Video Review: Urban Decay Book of Shadows 3
I’m way more articulate in my written review, but this might be helpful as an overview or if you are a more auditory learner.
I do recommend watching the video in HD. So much prettier that way!
I’m way more articulate in my written review, but this might be helpful as an overview or if you are a more auditory learner.
I do recommend watching the video in HD. So much prettier that way!

Urban Decay Book of Shadows Vol. III
Sure we’ve all got our different styles (usually not including Carrie-style hotpants and tutus), but just like what we love about NYC, this Book of Shadows is a melting pot of color. The ribbon pull drawer reveals 16 natty eyeshadows, deluxe-minis of our award-winning 24/7 Glide-On Eye Pencils in Zero and Ransom, and a travel size Eyeshadow Primer Potion.
Inspired by the city, its diversity, and the fact that 8 million people each have their own story, Book of Shadows Vol. III is a tribute from the ultimate California beauty brand to the people and stories that make NYC the apple of our eye. The pop-up book-style palette is loaded with hand-illustrated depictions of the city that never sleeps. We give you glitz and glam alongside characters from all walks of life living amidst the LED-lit (yup…this palette lights up!) landmarks we all love.
Availability: The palette will retail for $54 and be available this holiday 2010 at Macy’s, Sephora, ULTA, and urbandecay.com. However…
As a tribute to NYC, Urban Decay will be hosting a one-day, sneak peek event at Sephora Times Square (1500 Broadway, #304) on Saturday, August 28th from 1 to 9PM where 1,000 pieces of the limited edition Book of Shadows Vol. III will be available for purchase on a first come, first served basis. The first 200 die-hard fans will also receive a limited edition Urban Decay t-shirt with their consultation. Urban Decay’s Eric Jimenez, Worldwide Retail Sales Director and International Makeup Artist, and his team of A-list artists will also be in attendance!
Where: Sephora Times Square, 1500 Broadway #304, NYC, NY 10036
When: Saturday, August 28th, 1-9PMNote: There is a limit of three per person!