Cream/Gel Eyeliner Breakdown
Cream/gel eyeliners are usually thick creams (the consistency of a cream, but the thickness of more like a paste… or a lipstick, for a better beauty reference!). They usually require a brush to apply it, and most use these on the upper lash line (they can be irritating on the lower lash line, particularly for those with more sensitive eyes). They’re a very, very popular item with numerous brands having their own take on the cream/gel eyeliner product type.
At the end of the day, they’re all quality cream/gel eyeliners and none are not worth paying for. As with many cosmetic products, some will work better on others–we’re not all going to fall in love with the same formula–but I do think these are all good picks. Personally, I tend to choose by the color/shade rather than the brand! If I had to give you a top three (in alphabetical order), they would be: Bobbi Brown, MAC, and shu uemura.