Urban Decay 15th Anniversary 24/7 Eyeliner Set Review, Photos, Swatches
Tuesday, November 30th, 2010
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Sneak Peek: Urban Decay 15th Anniversary 24/7 Eyeliner Set
In 2011, Urban Decay will turn 15 years, and to celebrate, they are releasing a set of 15 24/7 Eyeliners. The 15th Anniversary 24/7 Eyeliner Set ($92.00 for 0.04 oz. x 15) includes full-sized eyeliners in:
Stray Dog (shimmering brown taupe), Corrupt (dark metallic brown with silver glitter), Bourbon (medium brown with gold sparkle), Midnight Cowboy (beige with gold sparkle), Baked (bold bronze), Stash (dark olive with gold sparkle), Mildew (deep mossy green), Perversion (blackest carbon black), Electric (bright aquamarine blue), Binge (deep metallic navy blue), Ransom (bright iridescent purple), Asphyxia (pinky iridescent purple), Rockstar (darkest eggplant), Zero (zealous black), and Uzi (gunmetal grey with sparkle).
All of the eyeliners included in the set are full-sized (0.04 oz. each), and a full-sized eyeliner retails for $17, which means you are getting $255 worth of eyeliner for $92, plus Urban Decay’s Grind House (their sharpener, retails for $9), which is actually my favorite sharpener–use it for all brands myself.
It is a great set for someone who is new to Urban Decay or who hasn’t yet stocked up on their 24/7 Eyeliners, because there are a lot of permanent inclusions and overlap with previous holiday mini-sets. This holiday’s Jackpot 24/7 Eyeliner Set included seven that overlapped (Stash, Mildew, Electric, Binge, Ransom, Rockstar, and Zero), while last year’s Super Stash Eyeliner Set included six that overlapped (Stash, Rockstar, Ransom, Binge, Corrupt, Zero).
The good news? There are six shades not currently available permanently, but if they were–all six would set you back $102 (still more than the whole set).
- Stray Dog is a mushroom brown–definitely taupe. This is a new shade exclusive to the set.
- Corrupt is a dark chocolate brown with warm amber undertones. This is a new shade exclusive to the set (well, that’s what the press release says, but it was included in 2009′s Super Stash mini-set).
- Bourbon is a medium-dark warmed-up brown. This is a permanent shade.
- Midnight Cowboy is a shimmering champagne peach with a subtle metallic sheen. This was my second favorite from the set–this is totally a shade that is lacking in the 24/7 range. It is a great shade to brighten up eyes. This is a new shade exclusive to the set.
- Baked is a frosted coppery bronze. This is a permanent shade.
- Stash is an antique gold with a slight metallic sheen. This looks amazing with green eyes. This is a permanent shade.
- Mildew is a forest green with subtle gold shimmer. This is a permanent shade.
- Perversion is a rich, deep dark black with a near matte finish. It is gorgeous! MAC Feline Kohl Power lovers will fall in love with this shade. It would be a shame if Urban Decay didn’t make this permanent. This is a new shade exclusive to the set.
- Electric is a bright, neon cyan blue with subtle shimmer-sheen. This is a permanent shade.
- Binge is a navy blue with a hint of violet with soft blue micro-shimmer. This is a permanent shade.
- Ransom is a fuchsia-tinged violet with soft sheen. This is a permanent shade.
- Asphyxia is a fuchsia base with fuchsia-violet shimmer and sheen. It was surprisingly sheer–it did not have the color pay off of the average 24/7 Liner. This is a new shade exclusive to the set.
- Rockstar is a rich eggplant with a slight metallic sheen. This is a permanent shade.
- Zero is black. It’s not too dark, not too light, just black. This is a permanent shade.
- Uzi is a gunmetal silver with teal-green and silver micro-shimmer. It’s not quite as dark as Gunmetal, but they do not seem world’s apart. This is a new shade exclusive to the set.
Urban Decay’s 24/7 Eyeliners are some of my favorite pencils to use. I love the color variety, but more importantly, they wear well and long on me. They don’t smudge or budge, fade or migrate. The formula is kind to eyes, as they are soft and glide effortlessly across the lash line–no drag here.
If you want to know more about how products are evaluated, read out Rating System FAQ! 
