Saturday, February 20th, 2010

Beauty on a Budget:  Maybelline Irresistibly Ivy Eyeshadow Quad

Maybelline Eye Studio Irresistibly Ivy Eyeshadow Quad ($8.49) is a mix of four eyeshadows that can be used together or alone. They’re very soft, slightly powdery shades, so it’s better to use a tapping technique, rather than sweeping/brushing it on a lot. Think less windshield-wiper motions when applying these with a brush. I find that this is just something that holds true for all softer shadows (e.g. Stila and Urban Decay).

Irresistibly Ivy includes a softly shimmered champagne beige; rich, orange-copper with golden shimmer; matte teal with glitter sparkle; and reddened bronze-copper. I found that the orange-copper shade had the best texture and color pay off–very smooth and true-to-color. The teal had a little more of a dusty feel to it, since it’s more of a matte base with shimmer on top.

For drugstore beauty, the pay off is intense and over a good primer (e.g. UDPP), I had no problems with the color popping and staying true. I found minimal fading after eight hours, so they’re not quite as good as some of my favorite eyeshadows, but for the price, they’re an excellent alternative for those on a budget–or would like to try certain colors without shelling out $15+ for one.

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  • Product: 26/30
  • Value: 9/10
  • Ease of Use: 4/5
  • Packaging: 3/5

Recommendation: If you like soft shadows and want something affordable, Maybelline Eye Studio Quads might be up your alley!

Availability: Local drugstores

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