Monday, August 30th, 2010

Video:  Peek at Urban Decay’s New Squeeze-tastic Primer Potion

Just a little hands-on demonstration of the new packaging, me talking far too much per usual… you know, a regular day here at Temptalia HQ.

Monday, August 30th, 2010

Urban Decay Primer Potion
Urban Decay Primer Potion

Say Goodbye, Genie

Urban Decay Primer Potion ($29.00 for 0.85 oz.) is now available in the Professional Size, which is the same famous UDPP in a squeeze-tube instead of the curvy genie bottle.  Same product, new packaging.  I don’t have a lot of details on it at the moment, but I know that Sephora has a limited amount, while Urban Decay will start carrying more on its own website soon.

I did notice that the tube is very… squeezy.  There’s a lot of give to the tube, and you’ll need to squeeze it with some pressure to squeeze out the product.  This isn’t a criticism, because it allows for more precision and less waste; you won’t squeeze out too much.   I just received this tube on Friday, but I did not experience any separation in this tube (which is my annoyance with Too Faced Shadow Insurance) — can’t tell you for sure, since it’s likely a new tube and all that.   But so far so good!

I’m sure the packaging change (or at least the availability of it–again, still waiting to hear more information) is a welcome one for a lot of UDPP fans.  I was never bothered by UDPP’s original packaging, but I’ve also never been near finishing one!

Are you all about the squeeze-tube?