- Product: 29/30
- Value: 10/10
- Ease of Use: 4/5
- Packaging: 4/5
RECOMMENDATION: It might be something to put on a holiday IOU list (since it won’t be out until January) or else save holiday gift cards and checks towards–if you are a fan of the 24/7 Liners. If you’re not sure about it, you may want to check out an individual shade before committing $92 to the cause. Long-time Urban Decay fans may find they have a lot of the shades featured in the kit (and maybe duplicates or even triplicates thereof).
AVAILABILITY: Urban Decay, Sephora, Ulta, Macy’s – January 2011
See more photos & swatches!
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
Urban Decay 15th Anniversary 24/7 Eyeliner Set
24/7 Liners: Stray Dog, Corrupt, Bourbon, Midnight Cowboy, Baked
24/7 Liners: Stray Dog, Corrupt, Bourbon, Midnight Cowboy, Baked
24/7 Liners: Stray Dog, Corrupt, Bourbon, Midnight Cowboy, Baked
24/7 Liners: Stray Dog, Corrupt, Bourbon, Midnight Cowboy, Baked
24/7 Liners: Stray Dog, Corrupt, Bourbon, Midnight Cowboy, Baked
24/7 Liners: Stray Dog, Corrupt, Bourbon
24/7 Liners: Bourbon, Midnight Cowboy, Baked
24/7 Liners: Stash, Mildew, Perversion, Electric, Binge
24/7 Liners: Stash, Mildew, Perversion, Electric, Binge
24/7 Liners: Stash, Mildew, Perversion, Electric, Binge
24/7 Liners: Stash, Mildew, Perversion, Electric, Binge
24/7 Liners: Stash, Mildew, Perversion, Electric, Binge
24/7 Liners: Stash, Mildew, Perversion
24/7 Liners: Perversion, Electric, Binge
24/7 Liners: Ransom, Asphyxia, Rockstar, Zero, Uzi
24/7 Liners: Ransom, Asphyxia, Rockstar, Zero, Uzi
24/7 Liners: Ransom, Asphyxia, Rockstar, Zero, Uzi
24/7 Liners: Ransom, Asphyxia, Rockstar, Zero, Uzi
24/7 Liners: Ransom, Asphyxia, Rockstar, Zero, Uzi
24/7 Liners: Ransom, Asphyxia
24/7 Liners: Rockstar, Zero, Uzi
24/7 Liners: Stray Dog, Corrupt, Bourbon, Midnight Cowboy, Baked, Stash, Mildew, Perversion, Electric, Binge, Ransom, Asphyxia, Rockstar, Zero, Uzi
Disclosure
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Product & Review FAQ
Where can I purchase the set? How much is it?
Urban Decay, Sephora, Ulta, Beauty.com, Macy's, etc., $92. Available in January 2011.
Is it limited edition?
Yes.
Yay I just ordered mine from urban decay website they re stocked yay!!!!!
Omgg spacecowboyy is awesome.
goorrrgeeous!!!
Hi, opened my 15 anniversary eyeliner set and reached for Asphyxia first. When I went to line my eyes, the tip was brittle and just broke off. As if it were an old eyeliner? Then I sharpened it and it didn't seem to go smooth as the other UD liners I have? Has anyone had the same problem? I then tried the randsome and it went on well. Seems to be a manufacturing defect? I purchased it online directly from UD. What should I do???
I want perversion soooooooooooooooooooooooooooooooooooooooooo Bad.
I just bought these and I absolutely adore them... its so much fun to play with all the colors! As a sidenote christine, when I was researching the liners I came across your pics on another website. Are you affiliated with makeupgeek? http://www.makeupgeek.com/articles-reviews/reviews/review-urban-decay-247-eyeliners-15-year-anniversary-collection/
Hi Jennifer, Thank you for letting me know! I've never had any contact with MakeupGeek, so they are definitely not allowed to use our images (we require permission for use of images taken by us).
oh these are really pretty colors and my hg products would probably be my mac prolongwear foundation and diorshow waterproof mascara
i love it!
Im pretty sure I saw honey at sephora today, don’t quote me on that though
I just purchased it today!!!!!! OMG SUCH AN AMAZING SET. there were only 2 left and i was like "MINE!!" i forced my mother to take me so i could get it. i agree asphyxia is quite sheer but i love it anyways. my two favorites are definitely Perversion and Midnight Cowboy.
Any info on what the other 3 l/e products will be this year? The eyeliners are on the way to me. Can't wait to see the new colors!
