Saturday, August 22nd, 2009

La Mer:  The Radiant Concealer SPF 25

The Max Huber Research Labs designed La Mer’s gemstone-infused Skincolor Collection to help capture light and transfer its energy to the skin, continuously enhancing the benefits of La Mer skincare. Providing a translucent color palette, La Mer Skincolor allows the skin to be washed with light to invisibly and completely smooth away imperfections, revealing a naturally radiant finish. Today, the Max Huber Research Labs unveils the next generation of Skincolor: The Radiant Concealer SPF 25.

This lightweight cream-to-powder concealer was formulated to instantly camouflage and ease imperfections. Tourmaline and malachite gemstones capture light energy to instantly conceal dark circles and blemishes. The Radiant Concealer SPF 25 optically erases imperfections to create a smooth even finish, while complementing the benefits of The Eye Balm and The Eye Concentrate.

Precious marine and plant extracts help reduce the appearance of dark under eye circles, puffiness, and pores. Meanwhile, with use, visible redness and discoloration are diminished as a soothing chamomile extract and an Asian mushroom called Viapure Poria continuously calms and soothes the skin.

A unique polymer mesh technology delivers buildable, diaphanous layers to create a crease-resistant flexible/breathable application. Skin stays naturally flawless all day. Helps protect skin with SPF 25.

The Radiant Concealer SPF 25 is available in three scientifically engineered translucent full coverage, skin-perfecting, radiance-enhancing hues: Ivory, Beige, and Natural Warm.

Availablility Select Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, and lamer.com.  The Radiant Concealer SPF 25 will retail for $65.