over pixie epoxy because of the glitter, but I have trouble with a lot of things over that. It blended about average on regular primer.

  18. WnW is just failing now :_< I admit though, I liked the summer ones, the Spring Into Color? They're nice with an opaque white base.

  19. Kyla

    Hi Christine, this question isn’t about the Wet ‘n’ Wild palette, but I’m trying to figure out what neutral palettes to buy and was wondering if you like the matte neutrals in UD Naked Basics or Lorac Pro palette better?

  20. ZG

    I WONDER IF THEY ARE USING A DIFFERENT MANUFACTURER TO PRODUCE THEIR PRODUCTS?
    IF THEY ARE – THEY SHOULD GO BACK TO THE OLD MANUFACTURER. I MISS THE OLD WET AND WILD..

  21. Thanks for saving me $ Christine. Is it me or are companies pumping out more products, yes I’m pointing my finger at you my beloved MAC, without consideration to quality? Mom always drilled into me that it was quality that counted, not quantity…especially when talking about friends ;)

  22. zainab

    Surely the money they save by producing these sub par palettes isn’t worth the customers they lose from the lowered quality.

  23. This reminds me a lot of the discontinued Vanity palette that I absolutely love! The swatches look pretty but I’m disappointed the quality isn’t the same as the old formula. Wet n Wild had some of the best shadows I’ve ever tried!
    fancie Recently Posted: Philosophy Purity Made Simple Cleanser Review

  24. Profile wp-user-avatar wp-user-avatar-60 alignnone photo of Emi Emi

    I was quite disappointed with this one (and the others!) at first, but it’s grown on me a bit – I really like the color and finish of the lid shade, though the texture certainly leaves something to be desired.
    Emi Recently Posted: L’oreal Colour Riche Extraordinaire Lip Color Swatches & Quick Review

  25. Profile wp-user-avatar wp-user-avatar-60 alignnone photo of Sunny Sunny

    I have gotten so spoiled to Urban Decay shadows, that I can hardly stand anything else. That being said, I do love the single Nutty. Sounds like I better stick with that one.

  26. What mascara do you have on here?

  27. Truth be told, I’ve been wanting a taupe for forever, so I might just get it for shade #4. I’m ok with parting with 4 bucks for one flattering shade!

  28. Danni

    I bought these on sale and I’m so underwhelmed. I wish I would have seen these first!
    What the hell happened to WNW?