Monday, July 5th, 2010

MAC Haute & Naughty Mascara
MAC Haute & Naughty Mascara

The Tale of Two Mascaras

MAC Haute & Naughty Lash Mascara ($18.00) is the latest in mascara innovation from MAC, and though the formula itself isn’t the key innovation here, it’s actually a nice formula.

I’m personally a big fan of MAC mascaras — Plushlash is my favorite MAC mascara (and second favorite mascara–Chanel Exceptionnel being the first), with Zoomlash and Opulash coming in second and third, respectively. Haute & Naughty Lash is as two-in-one as they lead you to believe, but I don’t love the fuller, more dramatic part nearly as much as the softer, more defined half.

The daytime end (the smaller opening) really cleans off the brush so that there really isn’t much mascara on it, but it keeps all that actual mascara in the tube–so you’re not wasting it, like you would if you blotted off excess with a tissue or the like. The smaller opening has a fairly large mascara wand with a tapered end, and the effect it gives is longer, fuller lashes with definition and great separation. It doesn’t clump at all, and it gives a nice full-lash look with nice length and blackness. All it doesn’t do it thicken lashes. It also seems to lift lashes a bit, too, and it held a curl well for me.

The evening end (the larger opening) allows for more mascara on the brush, even though the brush itself is essentially the same. It thickens quite a bit, but it also has more of a tendency to clump if you get too much on the brush (much like most mascaras). It lengthens, but I think because it tends to clump, it looks like there is less volume and length.

The way this mascara works is when you open using the smaller end (the first opening – the pink ring), the entire brush pulls through the opening of the larger mascara. There are actually two handles, not so much wands (the brush itself is the same) — when you open with the small tube, the skinnnier handle pulls through the larger, hollow handle of the dramatic opening. It’s kind of hard to describe, but I took a photo for you.

I don’t recommend playing around too much with it to see how the technology works (once should be sufficient!), because it does show how much mascara is removed from the brush itself as you pull it through the smaller opening–but you get it all over the larger wand when it’s outside of the tube, so you end up having to wipe it off with a paper towel rather than keeping it in the tube for later use–aka wasteful!

I dig the separation technology they’re using here, because it’s not so much in the formula as it is in the packaging itself, which is nice, since they did up the price by $6 just for it. You’ll need to comb through your lashes, and you may even need to blot the brush, if you’re going to use the more dramatic end of it, because it has a tendency to clump a bit on lashes.

Both mascaras held up well during all-day wear–no smudging, budging, or flaking. My lashes also felt soft, never crunchy, which was really nice. I also felt like I could put on a quick layer of additional mascara in the evening without much fuss, just in case you want to refresh your mascara without removing all of your eye makeup.

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  • Product: 25/30
  • Value: 7/10
  • Ease of Use: 4/5
  • Packaging: 5/5

RECOMMENDATION: If you like longer and defined lashes, Haute & Naughty Lash does this amazingly well. It also gives you the option for thicker lashes, too, which is kind of convenient to have in one mascara.

AVAILABILITY: Nordstrom

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