Sunday, July 7th, 2013


Revolution Lipstick ($22.00)

Tired of high-tech lipsticks that suck all the moisture out of your lips? Us too! So we created an addictively luxe formula with insane color payoff. Urban Decay launches Revolution Lipstick, a classic, creamy formula you’ll love wearing—with the signature Urban Decay pigment-rich color you crave. This is rich, buttery lipstick at its best—intense pigment plus creamy shine. You’ll love EVERYTHING about it, from the act of applying it to the way it feels on your lips. Revolution Lipstick applies smoothly (without dragging or skipping) and hugs your lips. And the pigment load is amazing! Just one swipe gives you a BIG lay down of color.

  • Shame Deep berry
  • Venom Bright plum
  • Jilted Deep fuchsia shimmer with blue shift
  • Anarchy Bright fuchsia
  • Turn On Rosy pink
  • F-Bomb Classic red
  • 69 Bright red with pink undertone
  • Catfight Pink-fuchsia with slight red undertone
  • Bang Bright orange-red
  • Streak Coral pink
  • Manic Soft wine
  • Rapture Dusting rose
  • Rush Pink-mauve
  • Fiend Muted rose
  • Native Pale pink
  • Obsessed Bright baby pink
  • Liar Pinky brown nude
  • Naked Nude-pink
  • Naked2 Medium beige-nude
  • Lovelight Pale peachy-pink shimmer
  • Protest Sheer peachy nude (Exclusive to UrbanDecay.com)
  • Strip Sheer medium mauve-nude (Exclusive to UrbanDecay.com)

24/7 Glide-On Lip Pencil ($19.00)

Smooch. Pout. Smack. Nibble. Lick. 24/7 Glide-On Lip Pencil stays put through everything (and we mean EVERYTHING) you do. And choosing the right shade has never been easier! To coincide with the launch of our new Revolution Lipstick, Urban Decay announces the relaunch of our Lip Pencil—with a brand-new shade range. Don’t worry…Ozone (our clear shade) is still in the lineup, along with a revamped version of Naked. All the other shades are NEW! 24/7 Glide-On Lip Pencil primes AND defines—for long-lasting lip color and clean lines. When you use our formula to fill in your lips completely, it primes them for lipstick or gloss, grabbing on to color to help it last. Part of the 24/7 family, this long-lasting, waterproof formula glides on smoothly, stays creamy and prevents your favorite lip products from feathering out of bounds.

  • Venom Rich plum
  • Jilted Deep fuchsia-pink
  • Anarchy Bright fuchsia
  • Turn On Rose-pink with soft pearl
  • 69 Classic red
  • Bang Bright orange-red
  • Streak Coral pink with soft pearl
  • Deep Warm brown-nude
  • Manic Rosy wine
  • Rush Pink-mauve with soft pearl
  • Native Pale pink
  • Obsessed Baby pink
  • Liar Mauve-nude
  • Naked Nude-pink
  • Naked2 Medium beige-nude
  • Ozone Clear

Brow Box ($29.00)

If maintaining your brows involves a small army of products and a sizable amount of real estate in your bag, you need the Brow Box by Urban Decay. This best-selling (and newly redesigned) kit fits in the palm of your hand and contains all the essentials for amazing brows. Each set include two shades of silky brow powder, perfecting/setting wax, high-quality metal mini tweezers (they really work!), two mini angled brushes, and two mirrors (one of them magnifies so you won’t miss a single stray!).

  • Brown Sugar Dark brown/light brown
  • Honey Pot Dark blonde/light blonde

Nail Color ($15.00) (Limited Edition)

We hear rabid fans resort to all kinds of extreme measures in the name of acquiring a long-ago-discontinued favorite shade of our nail polish. (Rumor has it some colors have fetched obscene sums upwards of $60 on eBay!) Enough with the insanity–UD polish is back and better than ever. Introducing Nail Color from Urban Decay. Ultra sophisticated and EXTREMELY limited edition, these gorgeous, decadent (and very UD) colors feature complex shade work, super-rich pigments and dynamic micro-sparkle. Each fall and spring, Wende and our product development team will handpick two new shades that reflect their take on the season. Our first launch features two iconic UD colors any self-respecting beauty junkie will want in their collection. But get them soon–because once they’re gone, they’re gone for good.

  • Vice Rich, deep purple with red and blue micro-shimmer
  • Addiction Smoky, metallic gunmetal with multidimensional, high-shine micro-sparkle

Naked Skin Ultra Definition Pressed Finishing Powder ($34.00)

Urban Decay launches Naked Skin Ultra Definition Finishing Powder. It’s the next evolution in Naked Skin: an addictively silky, weightless finishing powder with a luminous, demi-matte Naked finish. Designed to be virtually invisible on your skin, our high-tech formula blends flawlessly to set makeup and cut shine. Optical blurring pigments instantly minimize imperfections, diminish shine and create stunning soft-focus effect that looks professional retouched. Unlike powders that leave skin looking chalky or cakey, Naked Skin Finishing Powder gives you a radiant complexion and natural-looking Naked coverage. Apply it right after your foundation to set your makeup or use it throughout the day to touch-up.

