Monday, November 2nd, 2009

Today, CoverGirl is doing a pre-sale for their two new additions to the Blast line-up with Smoky ShadowBlast ($8.49) and ShineBlast Lip Gloss ($8.49). For those who purchase by visiting Drugstore.com, they’ll save $5 and earn free shipping while supplies last. For those who purchase by visiting CVS, they will receive free shipping. I found the pre-sale site forced me to “build a look,” when I just wanted to see where to buy, so you can just go to drugstore.com directly and search for it by name and it’ll show up.  Drugstore.com is also showing all of the shades shipping in “one to two weeks.”  Curious!

Smoky ShadowBlast is available for pre-sale in four shades: Silver Sky, Onyx Smoke, Bronze Fire, and Purple Plume. ShineBlast Lip Gloss is available for pre-sale in four shades: Dazzle, Flare, Ablaze, and Firecracker.

When these officially hit stores in January 2010, we’ll see an addition of Citrus Flair and Tempest Blue ShadowBlasts, and we’ll see a whole slew of additional glosses come the new year. The additional gloss shades are: Aglow, Beam, Ember, Fire, Gleam, Glimmer, Glow, Heat, Ignite, Radiate, Smolder, and Sparkler.

I just played around with two shades of ShadowBlast this weekend, because I wanted to be able to share a little more insight than just marketing blitz as the pre-sale got underway…

First, an obvious point of contention with this product is the lack of labeling on the product itself.  The original packaging does tell you the shade names, but once you take ‘em out of the packaging and toss it away, there’s nothing to tell you what you have.

First, I tried Citrus Flaire ShadowBlast, which was a duo of shimmery chartreuse green and a rich, shimmery copper. The chartreuse side is “step one,” designed to be use as a lid color, while the copper side is “step two,” meant to be used as a liner or crease shade. The second one I tried was Silver Sky ShadowBlast, which was a duo of a shimmery, light silver (“step one”) and a smoky purple with lighter shimmer (“step two”). Both ShadowBlasts were pigmented, smooth, and creamy without being overly so–just enough slip to glide along the lid without tugging or pulling.

After playing around with these this weekend, I’d say that they’re best layered over a base like Urban Decay Primer Potion or Too Faced Shadow Insurance or else set well with powder eyeshadow for best results. I found when worn alone, it was hard to get just the right amount so it didn’t crease or look faded. If you just want to use them as a liner, I didn’t have migration issues, but the tip of the product is a little bulky, so it’s not super easy to use as a liner.

These reminded me a lot of MAC’s shadesticks, actually – just a little softer and smoother and with less staying power (on their own). When I used it alone the first time around, it creased within fifteen minutes–I threw a layer of the chartreuse shade all over my lid for a quick and dirty crease-test, and by the time I finished photographing and swatching the other ShadowBlast, it had definitely creased.

Bottom Line: It’s really great to see CoverGirl step up their game with these pigmented cream eyeshadows. I think if you’re looking for a way to boost up eyeshadow colors, these make a great way to add an extra level of dimension underneath your regular eyeshadows.

If you want to know more about how products are evaluated, read out Rating System FAQ! :)

  • Product: 25/30
  • Value: 9/10
  • Ease of Use: 4/5
  • Packaging: 5/5

Recommendation: For a more budget-friendly alternative to pigmented cream shadows and ways to enhance your eyeshadow, these are worth checking out.

Availability: CoverGirl

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