Friday, June 25th, 2010


Urban Decay Naked Palette
Urban Decay Naked Palette

Ready to Get Naked?

Urban Decay Naked Palette ($44.00) is new-for-fall and contains twelve shades–eight are incredibly neutral, but four pack a little–much welcome–color punch. There are six permanent and existing shades, one repromoted shade, and five new shades.

The palette includes: Virgin (satin chamois), Sin (champagne), Naked (matte buff nude), Sidecar (cocoa with golden sparkle sheen), Buck (matte nutmeg), Half Baked (subtle, lustrous bronze), Smog (deep coppery bronze), Darkhorse (bronze patina), Toasted (rich copper), Hustle (plum brown satin), Creep (onyx with gold sparkle), Gunmetal (gunmetal gray with silver glitter). The final piece is a double-ended 24/7 Liner with Zero (black) on one side and Whiskey (creamy rich brown) on the other.

  • Virgin is a pale, shimmered nude beige. It’s very, very light, but it’s such a beautiful neutral. It’s a little frosty for a highlighter, particularly on darker skin tones, but it would make for a great all-over wash or pop of light on the inner tear duct.
  • Sin is a champagne with a touch of pink and a frostier finish. This shade is permanently available.
  • Naked is a matte medium beige-brown. It has a very soft, smooth texture–not at all powdery or chalky.
  • Sidecar is a shimmered, medium bronze brown with almost a red undertone. This shade was in the first edition of the Book of Shadows. (I didn’t see it on Urban Decay’s website at all.)
  • Buck is a matte darkened beige-brown. It’s really a darker version of Naked. It has the same silky smooth texture and rich color pay off of Naked, too.
  • Half Baked is a coppery bronze with a frost-metallic finish. This shade is permanently available.
  • Smog is a medium dark bronze with a gilded bronze sheen. This shade is permanently available.
  • Darkhorse is a darkened deep chocolate brown with flecks of bronze.
  • Toasted is a medium dark pinky brown with a shimmery finish. This shade is permanently available.
  • Hustle is a dark plummy chocolate brown with a soft shimmer finish.
  • Creep is a darkened blue-black base with silver and teal shimmer. Urban Decay said “onyx with gold glitter” but I really didn’t see the gold.
  • Gunmetal is a blue-gray metallic that really must be seen to be appreciated. It almost feels like a duochrome, because it flashes blue but it’s dark and smoldering. This shade is permanently available.

The palette also contains a double-ended eyeliner, and Zero is your basic creamy black with a near-matte finish–if you’re an Urban Decay palette collector, you probably have enough Zero eyeliners to get you through the next twenty years. However, it also contains Whiskey, which is a brand new shade of creamy chocolate brown with red undertones. It’s very similar to Bourbon, but it seems a little lighter and doesn’t have the shimmer.

It’s packaged in a velvety chocolate brown exterior, which makes it look sleek and sophisticated–it’s probably one of the classier products I’ve seen come from the brand, actually. It feels very luxe and not quite Urban Decay–but I think it’s a good thing, and it’s nice to see. This is also an amazing value palette. The palette contains 12 x 0.05 oz. eyeshadows, plus 2 x 0.02 oz. liners and a miniature-sized Primer Potion of 0.13 fl. oz. (I actually originally thought it came sans UDPP, because I just received the palette… but the back of it says you do get it, so it probably tags along in a plastic package, but not included in the actual palette case.) The real coup here is the twelve full-size eyeshadows–yes, that’s right–a $17 full-size eyeshadow from Urban Decay contains 0.05 oz. of product, which is exactly what we have here–a value of $204.

I think this is one of Urban Decay’s best palettes to date, actually. It combines incomparable value for the price tag, but the high quality of their eyeshadows really comes through, too. There are no glittery, fussy shades here (and I can’t tell you how happy I am to NOT see Midnight Cowboy Rides Again!). Every shade is soft, smooth, and richly pigmented–even the mattes. For those with a lot of palettes, it may feel a bit redundant, as there are seven shades in it that we’ve seen again–but still five we haven’t. Not that I’m getting through an eyeshadow pan any time soon, but at least you can feel at ease if you fall in love with one of those seven.

