Wednesday, January 5th, 2011


MAC Finally Flawless Collection for Spring 2011

U.S. Launch Date: January 13th, 2011 | International Launch Date: January 2011

Mineralize Foundation SPF 15 has the exclusive formula – micronized and coated pigments improve blendability, maintain colour purity with SPF 15, and our liquid mineral ferment complex adds nutrients. Light diffusing optics minimize the visibility of imperfections – FINALLY Flawless!

Mineralize Foundation SPF 15 ($32.00 U.S. / $38.00 CDN)

Minerals are the foundation for all living things. The human body is made of approximately 60% water and skin is approximately 70% water. By fusing minerals and water, Mineralize SPF 15 Foundation is the synthesis of earthly essential elements in the form of a rich, luxurious solid cream compact with a liquid mineral infusion. This uniquely textured, medium buildable, foundation delivers immediate hydration while revitalizing the look of dull and dry skin. Used backstage during the Spring/Summer 2010 fashion shows of; BCBG, Carolina Herrera and Baby Phat, it is both a makeup artists dream and a real woman’s skin saving grace.

Mineralize SPF 15 Foundation features an innovative gel based system that provides extreme comfort and creaminess in application, making this formula appealing to all skins but especially normal to dry. The gel fuses the formula’s high water content (30.5%) with the polymers and coated pigments for the ultimate in silky smooth, yet long wearing (up to 8 hours), colour payoff. Because of the immediate moisturization benefits, Mineralize SPF 15 Foundation also helps to immediately reduce the appearance of pores and provides skin with a non-sticky, cooling break.

Additionally, a blend of lightweight oils creates a creamy, comfortable feeling on the skin. The innovative wax-free structure helps moisturize skin, while light diffusing optics help minimize the visibility of pores and imperfections for a flawless looking complexion

  • Available in: NC15, 20, 25, 30, 35, 37, 40, 42, 44, 45, 50, 55; NW15, 20, 25, 30, 35, 40, 43, 45, 47, 50, 55.

130 Short Duo Fibre Brush ($40.00 U.S. / $48.00 CDN)

A short, round, flat-topped brush ideal for the smooth, easy application of foundations, creams, emulsions, and select powder products. Features a blend of natural bristles and synthetic fibres.

Please note: This collection is a relaunch of Mineralize Foundation SPF 15, which debuted last spring. I reviewed the 130 Brush when it originally launched, too.  I will try to review the foundation, but since it is permanent (and has been for awhile), there are several other products that are new and limited for spring that I want to show you first, so it may be awhile — just a heads up.

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