Thank you! Been looking at examples of what the colors look like. Very helpful! =D
oh be still my (barely) beating heart... i want this set SO BAD. I dont own any 24/7 liners except for zero would it be worth the $92 (!?) price tag ? the colors are absolutely beautiful and from what everyone else says the colors are opaque and intense and they are long lasting... sigh i probably dont need to worry about this too much as by the time i save and deliberate about significantly reducing the size of my wallet they will be gone and going for upwards of $100 on ebay and amazon...
I love this and hope to purchase this, but why is Perversion packaged differently?
That's how they chose to represent the shade.
OMGGG I NEED THIS! LOVE AT FIRST SIGHT! oh and, i just realized why they chose to include 15 eyeliners ... because of the 15 year anniversary... hahaha
Hey Everyone! I just got my set today from Sephora Times Square.... I love it....but the packaging smells like horrible plastic...and it also is on the eyeliners them selves....anyone else have this problem? Like it reeks really bad.... I used Perversion - it's gorgeous BTW :)
*** I called Urban Decay - they said it was normal because as soon as the products are made it's packaged and then shrink wrapped.. They also said the smell should go away in a few days... I'm still not sure how I feel about this...my whole room smells of this plastic smell - it actually hurts the nose...
I talked to Sephora and they said it would be released on Jan. 10 in stores. I already ordered mine on the UD site though. *****OVERLY EXCITED*****
So i pretty much need these lol!
when this set will be available on sephora??
February
It's available for purchase on the UD website now...
THANK YOU SO MUCH FOR THE PICS I BOUGHT MINE YESTERDAY...SO EXCITED
Hi Christine! :) I'm seriously considering purchasing this, but since I always only use black liquid liner on the upper lash line, I figured I could just use these on the waterline. My question is, do these apply/work well on the waterline? Any help would be greatly appreciated! :)
They last a few hours on my waterline but not all day.
I'm extremely excited for this set! I have just enough money for it, too! Yesterday, I finally went out on a limb and decided to buy my first 24/7 liner in Zero. If it stays on for me all day, then I'm going to buy the new set. I'm EXTREMELY excited for Pervision, no doubt. Me = Addicted!
Man... if only it wasn't sooo expensive! $92?! grr.. now i probably lost my chance of getting it unless... i save up for it! Oh well, guess I can start saving up starting.. NOW! :) Bye!
Christine ,do you know the exact date it will be available on UD's website? Also, thanks for that full series of liner swatches, it was really helpful! :)
im debating if i should spend my holiday money on this or not. they are so pretty! and its such a great deal!
I cannot wait for this! I haven't used Urban Decay in a while as there is no store selling it by me at college (i have never been a fan of buying makeup online without testing it first) and am dying to get this set! Now that I am home I have gone to see all of the colors that are already available and LOVE them! Do you happen to know the exact date of the release?
Oh god...I hope this won't be as popular as the naked palette. It took me FOREVER to find one. And I only have 1999 and was thinking of building my collection, this is perfect!!! Thanks for the heads up :)
Hey I was just wondering if this set will be available in england?? Thanks xxx
OMG I REALLY NEED THIS !!! JAN COME FASTER PLEASE !!!
is there really only 25,000 worldwide?
can i know if it will be found at sephora worldwide or just us, etc.? i must get this set!
It will be at Beauty.com, Macy's, Sephora, and ULTA. That is all the information I have!
For some reason I really like that the Perversion eye liner pencil is all black.
These are all beautiful :)
Sephora keeps telling me they arent going to carry this set?! Seriously? How the heck am I supposed to get one!?
They will - they might not have info yet or can't say anything - it goes to other retailers in February.
Will this be available early January? Hope to get my hands on it on my trip to US this holiday :)
That's what UD said - but that's online. February for in-store.
Oh god. I'm about to pop my big-spender cherry.
Okay, I wanted this set when I first heard about it, but now after seeing your swatches, I'm obsessed! Neeeeeeeeed it! (Haha, beauty addict)
OMG, Midnight Cowboy. Want.
Asphyxia is so beautiful
Man... The UD naked palette sold out pretty quickly, IMAGEN when this comes out! O_o! But i SO want it lols. I'm new to urban decay liners so im really anxious to try them. Are the liners really that good?? Please answer <3 Ty christine for the review & swatches! <333
I really like them :) I use them all the time!
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