If you want to know more about how products are evaluated, read out Rating System FAQ! :)

  • Product: 30/30
  • Value: 10/10
  • Ease of Use: 5/5
  • Packaging: 5/5

RECOMMENDATION: If you’re an eyeshadow fiend and love yourself some shimmery finishes, Urban Decay’s new Naked palette won’t disappoint. It even includes two matte shades–something I’ve remarked on for the lack thereof in previous palettes–and a good mix of neutrals, smoldering neutrals, and darker, smokier colors. There is nothing about this palette that’s a miss.

AVAILABILITY: June 29th @ Urban Decay; around August 1st @ Sephora, ULTA, Macy’s,

See more photos & swatches!

Urban Decay Naked Palette
Urban Decay Naked Palette

Urban Decay Naked Palette
Urban Decay Naked Palette

Urban Decay Naked Palette
Urban Decay Naked Palette

Urban Decay Naked Palette
Urban Decay Naked Palette

Urban Decay Naked Palette
Urban Decay Naked Palette

Urban Decay Naked Palette
Urban Decay Naked Palette

Urban Decay Naked Palette
Urban Decay Naked Palette

Urban Decay Naked Palette
Urban Decay Naked Palette: Virgin, Sin, Naked, Sidecar,
Buck, Half Baked, Smog, Darkhorse

Urban Decay Naked Palette
Urban Decay Naked Palette: Sin, Naked, Sidecar, Buck, Half Baked, Smog, Darkhorse, Toasted, Hustle, Creep,

Urban Decay Naked Palette
Urban Decay Naked Palette: Virgin, Sin, Naked, Sidecar, Buck

Urban Decay Naked Palette
Urban Decay Naked Palette: Sidecar, Buck, Half Baked, Smog

Urban Decay Naked Palette
Urban Decay Naked Palette: Sidecar, Buck, Half Baked, Smog, Darkhorse

Urban Decay Naked Palette
Urban Decay Naked Palette: Smog, Darkhorse, Toasted, Hustle, Creep

Urban Decay Naked Palette
Urban Decay Naked Palette: Toasted, Hustle, Creep, Gunmetal

Urban Decay Naked Palette
Urban Decay Naked Palette: Virgin, Sin, Naked, Sidecar

Urban Decay Naked Palette
Urban Decay Naked Palette: Buck, Half Baked, Smog, Darkhorse

Urban Decay Naked Palette
Urban Decay Naked Palette: Toasted, Hustle, Creep, Gunmetal

Urban Decay Naked Palette
Urban Decay Naked Palette: Virgin, Sin, Naked, Sidecar

Urban Decay Naked Palette
Urban Decay Naked Palette: Buck, Half Baked, Smog, Darkhorse

Urban Decay Naked Palette
Urban Decay Naked Palette: Toasted, Hustle, Creep, Gunmetal

Urban Decay Naked Palette
Urban Decay Naked Palette: Whiskey 24/7 Liner

Urban Decay Naked Palette
Urban Decay Naked Palette: Zero 24/7 Liner

Urban Decay Naked Palette
Urban Decay Naked Palette: Whiskey, Zero

Urban Decay Virgin Eyeshadow

Urban Decay Virgin Eyeshadow

Urban Decay Sin Eyeshadow

Urban Decay Sin Eyeshadow

Urban Decay Naked Eyeshadow

Urban Decay Naked Eyeshadow

Urban Decay Sidecar Eyeshadow

Urban Decay Sidecar Eyeshadow

Urban Decay Buck Eyeshadow

Urban Decay Buck Eyeshadow

Urban Decay Half Baked Eyeshadow

Urban Decay Half Baked Eyeshadow

Urban Decay Smog Eyeshadow

Urban Decay Smog Eyeshadow

Urban Decay Darkhorse Eyeshadow

Urban Decay Darkhorse Eyeshadow

Urban Decay Toasted Eyeshadow

Urban Decay Toasted Eyeshadow

Urban Decay Hustle Eyeshadow

Urban Decay Hustle Eyeshadow

Urban Decay Creep Eyeshadow

Urban Decay Creep Eyeshadow

Urban Decay Gunmetal Eyeshadow

Urban Decay Gunmetal Eyeshadow

Discussion and debate are highly encouraged, and we expect community members to participate respectfully. When asking a question, please check the FAQ section (above) for information about purchasing, price, dupes, and the like. If you have general feedback or need technical support, please contact us.

