This is the final shade I tried out in the formula, and it fell in the middle of the spectrum; not the worst, not the best. I’m still surprised that Estee Lauder didn’t put out a better formula, because the brand has better lipsticks in their house, not to mention the numerous lipstick formulas across other brands under the Estee Lauder umbrella. Rock Candy has excellent pigmentation–full, opaque color coverage–but the consistency is a bit dry and not creamy enough, so it does tug on the lips when you apply it. The other issue I had was that it is drying. It wasn’t the most drying lipstick I’ve tried, but it was more than just a little drying after wearing it for six full hours.
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Naked was an improvement from the other two I’ve tried (Demure and Rebel). I wouldn’t say it’s something I’d even consider, but it was remarkably less drying compared other shades in the formula. You can even see how it looks more flattering when worn, too, because the consistency of the lipstick is creamier, less stiff and dry. It had rich, opaque color coverage (which is why “Sheer Matte” is a misleading name), and it applied decently without too much tugging or pulling. Like drier mattes, this absolutely hung on for longer than the average lipstick at good wear through the sixth hour. It was slightly drying but not horrifically drying, so again, improvement from the others.
Naked was one of the better shades I've tried from the Sheer Matte lipstick range, though it was still a bit drying, it did have great color payoff and long-wear.
Product
6.5/10
Pigmentation
10/10
Texture
7/10
Longevity
10/10
Application
4/5
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Sometimes products are discontinued or limited edition, which means that a product may no longer be available at one or more retailers so you may need to shop around for those hard-to-find shades! We try to update products as they become discontinued, and if you discover a product has been discontinued, please help us help others by letting us know.
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Estee Lauder Demure Pure Color Sheer Matte Lipstick
Estee Lauder Demure Pure Color Sheer Matte Lipstick ($25.00 for 0.10 oz.) is a cool-toned, medium-dark fuchsia pink with a soft iridescent frost sheen. It has a frosted matte finish. NARS 413 BLKR is actually very similar–a smidgen darker but otherwise close both in color and finish. Illamasqua Atomic is also close in color and finish, as it has that frosted matte look and fuchsia hue.
Estee Lauder’s most recent lipstick formula is a far cry from where mattes have come; this feels like an old school matte: the kind that’s clingy, drying, and so hard to endure wearing. The color just gets sucked onto the lips leaving them looking dry and chapped, rather than healthy, and it really does feel like it’s sucking all of the moisture of your lips while it wears. Demure wears for six hours, though, and leaves behind a noticeable stain, too. The consistency is stiff, so it pulls and tugs at the lips when you apply the color.
Sometimes products are discontinued or limited edition, which means that a product may no longer be available at one or more retailers so you may need to shop around for those hard-to-find shades! We try to update products as they become discontinued, and if you discover a product has been discontinued, please help us help others by letting us know.
Disclosure: Temptalia uses affiliate links, which give us a small commission when you make a purchase (given to us by the retailer, at no cost to you). Your purchases help to support the site!
Estee Lauder described the color as “rich, satiny color” with an emphasis on how lightweight and lustrous the finish and feel are. The press release actually states “highly pigmented shades” with a “creamy, lightweight matte formula [that] exudes a sheer and satin finish.” So, “sheer” in the product name is not in relation to the color payoff–just so we’re clear! The formula is also supposed to “add moisture and hydrate.”
Rebel provided mostly opaque color coverage, but it clung and felt like it was sucking all the moisture out of my lips only moments after applying. I wore this, and it wasn’t pleasant; it lasted for five and a half hours (yay!) but was terribly drying. It was a stiffer consistency, not really the creamy texture they seemed to be going after, and as I applied it, the lipstick tugged and dragged on my lips. The lipstick comes in a slim twist-up container in the color of the lipstick inside.
Sometimes products are discontinued or limited edition, which means that a product may no longer be available at one or more retailers so you may need to shop around for those hard-to-find shades! We try to update products as they become discontinued, and if you discover a product has been discontinued, please help us help others by letting us know.
Disclosure: Temptalia uses affiliate links, which give us a small commission when you make a purchase (given to us by the retailer, at no cost to you). Your purchases help to support the site!