Thursday, March 25th, 2010

Milani Infinite Liquid Liner

Long-wearing Liquid Liner with Milani Infinite

Milani Infinite Liquid Liner ($5.99 for 0.17 fl. oz.) is a long-wearing liquid liner that is available in five shades (and new for spring): Infinite (blue), Endless (purple), Eternal (green), Forever (brown), and Everlast (black). I test drove three of the five shades (but I’ll be reviewing the other two later down the line, not to worry!) over the past few weeks, and I gotta say, these hold up to their name!

  • Eternal is a medium grassy-green with yellow undertones, gold sheen, and a metallic finish. It reminded me of MAC Lucky Green Eyeshadow, but in a liquid liner format. It’s just a smidgen greener than MAC Greenplay Liquidlast.
  • Infinite is a bright medium blue with a slightly metallic finish/sheen. It’s a dead ringer for MAC Blue Herizon Liquidlast–total dupe.
  • Everlast is a matte, flat black. It’ll apply quite glossy initially, but once it dries down, it will be a flat, but intense, black. I don’t own MAC Point Black Liquidlast, but from the swatches I’ve done of it in the past, the two should be incredibly interchangeable.

The good: These will wear and wear and wear. They won’t budge or smudge until you’re ready to take them off. They’re also water-resistant and crease-proof, so they’re perfect for summer days spent at the beach, ocean, or pool. The shade range has two more everyday/wearable shades (Forever and Everlast) and three “fun” shades (Endless, Eternal, and Infinite), so it’s a nice mix. I, of course, would love to see Milani expand the color range–I want to see some teals, pinks, duochrome kind of colors.

The bad: They can take awhile to dry if you apply too heavily. If you apply a thin layer, drying time is around twenty to thirty seconds, but if you go thicker, you’re looking at over a minute. I found they stayed wet a little long for my personal preference, but once I was aware of it, it wasn’t an actual issue when I used them. The brush itself is a little on the large side, which made it difficult to apply straight from the tube, so I did opt to use a thin, angled brush to apply it instead.

Taking them off can be a challenge if you’re not used to incredibly long-wearing makeup, but I found that a good oil-based remover like Lancome’s Bi-Facil or shu uemura’s cleansing oil did the trick. I like Bi-Facil on a cotton swab, because it allows me to get everything off in just one swipe.

These are very, very similar to MAC’s Liquidlast Liners–from the shades themselves to how well they wear. Liquidlast Liners run a bit thicker (but not actually thick) than Milani’s Infinite, which feels kind of thin, but the pigmentation is the same on both. Liquidlast Liners retail for $17.50 a pop for 0.085 fl. oz. while Infinites retail for $5.99 a pop for 0.17 fl. oz. (That’s a third of the cost for twice the product!)

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  • Product: 28/30
  • Value: 10/10
  • Ease of Use: 4/5
  • Packaging: 3/5

Recommendation: If you love liquid liner and want one that keeps on going long after the sun goes down, Milani offers a truly long-wearing product. Oh, and if you love MAC Liquidlast Liners, then I think you’d love these, too!

Availability: Milani

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