Thursday, December 5th, 2013

Urban Decay Naked3 Eyeshadow Palette
Urban Decay Naked3 Eyeshadow Palette

Urban Decay’s Naked3 Eyeshadow Palette now has an official online launch date of December 6th, 2013 for retailers (U.S./Canada). The in-store launch date for Sephora is December 12th (U.S./Canada/Mexico). You can read my review and see comparison swatches. The official information regarding this palette can be found here.  This date has been confirmed via Urban Decay through their Facebook page.  Urban Decay is currently listing December 16th for Europe, December 20th for UK.  February 2014 for Brazil.

Updated @ 12/5 at 8:50PM PST:  Sephora and Ulta have Naked3 available for purchase NOW!

Discussion and debate are highly encouraged, and we expect community members to participate respectfully. When asking a question, please check the FAQ section (above) for information about purchasing, price, dupes, and the like. If you have general feedback or need technical support, please contact us.

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80 thoughts on “Urban Decay Naked3 Eyeshadow Palette Launches December 6th at Sephora, Beauty.com, Ulta

  1. Elisha

    Thanks so much for posting the date for the instore release. I’m so happy I finally have a real answer. For the last few days I’ve been hearing rumors that it was the 12th, 15th or the 16th. And yesterday a Sephora employee told me it was the 11th. But I don’t know. She seemed kind of annoyed I asked her even though I did it nicely. But alas! I now have a correct date! Again thank you! :)

  2. Kath

    Any idea if the release dates are the same in Canada? The people fulfilling my Xmas list wishes would like to know :)

  3. I’ve never wanted an eyeshadow palette so badly. I’m literally counting the minutes until I can get my grubby little hands on this. I like the Naked palettes, but this one is totally suited to my skin tone.

    One more day… :)

    • divinem1 (Melissa)

      I hear you. I’ve been chomping at the bit waiting for NAKED3 to come available again. I considered evilbay but resisted, and my patience has been rewarded! Not paying $100+ by scalpers! WOOO HOO!

  4. I just got mine a few days ago and I’m loving it! I’ll be picking one up for my sister for Christmas.

  5. Emily

    Ooooo I so don’t need it… But I think I am going to get it anyways. Haha!

  6. Cat

    What time will it become available on Sephora?

  7. I wonder when it will be launched at sephora.fr!

  8. MakeupTray

    Was there yesterday and now they are saying Dec 11.

  9. Hmmm, I called my Ulta this morning and spoke to the manager who said she had just received an email stating that the inshore release date for Naked 3 is December 12th. Is the December 6th date you are referring to the online date or the instore date???

  10. It would be a Christmas miracle to get this tomorrow with the Sephora gift card. Good luck, ladies! Lol.

  11. Rene Albury

    FYI: Called Sephora this morning to confirm that we could order it tonight after midnight and the rep said she had no information on release date. Also, spoke to a cast member at my local store who said they are having a party after closing on December 11th and people will be lined up to get it. My store is only getting 200 units. Hoping I can get online tonight at midnight and order it especially b/c I have a coupon for $20 off at Sephora. Good luck to everyone!

  12. Alia

    I hated this palette….LOL i ordered it from UD.com and returned it ….Terrible quality compared to the first two palettes…the shadows were not at all as buttery or blendable…I wonder if the poor quality has to do with the recent buyout by L’oreal

    • xamyx

      First of L’Oréal has some amazing shadows, particularly the single shades (not just the Infallibles. Second, just because L’Oréal bought them, doesn’t mean they aren’t independently operated by the same group that handled it previously. Besides, L’Oréal owns *many* HE/Luxe brands, and they are great, too. I also find Vice 2 better in quality than the original, and that was *prior* to the official buyout (which, BTW, was less than a year ago, and I’m quite certain Naked 3 was in the planning stage waaay before).

  13. I absolutely love the original Naked palette and I love Naked2 even more! But lately, I’ve purchased several other really amazing palettes and I’m not sure if I’m wowed enough to get this one, at least not in the first frenzy of “newness” so while I may well buy it, I won’t be in a hurry to do so…

  14. For someone who doesn’t own Naked 1 or 2 (ME) I’m having a hard time deciding whether I want to buy the 3, or one of the older ones, or just skip this line total. I already have plenty of other palettes but the beauty addict in me is telling me to buy one especially with the $20 Sephora giftcard/coupon… decisions decisions!

  15. Susan Dowman Nevling

    Ordered it from the second batch at UD. Can’t wait!!!

  16. haha i actually commented on your facebook post the other day saying how i was waiiiting for mine to arrive since i ordered it right when it went on sale, and it came not long after! i’m loving it so far. blackheart is awesome. i’ve been using the color tattoo in inked in pink as a base and my makeup has been staying all day! such gorgeous colors!

  17. Matthew

    Some select stores will be selling the Naked 3 on the 11th after 9pm as a kind of party. If the store is not planning on being open the extra 9-10pm, it will be available the morning of the 12th. Please call your local Sephora and check if they will be having a release party the night of the 11th if you are interested since not all stores will be participating. The release date should be the same for Canada, US, and Sephora inside JCPenney markets. Enjoy!!! =D

  18. I hope I can snatch one up!
    fancie Recently Posted: Too Faced La Creme Lipstick Swatches

  19. CKaiden

    As much as I hate 2 admit this, I’m not as pleased w/this palette as I was w/the first 2. Snatched it off UD’s website the first day it went on sale & so I’ve had time 2 play w/it a bit. It’s OK, but not near what I was hoping it would b. Just thought I’d throw that out there incase it helps anyone. Still love the Naked, Naked2 & esp Naked Basics palettes tho. :)

    • shelley

      All the excitement around this release had me reaching for the first Naked palette. And I’m falling in love with it all over again. My fave palette from UD without a doubt. :)

  20. CKY9

    Score! Naked3 is live on sephora.com right now!