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413 thoughts on “Urban Decay Naked Eyeshadow Palette Review, Photos, Swatches for Fall 2010

  1. Ariel

    I don’t even like Urban Decay and I want this!

  2. fatima

    ok i wanted the 88 pallete but im gonna get this instead better quality and so much nudes!!!

  3. Kerry

    oh my gosh i need this!! any idea if its going to be available in the uk?

  4. Emma

    OHMYGODNESSSSSS!!!!!!!!!! This palette looks amazinggggggg! I need to order it the SECOND it comes out! June 29th! That’s actually the same day I get my braces of hahahaha. It’s gonna be a great day!

  5. Nicole

    I want this so bad! Exactly the colors I’ve been looking for – and they’re all in one place! Awesome :)

  6. Kate & Zena

    It’s simply beautiful! I love the packaging. It’s so unlike other UD palettes!

  7. Michelle

    Heya Christine,

    Great review as always! Loooove the colors on this palette, i’m so excited! Being I earn point in Sephora and on thru UD, I think I’m gonna have to wait and get this from Sephora. One thing though, do you think they will run out of this fast? I don’t want this to be like the mac to the beach collection nightmare. πŸ˜›

  8. Bernice

    Christine! I can’t help but keep coming back to this post! I can’t stop gawking over the gorgeous colours! Neutrals have never looked so good! I completely agree with you that it is a steal at $44 USD but it won’t be such a great deal if my Canadian Sephoras have it because even when an Urban Decay palette is $36 USD it’s $47 CDN (before our 12% taxes) and this costs more.. nd I’m dreading the price a little :( Just a little annoyed becos our dollars are almost at par with each other :(

    But that won’t stop me from coming back to this post πŸ˜›
    Thanks again Christine for the fab swatches πŸ˜€

    • Aww! So glad it’s caught your eye, though. Though it’s not entirely comforting, I presume that the singles cost more in CDN, too, so it’s still a good value. I have no idea what logic or reasoning goes on for the way brands price themselves in different countries. I wonder if they have to pay higher taxes, importation costs, etc. that somehow justifies it. No clue, though.

  9. *drool*

    This is one deal I refuse to pass up, haha.

  10. Cherokee

    I don’t own an Urban Decay products so this will be my first. I will be purchasing this. Excited.

  11. angelicbb

    Amazing swatches as usual and I think I will have to crash and get this from sephora :)
    Do you know if this is limited edition?? I hope not :/

  12. Lo

    I still want an all matte palette. They did it for the deluxe colors, why not the matte ones as well?

  13. Nat

    when is this palette available?

  14. Wendy M.

    Sweet baby Jesus.
    I MUST have this!
    This will be my first purchase from UD and this palette looks gorgeous AND promising! πŸ˜€

  15. Omg! I am so loving this palette. I’d definetely use this palette for personal use and not include it in my kit. I’m I being selfish?

  16. Kathy

    Wow I must get this!!! They’re all neutrals!!!!!!!!!!!!

  17. omgosh! a whole palette of wearable, neutral colours? er, yes please!!! πŸ˜€

  18. gemin

    Are you kidding me with this palette!? I need this with all my heart. All of it. When does this come out!?? FALL! Too far away! I agree Thank God no Midnight Cowboy Rides Anywhere!

  19. amy

    These are gorgeous. I love how sophisticated and classy these colours are together. It is very different in comparison to most of the other U/D palettes that are very funky and colourful.

  20. Lisa

    I’m kind of bummed that I just got the summer of love palate two days ago, I’m not loving the glitter fall out from 2/4 shadows + random purple shadow, haha, I wish I had waited for this! I think I’ll get it anyways though, you can never have too much makeup…

  21. Brittani

    Oh goodness I need this!! Haha

  22. Rosie

    Haha I showed my friend this post at dinner tonight and we were totally lusting over it together. Thanks for reporting it’s permanent though, now I can take a breather and wait until a F&F to get it 30% off!

