Thursday, September 9th, 2010

Welcome to New York Fashion Week S/S 2011!

Today kicks off the one-week extravaganza that is New York Fashion Week! In the past, we’ve done extensive coverage of the beauty backstage at many of the shows.  We have created a special section devoted to all things Fashion Week, which you can easily access simply by clicking on the image on the top, right-hand side of the sidebar (the image looks very similar to the one above!).

How to Keep Up with NYFW

  •  Fashion Week: A whole section of our site devoted to all things Fashion Week!
  • New York Fashion Week S/S ’11 Tag:  Any and all posts related to this season’s fashion week will be tagged with this label
  • Beauty Brands Tweeting @ NYFW:  I’ve compiled a list of beauty brands and makeup artists known to be tweeting behind-the-scenes during the event.  If you love twitpics, one line breakdowns, it can be a fun way to follow the event.  I’m regularly looking and adding more brands/artists as I find them–if I’m missing anyone/brand, let me know!

For this season, we are testing out a new format to deliver the latest news and breakdowns from the runways with our own Fashion Week page. This means that the main page will not share the content that is on the Fashion Week page–so if you aren’t into NYFW, you won’t be overwhelmed by it amongst our regularly scheduled, daily content.  Instead, each day during Fashion Week, we’ll post a daily recap on the main page so those who are interested are kept in the loop, but you can also routinely check out our special Fashion Week section, which will be updated periodically throughout the day.

I’m not attending NYFW in person, but ironically, I find I do a much better job of covering the week-long event from home than I do when I’m there in person!  Happy feet and happy sleep wishes to all those attending and working at Fashion Week.

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2 thoughts on “Welcome to New York Fashion Week S/S 2011!

  1. Kelly

    I’m really glad you are doing this format for covering Fashion Week. I will definitely check out the section on the website, but I am glad the main page will stay devoted to regular makeup stuff. 😀

    • The amount of coverage available (hair/makeup breakdowns) has grown every season to the point where it’s no longer just 1-2 posts each day… but easily 3-5! So hopefully this is the best of both worlds.