Bobbi Brown Ultra Violet Sheer Color Lip Gloss
Bobbi Brown Ultra Violet Sheer Color Lip Gloss ($23.00 for 0.24 fl. oz.) is described as a “sheer violet pink.” It’s a sheer pop of purpled pink with cool, berry-like undertones. This formula is supposed to be sheer, so the color is just right; it’s noticeable but not dominating and lets the natural lip color come through. I couldn’t think of a perfect dupe for the color, though. Illamasqua Move has similar coloring but it’s opaque, so it looks very different.
The formula feels non-sticky initially, but there is a subtle tackiness that develops over the two-and-a-half hour wear time (which never amounts to enough tackiness to call it sticky, though). The gloss adds a little color with a lot of shine–the real selling feature of the gloss is that juicy shine it gives off. It has a thinner consistency, so it feels lightweight once applied to lips. Like Bobbi Brown’s other glosses, it has a mint scent and comes in a square tube with a doe-foot applicator.