  23. ee

    i am definitely getting this my first urban decay purchase:) does macys have a counter for urban decay in stores? thank you christine

  24. marina

    hey Christine!
    do you have any dupes from mac for the eyeshadows?

    Thank you :)

    • Shroom, Gleam, Soft Brown, Honey Lust, Amber Lights, Bronze, Amber Lights + Bronze, Bronze, Sable, Satin Taupe, Plumage, Knight Divine would be the closest, some are closer than others.

  25. NIKKI

    so looking forward to getting this!
    i love my neutrals but sometimes i want something extra and more sultry and smoky
    perfect palette!

  26. Too bad this is mostly nude/bronze palette. Will they have this palette in other colors or this is it? :)
    But it’s a great deal though! :)

  27. I WANT! But the question is do I NEED. ugh! darn you UD!

  28. I’m SO getting that. Somehow. <3

  29. Jessica

    as soon as i saw this, i fell in love. i cannot wait for this to come out.

  30. Brandi

    This looks so amazing! I cannot wait!

  31. sindy

    wow it’s gorgeous, i want one!!!!

  32. Colleen

    I don’t kow if i should get this or wait for the book of shadows 3! also will this be limited edition?

  33. Aire

    Will be in my shoppin list!!!

  34. Kesh

    this is a must have palette for my collection!

  35. Nicole

    OMG this is an amazing deal!!! I can’t wait to see the tutorials your gonna come up with for pallete;)

  36. Hannah

    This is my kind of palette! :)

  37. kirayna

    Looks like my ideal neutral palette, this would be great for travelling, definitely getting one when it’s available in the UK

  38. ee

    do you think i should get this or mac all that glitters and woodwinked e/s as well as a coastal scents dupe for femmi fi e/s? im torn haha

  39. demosthenesval7

    omg want!! i will have to stalk sephora to get this as soon as they have it :)

  40. wOW! I think the last time I saw an A+ on Temptalia is the Barbie loves Stila All Doll’d up Palette, which I bought because of Temptalia and absolutely loved!

  41. Ohmygosh this is to DIE for. I absolutely love your website, its like having Sephora in my computer. You’re freaking awesome!

  42. sophie

    Urbanο»Ώ decay must really think people are stupid.
    Urban Decay: “Hey lets just keep making palettes with different covers but the same color eyeshadows only difference is we will rename them the idiots won’t even know the difference!.”

  43. Kate

    is this going to be available in the uk or just the us? I REALLY WANT IT!

  44. Erin

    I am really impressed!

  45. Marina

    I’m drooling haha! I love this…My first UD purchase was their PP, and I’ve progressed from that. I typically like their more bold colors, but I’m totally feeling the neutral look for summer and fall! I’m saving for this now, because I only own one of the colors (Sin) and it is an amazing deal. Glad it is permanent!
    Thanks for the review and swatches!

  46. I’ve always been more of a neutrals person, so this is the perfect palette for me! Especially since I don’t own any UD shadows yet :)

    I hope you don’t mind that I’m using pictures from this post and your lip junkie post! I’ve linked back, of course :)

  47. That palette looks amazing! And I definitely like the Whiskey 24/7 liner better than Bourbon.

  48. PJ

    Despite the fact I currently have 3 Zero liners floating around, this is such a good value and I must have it!! “I need you tonight…(UD Naked palette) cause I’m not sleeping….”

  49. Dianna

    Though I have played with Urban Decay shadows in the past, I’ve never felt compelled to purchase a palette (I’m not a big fan of frosty shadows). This is the first UD palette that I actually REALLY REALLY want! Can’t wait til it comes out! What an amazing value! I just looove me some neutrals.

  50. Petra

    Ohh, gorgeous! (I also love the matte shades)
    Ugh, I hate that we don’t have Urban Decay available here. :((

  51. Leti

    I might be wrong but.. this is not available yet on the UD website! =( right? is it?

  52. I’m so excited! I love UD for it’s crazy colors but this is such a nice change. I’m getting this ASAP! I travel a lot because my boyfriend recently moved 2 hours away for work and I can see myself throwing this in my makeup bag with a blush, mascara, and foundation and being set for a weekend visit. I’m ecstatic!

