Sunday, August 21st, 2011

MAC Avenue Fluidline
MAC Avenue Fluidline

MAC Me Over: Fluidlines

There are four new and limited edition shades of MAC Fluidline ($15.00 for 0.10 oz.) in this collection. They include: Avenue (charcoal black with gold pearlized pigments), Dark Diversion (darkened plum), Dark Envy (blackened green), and Midnight Blues (blackened blue).

  • Avenue is a dark, black-brown with a hint of gold shimmer. It’s hard to see the shimmer when it’s worn. It’s less intense compared to Blitz & Glitz.
  • Dark Diversion is a reddened burgundy. This is a repromote.  It’s a little redder and deeper compared to Bobbi Brown Violet Ink, but not quite as dark as Bobbi Brown Black Plum.
  • Dark Envy is a teal-tinged green with emerald green and teal micro-shimmer. It’s mostly opaque, but it’s not as solid as Avenue. It’s lighter and not as blackened as Bobbi Brown Ivy Shimmer Ink.
  • Midnight Blues is a dark navy blue with a hint of teal. It has a subtly shimmery finish. It’s a bluer version of Prescriptives Blue Grotto. It is also similar to NARS Kaliste (with a way better formula!). MAC Siahi is similar in that it is that blue-teal feel, but it’s brighter with less of a blackened base.

Fluidline is a long-wearing, smudge-proof gel eyeliner that comes in a glass pot with a black, screw-on lid. I like to use the 208 brush with Fluidlines, because it’s a very thin but firm angle brush. MAC’s Fluidline does a good job of wearing all day without fading, smudging, or budging. It’s definitely one of my favorite gel eyeliners, and I’ve had many for years and none of them have dried out thus far.

MAC Me Over is a 51-piece collection for fall, which will launch in North America on August 25th, 2011 and internationally in September 2011. It will launch online approximately August 23rd but there is no concrete online launch date. All products–unless otherwise noted–are limited edition.

The Glossover

product

MAC Me Over Fluidline Swatches, Photos, Reviews

A
I wish MAC would expand their permanent range of Fluidlines, because over time, it has shrunk quite a bit. I think some of these shades would work well in the permanent range, because they're very classic--dark enough to line with but not so dark it loses the underlying color.

Product

10/10

Pigmentation

9/10

Texture

9.5/10

Longevity

10/10

Application

4/5

Results
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Dupes
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Wednesday, December 29th, 2010

MAC Siahi Fluidline
MAC Siahi Fluidline

MAC Mickey Contractor: Siahi Fluidline

MAC Siahi Fluidline ($15.00 for 0.10 oz.) is new and limited edition from MAC Mickey Contractor, and MAC describes it as a “deep turquoise blue” with a frost finish. Siahi is rich, jewel-toned teal-tinged dark blue with a slight shine. I found this shade more pigmented than Ivy, and I didn’t experience the same sheerness with this shade, but the wear was still fantastic.  It reminded me of Stila Peacock, though it is a pencil eyeliner, but possibly a shade or two lighter.

MAC Mickey Contractor will be available on January 6th at select North American stores and January 2011 for select international stores. It will be available online on approximately January 4th but may not be available until the 6th.

If you want to know more about how products are evaluated, read out Rating System FAQ! :)

  • Product: 29/30
  • Value: 8/10
  • Ease of Use: 4/5
  • Packaging: 4/5

FINAL THOUGHTS: If you’re a fluidline fan, I think it’s worth at least a look-see, but I expect the fluidlines to sell out quickly.  With nice pigmentation, smooth, long-wearing color, it will be a great shade to pair with golds, greens, bronzes, blues, and teals.

