Share: Tell us what you love and hate about Sephora!
my answer: I love how it can be a total one-stop shop, as they have a lot of brands available, and I like that their online selection is large and frequently updated. Their stores overwhelm me every time, but I go very, very infrequently (like once a year or less). Their reward tiers/system could use a ton of improvement. I think they’ve created a pretty good house range of products, too, and they have also backed some good brands.
Share: Tell us what you love and hate about ULTA!
my answer: I think it’s cool that you can get your drgustore and mid-to-high-end favorites in the same spot. I’ve only been to ULTA two or three times in person, so I have primarily experienced the retailer online. They’ve had some atrocious shipping in the past with a record-breaking number of shattered items arriving upon arrival for me compared to any other online retailer, which has been a sore point for me. I love their rewards system, and I think it’s easy to use and good for the customer. Their website needs a major overhaul, and their processing and shipping speeds are the slowest for a major retailer.
Share: Tell us what you love and hate about NYX!
my answer: It can be really hard to find the range in-store, and it can be hard to find certain shades depending on your area. They come out with a lot of new products and a lot of new shades whenever they do, but not all of them are really amazing. They have some great products, but it can be overwhelmed by their misses at times.
Share: Tell us what you love and hate about Dior!
my answer: I think they do well in the lip and base categories, and while I love their cream eyeshadows, their powder eyeshadows leave a lot to be desired most of the time. I haven’t been impressed with their more recently released blushes/highlighters.
Share: Tell us what you love and hate about Maybelline!
my answer: I love a lot of their lip products and how they have larger color ranges, but they can be inconsistent and have some really strong scents/tastes to them, which is a huge bummer! I love their original range of Color Tattoos but find their LE releases hit or miss.
Share: Tell us what you love and hate about Milani!
my answer: I love that they have an extensive color and product range available, but it can be hard to find the same variety locally (in stores). I think their packaging could be less bulky/more durable.