  53. Bobbie C.

    Christine, I hope this is not asking to much but do you think you could tell what colors these shadows compare to in MAC. If I buy this palette I don’t want to get MAC Colors as well that I could use this palette.

    • Shroom, Gleam, Soft Brown, Honey Lust, Amber Lights, Bronze, Amber Lights + Bronze, Bronze, Sable, Satin Taupe, Plumage, Knight Divine

  54. Sarina

    Is this permanant?

  55. Nana

    I want this Naked Palette but the there is this warm 88 palette that is half the price. What is a girl to do! decisions, decisions

  56. Sarah

    I just ordered it! I can’t wait for it to get here! (I immediately put the release date on my calendar when I saw this posting.)

  57. Nomie

    Oh mans, this is the neutral palette I’ve been jonesing for. As much as I love the blues and purples and sparkles, they don’t always fly at my workplace. This is a definite must-have!

  58. I just bought this yesterday on the Urban Decay website and it’s already sold out! Can’t wait to get it…I hate buying neutrals full price because they can be so blah sometimes, so it’s nice to have such a gorgeous value set.

  59. jennifer

    has it sold out already at sephora website? or will it be available on aug 1st? does anyone know….has anyone bought it from sephora yet???

  60. Lois

    OMGG looks gorgeous! I saw it yesterday through the e-mail when it was still available on the UD website…and then I waited too long and it was sold out :/. Do you know if it’ll be “limited-edition” for the time being? As in, until August 1st, it won’t be available again on the UD website?

    • It’s supposed to be permanent as far as I know! I’m not sure how long it will take them to re-stock. Sephora says July 8th for online, though.

  61. Caitlin

    This is so amazingly pretty! Do you know if this is limited edition or permanant? I really want the BOS3 too but I don’t want to spend a ton of money of UD in such a short amount of time. I think I’ll wait for the F&F sale. :)
    So anyway… does anyone know if this is permanant?

  62. Emily

    How long will the palette be available for?

  63. Heather

    I am in love with this palette and I don’t even have it yet! Ahhh and UD sold out of it Wednesday or Thursday I believe. But.. the good thing is I actually think a lot of these shades have multiple purposes besides eyeshadow. Some could be used as eyeliner, as blush (depending on about of shimmer) and as highlighters on other parts of your face (mainly Virgin – or Sin, if you’re darker complected). =)

  64. Heather

    I forgot to mention that, in some cases, the matte shadows could also be used as contouring powders, or even the shimmery ones that aren’t blue if you don’t mind the shimmers =).

  65. OMG!!! Is this a permanent palette??

  66. Christine B.

    Sephora now has it for sale on their website. Yay!

    • Christine B.

      Well, it was for me but now it says not in stock so I assume there was glitch and they are still waiting to get it in stock. I’ll just have to keep waiting.

  67. sillylilacs

    *jaw drops* out of stock!?! =( I’m so sad…despite the fact that I know its permanent and it should be back in stock soon lol

    Thank you for the pretty pictures! =) The palette is gorgeous!

  68. anaa

    is the palette permanent?

  69. Petra

    Christine, do You happen to know when and where will the Naked palette be available internationally?
    I’m sure I can’t buy it anywhere in Hungary, but maybe in Austria, or the Netherlands (which I’ll be visiting this August)?
    Any European readers info is appreciated. :)

    • I don’t have a specific date, but around August.

    • Ana G.

      Hi Petra, I bought mine from Beautybay website. I live in Portugal and they deliver here. They might also deliver in Hungary!!!:-)Don’t forget to click on beautybays’ Temptalia banner to help support the website πŸ˜‰

  70. ok…WHY did I miss this post!! I <3 neutral paletts…even as a brown girl. because I believe a good one will help with ALL looks. I have Book of Shaddows II. I love that.
    I'm going to have to save to 'gift' this to myself!!
    Thanks for the great swatches.

  71. Joanna

    I am going to be all over this like white on rice, lol!(seriously though)

  72. claudia

    I am also so glad to see that MCRA is not in this palette! This is one that I am definitely going to pick up. I love how you tell us which ones we’ve seen before, and which ones are new–it really helps! I love Urban Decay and I have quite a few palettes, but I can never remember which shades are in which one w/o looking at the actual palette, so thank you for being so thorough in your reviews!