  21. CatG

    I got it! I suddenly saw it on the website a few minutes before 10 pm local time and I snagged it for $32 with my $20 rewards card!!!!

    • beck

      For some reason my 20.00 off coupon wasn’t working
      so I had to forgo it. I kept punching the code in
      and it wasn’t registering so I paid full price.
      Guess i’ll have to take the card in store.
      Any one else have a prob?

  22. mathteach1982

    I also got it for $32 with my $20 off vib gift card. So glad I held out for sephora rather than pay full price.

    • xamyx

      Me too! The funny thing is, I was more than willing to pay full-price directly from UD, but since they’re playing the “hype” game, they’re losing out on the extra profit, as I’m quite certain I’m not the only one. I wonder if someone at UD realizes this mow, and is kicking themself…?

      • Caroline

        Totally agree with you! UD knew about the demand and for marketing purposes only, they are holding back product availabilty. This is just ridiculous!…
        I also used my Sephora $20 reward card and could not be happier.

  23. I got mine from Sephora as soon as it launched 12 am EST !!!! :-) Even used the $20 off voucher. Me super happy! :-)
    Vineetha Recently Posted: Guerlain Teint Dore Meteorites Powder Review, Swatches

  24. KCO

    Thanks for the heads up, Christine!! I just got mine on Sephora.com!

  25. shelley

    I was able to purchase on Sephora 5 minutes before 12am EST. This will be my second Naked3 palette purchase. Gifting them out to two good friends. I pray that they love them.

  26. Terri

    Christine, thanks so much for the update!!! I missed the first two releases but it was fate I guess because I just got it at Sephora for $32.00 with my $20 VIB Rouge gift card. Can’t wait to get it.

  27. I ended up getting it with my $20 gift card after all! Woo hoo! *Dances*

  28. Maria

    If any one isn’t planning on using their $20 off $50 dollar purchase can you please send me your code please? mtnolazco@gmail.com I would much appreciate it!! XOXO

  29. divinem1 (Melissa)

    I’ve always wished that the NAKED palette was cooler toned. I haven’t logged in to Temptalia for several days. Just logged in and this FANTASTIC news is on the front page. I got mine! WOOOOT! Thanks, Christine!

  30. Sarah

    I live in Canada and just went to Sephora.com to order it!! This is going to be my first ever naked palette and with the discount of $20 off VIB, it’s going to be amazing! I can’t wait till it comes!

  31. really glad to pick this from sephora :D and hey dear also picked DIM :) used $ 20 off with DIM
    as i had EGIFT card only ans I was not able to use $ 20 with me egift card
    so had to ask a frnd to use their debit card instead :D
    but i did managed to get 10 % off on this , and used my egift card

    i was little annoyed with sephora , there was only one option of using egift card
    either theirs or mine ..
    this is not done to international customers who ask their frnds and family to buy them egift card na :(

    and for me , I prefer to buy myself using egift so that i go from here
    this time i had to send the “LINK” to a frnd so that he click from here … not bad at all but it may be confusion for boys na .. :( you know how they are

    anyways
    now countdown begins
    and soooooooooooooooooooooooooooooo happy to pick my first MARC J. lipstick :D neo something …
    did i said you were deadlyyyyy n that :D
    yaaaaaaa more excited for lipstick hahahha you know how sick i am
    Rashmi Recently Posted: This is what I ended up picking !

    • so many typos –
      in second line – i had EGIFT card only ans I was not able to use $ 20 with me egift card
      corrected- i had EGIFT card only and I was not able to use $ 20 with my egift card

      and there are so many mistakes yaa hahhaha i am so sleepy but wanted to tell you this :D
      so excited
      Rashmi Recently Posted: This is what I ended up picking !

      • Cayleigh

        It wouldn’t let me use two gift cards either. Next time call their help line. The nice woman I spoke to did the order on the phone and applied both types of gift cards.

  32. kellly

    I got on Sephora and was able to order one at 4:30 this morning! And apply the BI holiday gift card to the purchase, too! I’d already missed the original and the “back in stock” that was up for a nanosecond on the UD site, so I was very happy to get an order placed today. Now waiting till it shows up but Sephora is usually pretty quick with delivery, too.

  33. Deb

    I ordered mine at midnight EST and used my VIB coupon. $42 Canadian is a great price for 12 shadows – can’t wait to get it!

  34. Emily

    It is up now! I used my $20 gift card from sephora but also bought something else to get free shipping so it turned out to just as expensive haha! Oh well makeup addict problems…

    • Sarah

      But the naked palette did fall under the $50 free shipping minimum – I got mine for $40 and didn’t have to add anything extra – so I’m confused???

  35. Lauren

    I just ordered it from Sephora with my $20 VIB reward card! As it’s just over the $50 minimum required purchase, the palette only cost $32 (plus tax)! Yay! I don’t own 1 or 2, but I can’t wait to get this one!!!

  36. Meagan

    So glad this didn’t sell out in the blink of an eye!! Got mine :)

  37. The biggest news is the availability at sephora.com yaaay can’t wait to get it <3 thx for the great news!

  38. Andrea

    Ordered mine today! I missed out on the UD website release both times because I was working! Can’t wait.

  39. Rebecca

    Hey Christine, Just to let you know..Naked 3 is now available on beauty.com where i had a 25 dollar gift card!! yay for naked 3 for 30 bucks!! woo hoo! (sorry for my excitement).

  40. L

    I did not need this but I ordered it anyway, GAH! no self control >w< it's just too pretty!

  41. Avatar of Amy Amy

    Can I just let all the UK naked3 fans know that while the official release date is dec 20th it is already released in debenhams. Got mine today