Saturday, March 26th, 2011

Urban Decay Primer Potion Tubes
Urban Decay Primer Potion Tubes

Urban Decay Primer Potion Tubes

Urban Decay Eyeshadow Primer Potion Tubes ($19.00 for 0.37 oz.) just launched at Sephora and will be exclusive to Sephora at this time. They’re available in all four varieties–Eden, Greed, Original, and Sin–and they’re actually a smidgen bigger than the bottles (0.37 oz. vs. 0.34 oz.) and cost a dollar more. I noticed that Sephora didn’t mark these as limited editoin and only stated that they would be exclusive to Sephora for a limited time–I presume they’ll roll out to the usual retailers later on.  Once I have more details, I’ll be sure to post.

See more photos & swatches! Continue reading →

Monday, December 6th, 2010

Urban Decay Greed Primer Potion
Urban Decay Greed Primer Potion

Urban Decay Spring 2011: Greed Primer Potion

Greed ($18.00 for 0.34 oz.) is new and not new — it is new because it is the first time it has been available on its own (and full-sized), but it was originally launched as part of Urban Decay Little Sins Eyeshadow Primer Potion Set.

  • Greed is a shimmering slightly pale gold with yellow undertones.

Even though I tested Greed previously for wear, I found the full-size version to be more pigmented and the overall finish of the product seemed different to me. I tested and photographed Greed just this past October, but the full-sized version has more of a metallic finish with a stronger sheen.

The finish is quite similar to Sin’s, but I specifically mentioned in the previous post on Greed that it had more of a shimmer than frost finish. Because Greed has more of a metallic finish, it reflects more light, but the color itself is still a beautiful pale yellow gold. I was, however, still able to wear Greed all day on its own or as an eyeshadow base without creasing.

If you want to know more about how products are evaluated, read out Rating System FAQ! :)

  • Product: 28/30
  • Value: 8/10
  • Ease of Use: 4/5
  • Packaging: 4/5

RECOMMENDATION: I think warm-toned beauties will find this works really well as a base or an all-over color for quick looks.

AVAILABILITY: January 2011 at urbandecay.com, early February 2011 at Beauty.com, Macy’s, Sephora, ULTA

See more photos & swatches! Continue reading →

Monday, October 4th, 2010

Urban Decay Potion
Greed, Sin, Eden, Original

Urban Decay Little Sins Eyeshadow Primer Potion Set ($29.00) is new for the holidays and contains miniature sizes of the three existing Primer Potion varieties: Original (invisible), Eden (matte nude), Sin (shimmering champagne). It also contains a miniature size of a new and (currently) exclusive shade: Greed (pearly gold).

  • Greed is a shimmering slightly paled gold with definite yellow undertones. It’s not really an opaque base, and it’s not as pigmented of a base as Sin. It also has more of a shimmer than a frost base, unlike Sin. I think warm-toned beauties will find this works really well as a base as well as an all-over color for quick looks.
  • Sin is a beige-nude with a high frost sheen and champagne micro-shimmer.
  • Eden is a yellow-toned light nude with a matte finish.
  • Original is virtually invisible, though I’ve always found it has a slight shimmer to it.

I think one of the more frustrating marketing strategies that pops up during the holiday season is when a brand brings out one new, exclusive/limited edition shade amongst a set of several other permanent shades.  (And don’t get me wrong, many brands employ this strategy.)  I don’t want to have to buy the three other Primer Potions just so I can get Greed. This is how I end up with doubles or triples of certain eyeliners, pigments, etc. — none of which I’ve ever used up the original! I really do like Greed, though, so I’m crossing my fingers that Urban Decay releases it on its own.

I find that the Original Primer Potion has a tendency to crease on me after about seven hours, though Eden and Sin both seem to hold up better.  Greed didn’t give me any creasing problems after wearing it on three different occasions for over eight hours on each.

Each contains 0.13 oz., which means you’re getting 0.52 oz. of product in sum.  This translates to $55.77/oz. while a full-sized version ($18 for 0.34 oz.) goes for $52.94/oz.  It’s a nice opportunity for those who haven’t tried our the brand’s line of eyeshadow bases yet.  It may also be worth it for those who are devotees, because you’ll likely run through your tubes eventually and need replacements… ta-da.  Plus, the travel-sized versions may be more convenient for those treks to Mom and Dad’s house for holiday dinner.

If you want to know more about how products are evaluated, read out Rating System FAQ! :)

  • Product: 28/30
  • Value: 8/10
  • Ease of Use: 4/5
  • Packaging: 4/5

RECOMMENDATION: It really depends on two things:  whether you have any of the full-sized versions and how badly do you want Greed?  (I suppose I should have said how greedy are you to have Greed…)

AVAILABILITY: Sephora

See more photos & swatches! Continue reading →