  73. Sophia

    This is available at as of July 14, 10:35AM EST. Just placed my order online.

  74. Anna

    deffos picking this up when i go to the us!

  75. I absolutely love half-baked!

  76. Myisha

    I just ordered mine! So excited!

  77. Melissa

    Christine – I believe you could get a job as a photographer – these are great pictures. Just wanted to let you know how much I appreciate them.

  78. Jessie

    Is there fallout with this palette?
    Because last time I was always using my alice in wonderland palette and ended up with glitter all over my face. My friends started calling me “vampire” because my face “sparkled” I really love neutrals but if thats going to happen again, its not worth it to me.

  79. Mia

    is this permanent?

  80. Michelle

    I just got this palette in the mail today and I was looking at the color Toasted. I have this shadow from the permanent line and it looks much more plum in the palette. I swatched them today on my hand and they just don’t look like the same color.
    Am I the only one that thinks this?

  81. Maja

    Love the pallet!!! Does anyone know when it will be available in Europe?? Thanks so much!!

  82. Jazz

    I GOT ONE !!!! Fyi for my chicagoland ladies , the orland sephora had about 10 in stock as of 7/21

  83. Steph

    i went to my Sephora a week ago, and they did not have them yet, but had a waiting list started. They called me today so I’m going to get my palette tomorrow!! Yaaaaaaaay!

  84. Khadija

    Is this limited edition? I hope not!

  85. Morgan

    I just bought this palette, and it is amazing! SO glad I bought it!

  86. Jazmine

    Is any of these shadows dupes for MAC’s copperplate?

  87. Mirna

    Wow, I thought I was going to miss out on this palete (since so many already have it) but it hasn’t even come out yet! lol I am relieved!

  88. Jenn

    LOVE the palette! When will it be available in Canada?

  89. OMG my gf wants this so bad!! am so gettin tis for her when has this item back in stock haha!! AND HAPPY 1 YEAR ANIVERSARY 21 DAYS IN ADVANCE U FREAK!!

  90. Zong

    hi christine, do you know if this is a LE or permanent product? thanks!

  91. Caroline

    Love this! Great information! I really, really want to buy this, but unfortunately neither Urban Decay nor Sephora ship to Sweden. Do you know of any website which will actually ship to European countries?

    • Unfortunately I don’t :( I believe UD will release this in the UK at the very least.

    • Laura

      Check out and they stock UD and ship internationally. As this is permanent, I’m sure they will stock it when it releases in UK.

  92. Zong

    this is so weird cause i went to got mines yesterday at sephora and instead of buck i got another half baked e/s so i got two half baked in the same palette, i’m gonna go back and exchange it. you guys should be careful, make sure you look at the palette carefully, you might get the same color! good luck!

  93. chelsea

    Would any of these colors be a dupe for MAC satin taupe? Thanks!

  94. Clara

    I have been eyeing the UD eyeshadows for quite some time now but I’m so glad i waited because this pallette looks unbelievable! the only problem is the cost… i know it’s a great deal but my wallet will still be sobbing when i head over to sephora this week!

    • annoymous

      personally i believe that this palette is great value for money, 12 shadows for Β£30 is unbelievable when you see the quality of this product and a brush/double ended eye pencil and primer potion is thrown in with all of that! :O

  95. Enna

    I almost passed this palette up thinking it was boring. I’m so so glad that I took a closer look. The colors are really nice and go well together. They will be a nice addition to my urban decay collection. I have a feeling that this palette is going to be one of my favorites because it has so many neutral or more subdoed colors that can be worn to work. When I went to the store to get it they were sold out and I was having a hard time finding it anywhere. Ulta just got it in stock today and by the time I got to the store there were only three left! I picked up one for me and one for my daughter.

  96. mahwish

    is this limited edition????

  97. natalie

    just got mine today :)
    so excited,i called ahead to ulta to see if they had some in stock and they did.when i got there they still had like 8 so happy i got it,it was a great purchase

  98. Hannah

    Definitely will be snapping this up.
    I love UD, but only every buy palettes because they’re just better value for money.
    Looking forward to this hitting the UK.