WHERE TO BUY: maccosmetics.com

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Wednesday, December 29th, 2010

MAC Ivy Fluidline
MAC Ivy Fluidline

MAC Mickey Contractor: Ivy Fluidline

MAC Ivy Fluidline ($15.00 for 0.10 oz.) is new and limited edition from MAC Mickey Contractor, and MAC describes it as a “bright green” with a frost finish. Ivy is a brightened teal-tinged emerald green with subtle yellow undertones. It’s not quite as pigmented as other fluidlines; I didn’t have any skipping when I tested it on my upper lash line, but it did not go on as opaque as I’d like. I had to do a second pass to get better results, but on the upside, it wore beautifully without smudging, fading, or migrating (eight hours of wear).

I thought Jadeye might be comparable, and though I don’t own it, looking at various swatches showed it to be significantly tealer (in fact, back in its original launch, which was in Jewelescent in’ 06, I described it as teal–win!). Make Up For Ever #22 Aqua Cream is a reasonably yellower green, so they’re not quite dupes.

MAC Mickey Contractor will be available on January 6th at select North American stores and January 2011 for select international stores. It will be available online on approximately January 4th but may not be available until the 6th.

If you want to know more about how products are evaluated, read out Rating System FAQ! :)

  • Product: 26/30
  • Value: 8/10
  • Ease of Use: 4/5
  • Packaging: 4/5

FINAL THOUGHTS: I really dig the shade itself, but I wish it was more pigmented. If you’re a fluidline fan, I think it’s worth at least a look-see, but I expect the fluidlines to sell out quickly.

WHERE TO BUY: maccosmetics.com

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Sunday, December 19th, 2010

MAC Fluidlines
MAC Dark Diversion Fluidline

MAC Stylishly Yours: Dark Diversion Fluidlines

MAC Fluidlines ($15.00 for 0.10 oz.) sees the launch of one new and limited edition shade: Dark Diversion (blackened plum). Blacktrack (flat black) is also be repromoted alongside it.  Fluidlines are gel eyeliners that are best applied with an eyeliner brush (I prefer the 208, because of how thin and precise you can line with it).  They’re creamy and apply opaquely without a lot of product or needing layering.  For me, they last all day long and never budge or smudge.

Please note that I do not own Macroviolet so I can not make a comparison for you.  All I can say is they look similar but Dark Diversion seems browner and a little darker.  Without owning it, I really can’t make a fair assessment of it.

  • Blacktrack is a matte black.  This is a permanent shade.  You can see a review and swatch for it here.
  • Dark Diversion is a darkened burgundy-brown with berry-wine undertones and subtle berry micro-shimmer.  This is a new and limited edition shade.

MAC Stylishly Yours collection is a limited edition launch (official information and photos here) that is set to launch in-stores on December 26th in North America, January 2011 for international MAC locations. The approximate launch date for online is December 24th.

If you want to know more about how products are evaluated, read out Rating System FAQ! :)

  • Product: 29/30
  • Value: 8/10
  • Ease of Use: 4/5
  • Packaging: 4/5

RECOMMENDATION: It has amazing pigment and a very creamy, smooth texture so it applies beautifully. Nothing not to love here!

AVAILABILITY: MAC Cosmetics on December 26th (U.S. stores), January 2011 (International)

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Wednesday, December 23rd, 2009

Cream/Gel Eyeliner Breakdown

Cream/gel eyeliners are usually thick creams (the consistency of a cream, but the thickness of more like a paste… or a lipstick, for a better beauty reference!). They usually require a brush to apply it, and most use these on the upper lash line (they can be irritating on the lower lash line, particularly for those with more sensitive eyes). They’re a very, very popular item with numerous brands having their own take on the cream/gel eyeliner product type.

At the end of the day, they’re all quality cream/gel eyeliners and none are not worth paying for. As with many cosmetic products, some will work better on others–we’re not all going to fall in love with the same formula–but I do think these are all good picks. Personally, I tend to choose by the color/shade rather than the brand! If I had to give you a top three (in alphabetical order), they would be: Bobbi Brown, MAC, and shu uemura.

Here’s a comparison across eight different brands and their cream/gel eyeliners… Continue reading →

Friday, June 5th, 2009

Project Revamp

If you could revamp MAC Fluidline Gel Eyeliner, what would you change? What would you keep the same? How would you make it an even better product?