Tom Ford Platinum Cream Color ($40.00 for 0.21 oz.) is a medium-dark brown with subtle, warm red undertones. There is an ever-so-slight hint of gray that makes it almost taupe when it’s not sheered out, but it kept looking brown, brown, brown on me. I thought my eyes were playing tricks on me, because it’s called Platinum and the online “swatch” shows it as more of a pewter-like hue. Even in the pot, it looks more taupe-brown. But here’s the thing: it does seem to go on less brown on the lids–it does look a little closer to platinum, but it is one finicky shade to photograph. So to that end, all of the possible dupes are browner. It appears that the silver sheen comes out when there’s a lot of light; as I sat in my office with just a floor lamp on, it looked decidedly brown-taupe. This is the sign of a complex shade, I suppose.
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