Wet ‘n’ Wild A Regular at the Factory Color Icon Eyeshadow Trio Review, Photos, Swatches

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory Color Icon Eyeshadow Trio

Wet ‘n’ Wild A Regular at the Factory Color Icon Eyeshadow Trio ($2.99 for 0.12 oz.) is a limited edition palette for summer, so you’ll have to hunt around your local drugstores for this one (I’ve yet to spot any of the Pop Art displays in my area, which means it hasn’t arrived yet or it has already sold out!). This was one of the “better” trios I tested, though it was still underwhelming, due to the incredible powderiness across the shades. These absolutely need to be worn over a primer, because they are prone to fading and creasing–they lasted a mere four hours before fading significantly without a primer–and even over primer, they didn’t last beyond eight hours.  They’re powdery, easily sheered out (but harder to build up), prone to fading, and really do not show why Color Icon eyeshadows were so coveted when they first debuted. (And Color Icon is a formula touted as highly pigmented and long-wearing.)

A Regular at the Factory #1 is a muted, light-medium yellow with a mostly matte finish. This shade was powdery, slightly chalky, so it was prone to sheering out when applied. It’s best to pat and pack it on and only blend the very edges as necessary. NARS Misfit #1 is less yellow. Make Up For Ever #102 is lighter. See comparison swatches.

A Regular at the Factory #2 is a medium, cyan blue with a matte finish. It had so-so color payoff as it was powdery, so the color didn’t bind well together, which gave it a slightly uneven appearance. Again, pat and pack on the eyeshadow to maximize the color and minimize the fall out–and if you have a slightly tacky base, even better. NARS Mad, Mad World #1 is darker. Milani Olympian Blue is much darker. MAC Electric Eel is slightly darker. Make Up For Ever #72 is similar. Make Up For Ever #118 is lighter. Inglot #371 is very similar. See comparison swatches.

A Regular at the Factory #3 is a brightened, medium orange with yellow undertones and a mostly matte finish. It had fairly good pigmentation, and it was the least powdery of the three. Fyrinnae Pyromantic Erotica is more shimmery. Disney Rajah is darker. Illamasqua Vulgar is slightly lighter. See comparison swatches.

Wet 'n' Wild Color Icon Eyeshadow Trio A Regular at the Factory
C-
Product
6.5
Pigmentation
8.5
Texture
7.5
Longevity
6
Application
3.5
Total
71%
Wet 'n' Wild Color Icon Eyeshadow A Regular at the Factory #1
C-
Product
6.5
Pigmentation
8.5
Texture
7
Longevity
6
Application
3.5
Total
70%
Wet 'n' Wild Color Icon Eyeshadow A Regular at the Factory #2
C-
Product
6.5
Pigmentation
8.5
Texture
7
Longevity
6
Application
3.5
Total
70%
Wet 'n' Wild Color Icon Eyeshadow A Regular at the Factory #3
C
Product
7
Pigmentation
9
Texture
8
Longevity
6
Application
4
Total
76%

See more photos & swatches!

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory Color Icon Eyeshadow Trio

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory Color Icon Eyeshadow Trio

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory Color Icon Eyeshadow Trio

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory Color Icon Eyeshadow Trio

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory #1 Eyeshadow

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory #1 Eyeshadow

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory #2 Eyeshadow

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory #2 Eyeshadow

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory #3 Eyeshadow

Wet 'n' Wild A Regular at the Factory Color Icon Eyeshadow Trio
Wet ‘n’ Wild A Regular at the Factory #3 Eyeshadow

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Based on 1 Review, 12 Quick Reviews

Rate It:
The Good
  • Great Value (7)
  • Easy To Apply (7)
  • Easy To Use (7)
  • Versatile (6)
  • Buttery (5)
  • Creamy (4)
  • Long-wearing (4)
  • Great Gift (2)
  • Travel-friendly (2)
The In-Between
  • Highly Pigmented (5)
  • Buildable (5)
The Bad
  • Powdery (2)
  • Fall Out (1)
  • Fades (1)