  • Naked Light Works well with shades 0.5-3.0
  • Naked Medium Light Works well with shades 2.0-4.0
  • Naked Medium Works well with shades 4.5-6.5
  • Naked Medium Dark Works well with shades 6.0-8.0
  • Naked Dark Works well with shades 8.0-12.0

B6 Vitamin-Infused Complexion Prep Spray ($33.00)

Just when our high-tech Makeup Setting Sprays were getting a little lonely on the shelf, our product development team had the brilliant idea to create an antioxidant-rich prep spray. In an exclusive partnership with SKINDINÄVIA, Urban Decay launches B6 Vitamin-Infused Complexion Prep Spray. This scientifically advanced formula contains the FIRST stabilized form of vitamin B6, which absorbs oil, minimizes pores and reduces redness. Spritz it on any time of day to hydrate, prep and soften your skin with vitamins and antioxidants. Use it in the morning to prep and “wake up” your skin, during the day to refresh your skin (without messing up your makeup), or at night before your treatment. Versatile enough for people of all ages and skin types (MEN included!), this energizing formula is great for your skin AND it feels amazing. And the more you use it, the better the results!

Anti-Aging Eyeshadow Primer Potion ($24.00)

With more than 4,800 5-star reviews on urbandecay.com (and counting), our Eyeshadow Primer Potion has a bit of a cult following. And now we’ve thought of a way to make one of our all-time best-selling products even better. Introducing a new ANTI-AGING version of Eyeshadow Primer Potion. Now you can get 24 hours of vibrant, crease-free shadow plus SERIOUS benefits. Our anti-aging Eyeshadow Primer Potion not only locks shadow in place to give you vibrant, crease-free color that lasts all day; it also measurably improves the signs of aging over time.

Availability: 7/9 at urbandecay.com; Sephora, ULTA, and Macy’s July 2013

See more photos & swatches!





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32 thoughts on “Urban Decay Fall 2013 Launches: Revolution Lipstick, Lip Pencils, Nail Polish, and More!

  1. Avatar of Veronica Veronica

    I’m hoping they expand the powder range. It seems silly not to have one as varied as the foundation!

    I’m hoping Naked or Naked 2 is similar to the pencil lip shade. I’d love to have a version that doesn’t require sharpening! Most of these do seem to be dupes – I wonder, does this mean they’re discontinuing the pencil range?

  2. yes, yes, they do want to completely obliterate my wallet.

  3. I have been waiting so long for them to relaunch their lipsticks….oh geez. So many “I NEED”s lol.

  4. Amanda

    Nail polishes!!!!!!!!!!!!!!!!!!!!!!!!

  5. Ooh, I wanna try the pressed powder! =D

  6. HennyWhite

    I would LOVE to see UD come to out with some matte lippys

  7. HennyWhite

    I would LOVE to see UD come to out with some matte lippys.

    Either way I will be purchasing all the pinks and a red!

  8. I’m excited about the primer and vitamin spray! I know I’ll end up buying one of those lipsticks too! Love Urban Decay!

  9. Avatar of Phoebe Phoebe

    Really really excited for those lipsticks! Not loving the packaging, but the formula sounds really lovely. Hope they’re not too shiny in finish, though!

  10. stacey

    Maybe I am saying this too soon. But UD seems to revamp their products and new improve….no longer going to have palettes and sets….like before Loreal bought them. Looks nice..like the lipsticks and the powders, but have to test it at Macys first…

  11. Can’t wait for this to be released :) looking forward for the lipsticks!

  12. Avatar of Elise ProperIntro

    yes, my wallet will perish after this

  13. Dear Urban Decay,
    First of all, how dare u

  14. Avatar of Vanessa Vanessa

    oh man, these all look so good!

  15. I may or may not have just danced around my living room. SOFRIGGINEXCITED!

  16. Avatar of Tamara Tamara B

    Am I the only one who stopped what I was doing and hightailed it to see what they looked like?!! I knew they would be producing lippies, it was only a matter of time. Ah!!! I love Urban Decay, there’s no denying it. Can’t wait to scoop these up when they are released. Thank you so much Christine for your wonderful reviews and partnerships. :)

  17. I might eye the super-plum Revolution lippy, just because I’m in the market for a shade like that.

    Urban Decay seems to be really moving into the lips of late, which I like (bold lip colors, yo), but I’m a bit…eh…on the color selections. I didn’t think they were gonna go all OCC and offer neon blue and green, but from a company who at least included a proper black in their lip gloss range, it’s a bit disheartening to see “Neutrals!” “Blue-based reds!” “PINKS!”

    Oh, and those press releases? ALL-CAPS IS SHOUTING. ALL-CAPS. GRR.

  18. Very excited about the lipstick range!

  19. Do you know if Urban Decay is going to have any color that is similar to the lipstick color Gash? I have been using that color since the company first started. I love that color! I am sure that I will love all of the new lipsticks and it will break my piggy bank!

  20. Olivia

    I can’t believe there are no eyeshadows! Disappointmentttt. I’m not interested in buying any super overpriced lipstick lol. I might check out the finishing powder though… I like the Naked Skin liquid foundation.

  21. bedk

    Christine will you be reviewing the vitamin spray soon? :)

  22. Cristina

    Hi Christine!

    Do you happen to know if these lipsticks are similar in texture/feel/wear to the MAC Sheen Supreme lipstick line? In a few videos I’ve seen they seem to have a very creamy, almost glossy looking finish and I was wondering if they were a similar type of formula. Thanks!

  23. Thank you so much for this beautifully descriptive update!! Please do you know what date Macys’ will launch the revolution lipsticks and pencils ?
    I need to go now!

  24. Avatar of Shanayde Shanayde

    are these a part of the permanent collection? Or limited edition only?

  25. beck

    Hi Christine, will you be reviewing the B6 Spray?? :) :) :)
    Pretty please if you had no prior plans to??