Kevyn Aucoin:  The Prime Color Creme Eyeshadow

The Prime Color Creme Eye Shadow ($27.00) is an eyeshadow in a twist-up pen form. The eyeshadow itself has a cream consistency. It is true to its claims about creaseless-ness, as I found it didn’t crease after eight hours of wear, but the product itself is not my favorite. It can be difficult to blend the color out and apply from the get-go, and it isn’t the best base I’ve worked with either, because blendability is an issue. The shade I tried was Pristine, which is a soft, golden brown-champagne shade. This is something that can be worn alone on lids if desired, and if that’s the aim, this product meets it well.

• Product: 6/10
• Value: 6/10
• Ease of Use: 5/10
• Packaging: 6/10

Recommendation: Compact and travel-friendly, the Prime Color Creme Eyeshadows might be your new travel companion. They’re difficult to use, and they aren’t the easiest to blend, so for those two reasons, I won’t be buying any more shades in the future. I also find the price a bit steep for what you’re getting, which is just one more reason these aren’t up to my standards.

Availability: Sephora