I had the same wear results with this shade as with Exposed, which was eight hours of good wear, but by the tenth hour, it had disappeared. I was hoping for a bit longer wear, because of the intensity of this color, but no dice! The texture was not as finely milled here, but it was still quite soft without being powdery. I recommend using a stippling blush to apply this color, because it is very intense, and if you use a regular blush brush, you might find the results are too much and require a fair amount of blending out. I also found a stippling brush disturbed the powder less, which meant less excess powder being kicked up.
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