Sunday, July 5th, 2009

This summer, YSL launched a new shade of Everlong Waterproof Mascara — Ever Peacock Blue ($28.50). It’s described as a “luminous blue,” though I would say it’s more like a rich navy blue with just a hint of green in it. The above photo used a primer base (MAC Prep + Prime Lash), and then a few coats of the Everlong. This was actually my first time trying a YSL mascara, and I was pleased with the length, natural curl (these lashes weren’t curled!), and thickness. I felt like the formula didn’t give into clumping at all, which has always been an issue for me as I tend to pile on more mascara than the average person, I’d say!

I liked using this colored version of Everlong, because it felt lightweight, fun, and minimalistic. It’s like a twist on sporting colored eyeliner on a lazy day. If I’m lazy or out of time in the morning, a few coats of this blue-hued mascara makes the whites of my eyes look a little whiter and opens up my eyes just a wee bit more. For me, the only downside to this mascara is the price tag, which is a bit steep for a mascara that is more of a novelty than an everyday staple. (In black, I could easily see myself using this regularly, so then it’d be worth it to me, since I’d get through on a tube in a couple of months.)

Are you a colored mascara fan? Why/why not?

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